Professional Documents
Culture Documents
Professor :L.B.PALIWAL
1
Student declaration
I Here by declare that the project report conducted on
“EFFECT OF COVID-19 IN JHARKHAND”
(PAPER 16)
Under the guidance of Dr.L.B.Paliwal
Submitted in partial fulfillment of the requirements for
the Degree of
POST GRADUATE IN MASTER IN COMMERCE
TO
BINOD BIHARI MAHTO KOYLANCHAL,COLLEGE
DHANBAD
It’s my original work and the same has not been
submitted for any other Degree/Diploma or other
similar titles.
Place:DHANBAD Student Name Registration no.
2
ACKNOWLEDGEMENT
It is really a matter of pleasure for me to get an opportunity to
thank all the persons who contributed to complete the project
on time.I would like to express my special thanks to my
Proffesor Dr.L.B.Paliwal as well as our Principal who gave
me the golden opportunity to do the wonderful project on the
topic EFFECT OF COVID- 19 IN JHARKHAND ,(PAPER 16).Which
also helped me in doing a lot of Research and I came to know
about many new things.
I am also thankful to my parents and my friend who help me to
fulfillmy requirement support in many ways.
I sincerely acknowledgment the effort of all those who have
directly or indirectly help me in completing me the dissertation
project (paper 16)
I am really thankful to them.
I am making this project not only for marks but also for
increasing my knowledge.
THANKS AGAIN TO ALL THOSE WHO HELPED ME.
3
CONTENTS
4
History of Coronavirus
The earliest reports of an illness caused by a coronavirus occurred in the late 1920s,
when an acute respiratory infection of domesticated chickens emerged in North
America.[15][16] Arthur Schalk and M.C. Hawn in 1931 made the first detailed report which
described a new respiratory infection of chickens in North Dakota. The infection of new-
born chicks was characterized by gasping and listlessness with high mortality rates of
40–90%.[17] Leland David Bushnell and Carl Alfred Brandly isolated the virus in 1933.
[18]
The virus was then known as infectious bronchitis virus (IBV). Charles D. Hudson
and Fred Robert Beaudette cultivated the virus for the first time in 1937. [19] The
specimen came to be known as the Beaudette strain. In the late 1940s, two more
animal coronaviruses, JHM that causes brain disease (murine encephalitis) and mouse
hepatitis virus (MHV) that causes hepatitis in mice were discovered. [20] It was not
realized at the time that these three different viruses were related. [21]
Human coronaviruses were discovered in the 1960s [22][23] using two different methods in
the United Kingdom and the United States.[24] E.C. Kendall, Malcolm Bynoe, and David
Tyrrell working at the Common Cold Unit of the British Medical Research
Council collected a unique common cold virus designated B814 in 1961.[25][26][27] The
virus could not be cultivated using standard techniques which had successfully
cultivated rhinoviruses, adenoviruses and other known common cold viruses. In 1965,
Tyrrell and Bynoe successfully cultivated the novel virus by serially passing it
through organ culture of human embryonic trachea.[28] The new cultivating method was
introduced to the lab by Bertil Hoorn.[29] The isolated virus when
intranasally inoculated into volunteers caused a cold and was inactivated by ether which
indicated it had a lipid envelope.[25][30] Dorothy Hamre[31] and John Procknow at
the University of Chicago isolated a novel cold from medical students in 1962. They
isolated and grew the virus in kidney tissue culture, assigning it as 229E. The novel
virus caused a cold in volunteers and was inactivated by ether similarly as B814. [32]
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6
What is a coronavirus?
Coronaviruses are a large family of viruses which may cause illness in animals or
humans. In humans, several coronaviruses are known to cause respiratory infections
ranging from the common cold to more severe diseases such as Middle East
Respiratory Syndrome (MERS) and Severe Acute Respiratory Syndrome (SARS). The
most recently discovered coronavirus. causes covid 19. Coronavirus disease is an
infectious disease caused by a newly discovered covid 19
Most people infected with the COVID-19 virus will experience mild to moderate
respiratory illness and recover without requiring special treatment. Older people, and
those with underlying medical problems like cardiovascular disease, diabetes, chronic
respiratory disease, and cancer are more likely to develop serious illness.
The best way to prevent and slow down transmission is be well informed about the
COVID-19 virus, the disease it causes and how it spreads. Protect yourself and others
from infection by washing your hands or using an alcohol based rub frequently and not
touching your face.
The COVID-19 virus spreads primarily through droplets of saliva or discharge from the
nose when an infected person coughs or sneezes, so it’s important that you also
practice respiratory etiquette (for example, by coughing into a flexed elbow).
At this time, there are no specific vaccines or treatments for COVID-19. However, there
are many ongoing clinical trials evaluating potential treatments. WHO will continue to
provide updated information as soon as clinical findings become available.
7
What are the symptoms of
COVID-19?
The most common symptoms of COVID-19 are fever, dry cough, and tiredness. Other
symptoms that are less common and may affect some patients include aches and
pains, nasal congestion, headache, conjunctivitis, sore throat, diarrhea, loss of taste or
smell or a rash on skin or discoloration of fingers or toes. These symptoms are usually
mild and begin gradually. Some people become infected but only have very mild
symptoms.
Most people (about 80%) recover from the disease without needing hospital treatment.
Around 1 out of every 5 people who gets COVID-19 becomes seriously ill and develops
difficulty breathing. Older people, and those with underlying medical problems like high
blood pressure, heart and lung problems, diabetes, or cancer, are at higher risk of
developing serious illness. However, anyone can catch COVID-19 and become
seriously ill. People of all ages who experience fever and/or cough associated
withdifficulty breathing/shortness of breath, chest pain/pressure, or loss of speech or
movement should seek medical attention immediately. If possible, it is recommended to
call the health care provider or facility first, so the patient can be directed to the right
clinic.
8
Prevention Of COVID-19
We can reduce our chances of being infected or spreading COVID-19 by taking some
simple precautions:
Regularly and thoroughly clean your hands with an alcohol-based hand rub or
wash them with soap and water. Why? Washing your hands with soap and water
or using alcohol-based hand rub kills viruses that may be on your hands.
Maintain at least 1 metre (3 feet) distance between yourself and others. Why?
When someone coughs, sneezes, or speaks they spray small liquid droplets from
their nose or mouth which may contain virus. If you are too close, you can
breathe in the droplets, including the COVID-19 virus if the person has the
disease.
Avoid going to crowded places. Why? Where people come together in crowds,
you are more likely to come into close contact with someone that has COVID-19
and it is more difficult to maintain physical distance of 1 metre (3 feet).
Avoid touching eyes, nose and mouth. Why? Hands touch many surfaces and
can pick up viruses. Once contaminated, hands can transfer the virus to your
eyes, nose or mouth. From there, the virus can enter your body and infect you.
Make sure you, and the people around you, follow good respiratory hygiene. This
means covering your mouth and nose with your bent elbow or tissue when you
cough or sneeze. Then dispose of the used tissue immediately and wash your
hands. Why? Droplets spread virus. By following good respiratory hygiene, you
protect the people around you from viruses such as cold, flu and COVID-19.
Stay home and self-isolate even with minor symptoms such as cough, headache,
mild fever, until you recover. Have someone bring you supplies. If you need to
leave your house, wear a mask to avoid infecting others. Why? Avoiding contact
with others will protect them from possible COVID-19 and other viruses.
If you have a fever, cough and difficulty breathing, seek medical attention, but
call by telephone in advance if possible and follow the directions of your local
health authority. Why? National and local authorities will have the most up to
date information on the situation in your area. Calling in advance will allow your
health care provider to quickly direct you to the right health facility. This will also
protect you and help prevent spread of viruses and other infections.
Keep up to date on the latest information from trusted sources, such as WHO or
your local and national health authorities. Why? Local and national authorities
are best placed to advise on what people in your area should be doing to protect
themselves.
9
Safe use of alcohol-based hand sanitizers
To protect yourself and others against COVID-19, clean your
hands frequently and thoroughly. Use alcohol-based hand
sanitizer or wash your hands with soap and water. If you use an
alcohol-based hand sanitizer, make sure you use and store
it carefully.
10
11
12
How does COVID-19 spread?
People can catch COVID-19 from others who have the virus. The disease
spreads primarily from person to person through small droplets from the nose or
mouth, which are expelled when a person with COVID-19 coughs, sneezes, or
speaks. These droplets are relatively heavy, do not travel far and quickly sink to
the ground. People can catch COVID-19 if they breathe in these droplets from a
person infected with the virus. This is why it is important to stay at least 1 meter)
away from others. These droplets can land on objects and surfaces around the
person such as tables, doorknobs and handrails. People can become
infected by touching these objects or surfaces, then touching their eyes, nose or
mouth. This is why it is important to wash your hands regularly with soap and
water or clean with alcohol-based hand rub.
WHO is assessing ongoing research on the ways that COVID-19 is spread and
will continue to share updated findings.
Practicing hand and respiratory hygiene is important at ALL times and is the best way to
protect others and yourself.
When possible maintain at least a 1 meter distance between yourself and others. This is
especially important if you are standing by someone who is coughing or sneezing.
Since some infected persons may not yet be exhibiting symptoms or their symptoms
may be mild, maintaining a physical distance with everyone is a good idea if you are in
an area where COVID-19 is circulating.
13
What do you mean by Self-
isolation
If you do not live in an area with malaria or dengue fever please do the following:
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What is the difference between self-
isolation, self-quarantine and
distancing?
Quarantine means restricting activities or separating people who are not
ill themselves but may have been exposed to COVID-19. The goal is to prevent spread
of the disease at the time when people just develop symptoms..
15
Is there a vaccine, drug or
treatment for COVID-19?
While some western, traditional or home remedies may provide comfort and alleviate
symptoms of mild COVID-19, there are no medicines that have been shown to prevent
or cure the disease. WHO does not recommend self-medication with any medicines,
including antibiotics, as a prevention or cure for COVID-19. However, there are several
ongoing clinical trials of both western and traditional medicines. WHO is coordinating
efforts to develop vaccines and medicines to prevent and treat COVID-19 and will
continue to provide updated information as soon research results become available.
The most effective ways to protect yourself and others against COVID-19 are to:
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How to properly wear a medical
mask?
If we choose to wear a mask:
1. Before touching the mask, clean hands with an alcohol-based hand
rub or soap and water
2. Take the mask and inspect it for tears or holes.
3. Orient which side is the top side (where the metal strip is).
4. Ensure the proper side of the mask faces outwards (the coloured
side).
5. Place the mask to your face. Pinch the metal strip or stiff edge of the
mask so it moulds to the shape of your nose.
6. Pull down the mask’s bottom so it covers your mouth and your chin.
7. Do not touch the mask while you are wearing it for protection.
8. After use, take off the mask with clean hands; remove the elastic
loops from behind the ears while keeping the mask away from your
face and clothes, to avoid touching potentially contaminated surfaces
of the mask.
9. Discard the mask in a closed bin immediately after use. Do not reuse
the mask.
10. Perform hand hygiene after touching or discarding the mask – Use
alcohol-based hand rub or, if visibly soiled, wash your hands with
soap and water.
Be aware that there is a global shortage of medical masks (both surgical masks and
N95 masks). These should be reserved as much as possible for health care workers.
Remember that masks are not a substitute for other, more effective ways to protect
yourself and others against COVID-19 such as frequently washing your hands, covering
your cough with the bend of elbow or tissue and maintain a distance of at least 1 meter
from others
17
COVID-19 pandemic in
Jharkhand
COVID-19 pandemic in Jharkhand
Disease COVID-19
Location Jharkhand, India
Fatality rate 9%
18
The first case of the COVID-19 pandemic was confirmed in the Indian state
of Jharkhand on 31 March 2020 as a Malaysian women came positive on the test. [1] The
State has confirmed a total of 3613 cases including 23 deaths and 2243 recoveries as
on july 12th.
19
Statistics
Total
Distric Recovere Death Activ
case
t d s e
s
Bokaro 87 45 2 40
Palamu 92 12 0 80
Garhwa 145 48 0 97
Deoghar 65 19 1 45
Giridih 121 86 3 32
Jamtara 31 28 0 3
20
Total
Distric Recovere Death Activ
case
t d s e
s
Dumka 18 9 0 9
East
666 298 3 365
Singhbhum
Lohardaga 100 58 0 42
Godda 21 12 1 8
Sahibganj 41 9 2 30
Pakur 73 31 0 42
Chatra 118 52 0 66
Latehar 83 55 0 28
Gumla 130 96 1 33
Khunti 34 28 1 5
Total (all
3490 2031 31 1428
districts)
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22
23
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What the Jharkhand Govt Is Doing
– and Can Do – to Mitigate
Coronavirus Impact
New Delhi: To deal with the three-week nationwide lockdown, the rights
group Jharkhand Janadhikar Mahasabha (JJM) has demanded that the state
government, in addition to health services, should also ensure adequate
income and food security to the people of the state.
“In a state with endemic hunger and undernutrition, ensuring food and other
essentials for the poor should be a top priority,” read a statement released by
the Mahasabha on Tuesday. According to the JJM, the Jharkhand government
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has been proactively working over the past few days to keep a check on the
pandemic. However, the response, both in terms of health and welfare
initiatives, leaves a lot to be desired.
The JJM claimed that recently, many migrant workers were left stranded
without adequate government support at railway stations and bus stands. The
group also said that in the last two days, the government had made some
useful announcements like setting up community kitchens or distribution of
public distribution system grains in advance, but they are yet to see
implementation.
The JJM has therefore demanded that the Central and state governments need
to take a cue from measures adopted by Kerala and many other countries to
expand extensive healthcare and social welfare services to the people. In this
regard, the JJM has listed out 15 demands under the head of ‘social security,
public health services and awareness’.
Meanwhile, the state government has set up a control room, along with the
Toll Free No. 181, to deal with the coronavirus pandemic.
Moreover, state chief minister Hemant Soren has been requesting chief
ministers of the other states to help ensure food and necessary support is
provided to the residents of Jharkhand stuck in their states.
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According to a report in the Times of India, on Monday evening Soren held a
meeting with the deputy commissioners of all districts and took stock of
preparations to combat a probable COVID-19 outbreak in the state. As per the
report, the chief minister asked the authorities to strictly enforce the lockdown
and directed that hospitals at every district keep ready a 200-bed isolation
ward.
Social security
1. PDS coverage should be made universal in rural areas and urban slums and
include all excluded and working-class families. In addition, food-grain
entitlement should at least be doubled and OTP-based distribution system
currently implemented in PDS should be replaced with “offline” method of
distribution for everyone. Also provide pulses, soap and edible oil at
subsidised rates (free, at least to the poorest). Provide all the commodities in
advance for three months. At this time of emergency, strict action should be
taken against hoarders, corrupt dealers.
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2. Increase coverage of social security pensions to include all excluded
elderly, single women and disabled, at least double the pension amount and
provide two months pension in cash in advance.
3. All families with migrant workers, manual workers, urban homeless, slum
dwellers, transgenders and small vendors should be provided an income
support to cover for the income loss in this period. Adequate provisions
should be made for stranded migrant workers to return to their native places.
Alternatively, shelter homes can be arranged for such people.
5. Provide cooked food/dry rations comprising six eggs per week to children
(in school and Anganwadis), pregnant and lactating mothers.
2. Testing facilities should be increased and in order to rule out hidden cases,
a sampling exercise (like South Korea and China) of thousand samples from
each district should be done within a week.
3. Public hospital and health centres (including primary health centres) must
be immediately strengthened with increased capacity to meet the needs of a
sudden surge in patients. All block and panchayat offices should be provided
with check-up facilities and adequate equipment must be provided for testing.
Additional insurance cover should be provided to each health employee
(including those on contract service) to boost their confidence and morale.
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4. People should be encouraged to consume local food and forest produce,
traditionally consumed amongst Adivasis and forest dwellers for enhancing
immunity.
Awareness
1. Widely disseminate all information related to COVID-19, especially in
rural areas, such as – testing and functional health centres, welfare policies,
symptoms of COVID-19 and preventive measures and so on.
2. It is critical during a crisis that the government is aware of all the issues and
shortcomings. Encourage citizens to regularly share ground reality of issues
faced by people and implementation of government measures through media
and social media, reporting to the block and panchayat level office and so on.
Mahasabha will keep appraising the government regularly of the issues faced
by people so that prompt action can be taken.
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4. The state government should also ensure that no-one is harassed by the
police in search of COVID-19 suspects or during lockdown. Policing by
people should also be discouraged.
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Effects of COVID-19 on business and
research
1. Introduction
There has been a long history of fear of pandemic outbreaks. The discussion
has not focused on whether there will be an outbreak, but when new outbreaks
will happen (Stöhr & Esveld, 2004). The events leading to influenza
pandemics are recurring biological phenomena and cannot realistically be
prevented. Pandemics seem to occur at 10–50-year intervals as a result of the
emergence of new virus subtypes from virus re-assortment (Potter, 2001). As
the global population increases and we need to live closer to animals, it is
likely that the transfer of new viruses to the human population will occur even
more frequently. All our society can do is take preventive measures so that we
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are able to act quickly once we suspect an outbreak. We should also make an
effort to learn from the consequences of pandemic outbreaks to prepare our
societies for if—and, more likely, when—this happens again.
As we are in the middle of a pandemic outbreak, it is very difficult to estimate
its long-term effects. Although society has been hit by several pandemics in
the past, it is difficult to estimate the long-term economic, behavioral, or
societal consequences as these aspects have not been studied to a great extent
in the past. The limited studies that do exist indicate that the major historical
pandemics of the last millennium have typically been associated with
subsequent low returns on assets (Jorda, Singh, & Taylor, 2020). For a period
after a pandemic, we tend to become less interested in investing and more
interested in saving our capital, resulting in reduced economic growth. Given
the current situation, in which saving capital means negative returns, it is not
at all certain that we will be as conservative as we have been in the past.
Behavioral changes related to pandemic outbreaks seem to be connected with
personal protection (Funk, Gilad, Watkins, & Jansen, 2009), such as the use
of face masks, rather than general behavior changes. Our lives, as humans in a
modern society, seem to be more centered around convenience than around
worrying about what might happen in the future.
As research indicates that pandemics are reoccurring events, it is very likely that we will see
another outbreak in our lifetime. It is apparent to anyone that the current pandemic has had
enormous—but hopefully short-term—effects on all our lives. Countries have closed their
borders, limited the movement of their citizens, and even confined citizens in quarantine within
their homes for weeks. This is a rather unique occurrence, as we are used to freedom of
movement, but in the midst of the pandemic outbreak, people have been fined just for being
outside. Although our societies seem to be very accepting of these limitations and condemn
people that do not follow the rules, but we need to ask ourselves how this will affect the views of
our society (e.g., views regarding freedom, healthcare, government intervention). We should also
be aware that infrastructure and routines to monitor citizens in order to limit the spread of the
virus have been rolled out, and so we should ask ourselves how accepting we will be of
monitoring in the future. We must realize that once these systems are in place, it is highly
unlikely that they will be rolled back. Furthermore, in some countries, the ruling politicians have
taken advantage of this situation and increased their control over the state, suppressing opposing
opinions and thus jeopardizing democratic systems. Some of the worst examples are
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Turkmenistan, which has banned the use of the word “corona,” and Hungary, which is letting
Viktor Orbán rule by decree indefinitely.
As previously mentioned, people have been confined to their homes. There has also been a
constant stream of news on this invisible external threat from which we cannot protect ourselves.
We have been occupied trying to figure out how best to protect ourselves and our loved ones. On
top of that, many feel pressure due to losing their jobs or due to working in close proximity to
potentially infected people, as society depends on them fulfilling their duty. The consequences of
the pandemic outbreak have hit various sectors of society in different ways. People that are
working in sectors connected to healthcare must endure endless tasks and very long working
days. Additionally, people are losing their jobs at rates we have not seen since the Great
Depression of the 1930s. The sectors that have seen the largest increases in unemployment are
those that are hedonic in nature and require the physical presence of the customer (e.g.,
hospitality, tourism, and entertainment), as demand for these services has ceased to exist. The
employees in these sectors tend to be younger and female. Past experience also indicates that
once someone is outside the job market, it is very difficult to get back in as they will face more
competition that may be more competent.
All countries that can are trying to stimulate their economies to keep as much as possible of their
necessary infrastructure intact and to keep citizens productive or ready to become productive
once the pandemic has been overcome. In order to keep society from deteriorating, people not
only need jobs or a way to support themselves but also need access to what they view as
necessary products and services. If this infrastructure does not exist, people start to behave in
what is considered uncivil behavior (e.g., hording or looting). Countries around the globe have
adopted very different approaches to handle the current stress on the job markets and
infrastructure. Some countries have chosen to support businesses in order to help them keep the
workforce intact, but others with less financial strength cannot do the same.
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been an increase in purchases of cleaning products, and more trash is being
recycled. At the same time, we are eating more junk food and cleaning ourselves
less. People are also stockpiling essentials, panic buying, and escaping to rural
areas. This is an indication that what is happening to us and our behaviors is
complex, and it would be interesting to study this phenomenon further.
Another consequence of the lockdowns is the extreme increase in the usage of
Internet and social media. Previous research has indicated that humans who feel
lonely tend to use social media more and, in some cases, even prefer social media
over physical interaction (Nowland, Necka, & Cacioppo, 2018). Social media also
may bring out the worst in us through trolling or sharing of fake news. This is, to
some degree, not as damaging as the “real life” is lived in the physical world and
the Internet is an “add on” with, in most cases, limited impact on the physical
world. By this, we are able to compartmentalize and distinguish what matters and
what does not matter. However, the current situation has made social media the
main mode of contacting or socializing with others. In many cases, the Internet is
at present also the main way to get essential supplies and receive essential services,
like seeing a doctor. The question, then, is what happens to us when the “real life”
is lived online and becomes a way to escape the physical world?
As humans, we rely to a large degree on our senses; we are built to use them in all
situations of life. Thus, we rely on them heavily when making decisions. However,
the current isolation is depriving us of our senses, as we are not exposed to as
many stimuli as normal situation. Thus, we are, in a sense, being deprived of
stimulation. We are also being told by authorities not to use our senses; we should
not touch anything, wear a mask, or get close to other humans. Thus, what happens
once our societies open up? How long will this fear of using our senses linger, and
will we be over-cautious for a while or may we try to compensate as we have to
some degree been deprived of using them? These are just some aspects of
consumer behavior; many more are covered by this special issue.
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4. Markets during COVID-19
The COVID-19 outbreak is likely to cause bankruptcy for many well-known brands in many
industries as consumers stay at home and economies are shut down (Tucker, 2020). In the US,
famous companies such as Sears, JCPenney, Neiman Marcus, Hertz, and J. Crew are under
enormous financial pressure. The travel industry is deeply affected; 80% of hotel rooms are
empty (Asmelash & Cooper, 2020), airlines cut their workforce by 90%, and tourism
destinations are likely to see no profits in 2020. Furthermore, expos, conferences, sporting
events, and other large gatherings as well as cultural establishments such as galleries and
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museums have been abruptly called off. Consulting in general and personal services, like
hairdressers, gyms, and taxis, have also come to a standstill due to lockdowns. Finally, important
industries like the car, truck, and electronics industries have abruptly closed (although they
started to open up two months after their closure). There are an endless number of questions we
could ask ourselves in connection to this rather abrupt close-down. For instance, how do we take
care of employees in such situations? Why are companies not better prepared to handle such
situations (e.g., putting aside earnings or thinking of alternative sources of income)? How are the
companies and even countries using the current situation to enhance their competitive situation?
One of the countries that seem to be using the situation is China that is buying European based
infrastructure and technology (Rapoza, 2020).
While some businesses are struggling, some businesses are thriving. This is true for a number of
Internet-based businesses, such as those related to online entertainment, food delivery, online
shopping, online education, and solutions for remote work. People have also changed their
consumption patterns, increasing the demand for takeout, snacks, and alcohol as well as cleaning
products as we spend more time in our homes. Other industries that are doing well are those
related to healthcare and medication as well as herbs and vitamins. Typically, when studying
markets, it is assumed that they are static, a natural conclusion since they tend to change slowly.
However, if there is one thing the COVID-19 outbreak has shown us, it is that markets are
dynamic (Jaworski, Kohli, & Sahay, 2000) and can move rapidly. Furthermore, a market is not
just a firm; it is a network of actors (i.e., firms, customers, public organizations) acting in
accordance with a set of norms. These systems are sometimes referred to as dynamic ecosystems
that exist to generate value (Vargo & Lusch, 2011). The COVID-19 outbreak poses a unique
opportunity to study how markets are created and how they disappear within a very limited time
span. It would also be interesting to explore whether the disappearance of one solution for a
market may be replaced by another (e.g., combustion engines for electric or physical teaching for
online teaching).
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reliable supply chains that do not break. Consequently, it is very likely
that this pandemic will make these firms rethink their supply chains and,
probably, move supply chains closer to where they are needed in order
to avoid stopping production in the future. Furthermore, authorities have
implied that other humans from other countries are dangerous as they
may carry the virus. A closed border implies that the threat is from the
outside. In addition, international flights are not likely to be an option
for many in the coming years. Together, these circumstances mean that
countries may become more nationalistic and less globalized. This may
be a dangerous development, as long-term protection from the
consequences of a pandemic outbreak is likely to require global effort
and sharing of resources. Such cooperation is also key to tackle other
global challenges that we may face in the future.
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The first contribution, by Jagdish Sheth, is titled “Impact of
COVID-19 on Consumer Behavior: Will the Old Habits Return or Die?” It
explores how the current pandemic has affected several aspects of consumers’
lives, ranging from personal mobility to retail shopping, attendance at major
life events like marriage ceremonies, having children, and relocation. The
author investigates four contexts of construed consumer behavior, namely
social context, technology, coworking spaces, and natural disasters.
Additionally, the author foresees eight immediate effects of the pandemic on
consumer behavior and consumption. Hoarding—the mad scramble observed
at the start of the COVID-19 outbreak—applies not only to consumers but also
to unauthorized middlemen who buy products in excess to sell at increased
prices.
Reunions with friends and family are now restricted to digital interactions,
especially for people who work and live away from their families. We can
expect a dramatic change in consumers’ behavior because of sophisticated
technology. In addition, consumers may discover new talents as they spend
less time on the road and more at home. They may experiment with cooking,
learn new skills, and, soon, become producers with commercial possibilities.
In the end, most consumer’s habits will return to normal, while some habits
may die due to adaptation to the new norm.
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Warming, Corruption, Civil Rights Violations, Misogyny, Income Inequality,
and Guns,” written by Arch G. Woodside, discusses whether there is an
association between public health interventions, national and state/provincial
governments interventions, and improved control of the COVID-19 outbreak
in certain countries. The paper suggests “ultimate broadening of the concept
of marketing” in order to design and implement interventions in public laws
and policy, national and local regulations, and the everyday lives of
individuals. It also lays out effective mitigating strategies by examining
designs, implementations, and outcomes of COVID-19 interventions by
examining deaths as a natural experiment.
While COVID-19 eradication intervention tests are being run for promising
vaccines, these are considered true experiments, and analyzing the data from
these interventions may involve examination of the success of each vaccine for
different demographic subgroups in treatment and placebo groups in
randomized control trials. Comparing the designs and impact of the current
COVID-19 mitigation interventions across nations and states within the U.S.
provides useful information for improving these interventions, even though
they are not “true experiments.”
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insights that can be adapted by organizations coping with the pandemic.
Entrepreneurs’ struggles are largely caused by the lack of work-related social
support in comparison to salaried employees. Nevertheless, some
entrepreneurs are known to overcome these limitations by leveraging
alternative, domain-specific sources of social support, such as positive
feedback from customers, which ultimately enhances their well-being.
Recycling such approaches to identify overlooked or untapped sources of
social support is likely to be beneficial for employees given the current work
environment dynamic.
On the bright side, the COVID-19 pandemic offers great opportunities for
companies to actively engage with their corporate social responsibility (CSR)
strategies and agenda. The post-COVID-19 marketplace is going to be
irrecoverably different. Organizations will need to re-evaluate their visions,
missions, and objectives to account for changes to their customers and
competitors, amongst other shifts. A key facet of this is the exponential
increase in digital communications and change.
First, retailers can identify and execute controllable activities. They must
identify, optimize, and re-access existing technologies and business models.
Specifically, they must understand how their stakeholders operate and
interact to reduce response time and optimize communication channels.
Second, all retailers, but especially grocery stores, are revisiting their business
continuity plans to reassure customers that their needs will be met and
manage the inevitable supply chain constraints and highs and lows caused by
volatile demand. These retailers are prioritizing critical business activities and
creating contingency plans for disruption. Third, retailers need to have an
understanding of their financial needs as well as the essential role they play in
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their communities. For some regular customers, an open and well-stocked
supermarket will reassure them that they are being cared for. Fourth,
messages that retailers spread online during emergencies need to include
information about products’ availability on the shelves and at digital outlets;
control panic buying by restricting the quantity that customers can purchase;
devise and implement protection plans for consumers and employees;
contribute to overall public health; and use surveillance measures to limit the
spread of the virus. To these ends, retailers need to improve their customer
relationship management systems and promote safe interactions with
customers (e.g., through online chats with employees) to provide real-time
customer assistance.
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Covid-19 cases in non-migrants on
rise in Jharkhand
Experts are worried that this trend in Ranchi could be indicative of community transmission of
the disease.
Experts, however, say the rise of cases in the non-migrant section is quite
worrisome as it is indicative of community transmission of the disease.
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were no such segregation, so cases from this section are bound to rise, he
added.
Singh said, “We are noticing that a majority of ill patients coming to the
hospital are testing Covid-19 positive. We need to increase the testing,
especially through random sampling, to find out if there is any community
spread.”
However, the government has urged the council to conduct the survey across
the state.
According to the state health department, the state had 110 positive cases by
the end of April, when the return of migrants had not started.
These cases were primarily linked to the Tablighi Jammat event in New
Delhi.
Till June 12, over 5.12 lakh migrant workers had arrived from different states
in the state.
Those, who had returned from red zone cities like Mumbai, Surat, Delhi and
others, were put in institutional quarantine.
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The state health machinery then shifted its focus to these quarantine centres
from where positive cases started coming in hoards.
In the month of May alone, as many as 500 confirmed cases were unearthed,
including 430 cases found in migrants.
Of the total cases found in May, only 14% cases (70) were reported from the
non-migrant section.
A steep surge in the number of Covid-19 cases has been noticed in the
current month as total positive cases climbed to 2,140 on June 22 from 610
on May 31.
Of the 1,530 cases found in the first 22 days of June, 1,325 were detected
among migrants and remaining 205 in non-migrant section, which accounts
for over 13% of the total cases found in this month so far.
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The Impact of Coronavirus (COVID-
19) on Consumer Behavior
Although most non-essential businesses have closed their doors, consumers are still
holding tight to some familiar behaviors, including eating out— though restaurant traffic
is down significantly, the majority of consumers are still making occasional take-out or
delivery orders to supplement their in-home eating behavior.
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Shoppers settle into new normal as product shortages
and stock-up behaviors decline
The most frequently cited impact on shopping behavior continues to be product shortages, but
the number of consumers reporting this impact declined for the first time this week. For the
second week in a row, we also saw a decline in stock-up behaviors. Additionally, over half of
consumers said they are delaying purchases of non-essential goods or services, and more than a
third said stores they would otherwise go to are closed. All of these behaviors are indicative of
the new — albeit temporary— normal in which we see consumers stepping back from non-
essential activities and purchases.
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3 in 4 consumers visited a restaurant or ordered
delivery/takeaway last week
Although 61% of consumers say they are eating/drinking out less than before, the majority still
made at least one purchase of a meal or snack outside of the home last week, and many plan to
do the same next week. When asked about their likelihood of ordering from a restaurant or
delivery service next week, 38.3% said they probably or definitely would. 24% mentioned they
would do so for convenience or because they didn’t want to cook, and 13% mentioned
supporting local or small businesses.
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1 in 3 individuals are “very concerned” about
Coronavirus
Nearly all individuals surveyed indicated a level of concern regarding Coronavirus, with
90% rating themselves as at least “somewhat concerned (5/10).” The balance from
week-to-week continues to shift higher; those who rated themselves as “very concerned
(10/10)” jumped to 34% this week from 26% last week and 15% the week before.
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Online delivery and click-and-collect
services continue to attract new users
13% of those who placed an online ship-to-home order in the past month indicated it was their
first time ever or first time in the past six months doing so. About one-third of click-and-collect
users were new or ‘new lately.’ Retailers should continue to prioritize and invest in their online
and click-and-collect offerings, given their evident appeal in this time of social distancing.
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1 in 3 individuals are “very concerned”
about Coronavirus
Nearly all individuals surveyed indicated a level of concern regarding Coronavirus, with
90% rating themselves as at least “somewhat concerned (5/10).” The balance from
week-to-week continues to shift higher; those who rated themselves as “very concerned
(10/10)” jumped to 34% this week from 26% last week and 15% the week before.
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While overall concern grows, specific
concerns center around physical and
economic health
The top concerns this week were impact on the economy, inability to see friends and family, and
becoming infected— self/member of household first, followed by someone outside of the
household. Though these were the top concerns overall, when looking specifically at what
individuals cited as their “primary” concern, becoming infected, economic impact, and impact on
job security were the most prevalent.
Consumption or purchase-related concerns fell towards the middle of the list; inability to
purchase basic necessities was cited by 52% of individuals, cancelling upcoming travel 42%, and
inability to purchase other non-essential goods and services 37%. For most, these concerns were
not of primary importance, as their main focuses were on both physical and economic well
being.
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Conclusion
The coronavirus disease continues to spread across the world following a trajectory that is
difficult to predict. The health, humanitarian and socio-economic policies adopted by countries
will determine the speed and strength of the recovery.
The coronavirus disease continues to spread across the world following a trajectory that is
difficult to predict. The health, humanitarian and socio-economic policies adopted by
countries will determine the speed and strength of the recovery. The ILO’s four pillar policy
framework presented in this brief provides guidance not only for countries as they progress
through the various phases of the crisis, but also for the international community as a
whole. There must be a global human-centred response which is grounded in solidarity.
A coordinated global effort is required to support countries that currently do not have
sufficient fiscal space to finance social policy, in particular universal social protection
systems. Debt sustainability should be prioritized in this endeavour.
Without long-term structural changes, the deep-rooted inequalities exposed by the crisis will
merely intensify. As well as tackling the immediate effects of the crisis, the international
community now has a unique opportunity to adopt policies aimed at achieving social justice
and a human centred future of work.
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