Force Motors

LCV Passenger Carriers category

India is one of the leading manufacturers and exporters of
commercial vehicles (CVs) in the world. Passenger Vehicles hold
almost 13% of the total market share of all vehicles sold in
India.
 • Force Motors commanded the No.1 position in the LCV Passenger
Carriers category with a Market Share of 37.1%. Force Traveller has
been the favorite vehicle for operators and been consistently selling
well over the years. The vehicle has an increased acceptability in a
wide range of operations – such as ambulance, school bus, feeder bus
as well as app-based city transport. However; the overall sales of
Force Motors Passenger Carriers has dropped consecutively in the
past 4 FYs!
Passenger • Tata Motors presented a stiff competition in the LCV Passenger
Carrier category and commanded a Market Share of 36%. It was just
Carriers 508 units short of market leader Force Motors in FY2020.
• Volvo Eicher ranked 3rd in the category and registered a Market Share
(LCVs) of 11.8%. The volumes for the brand has been varying over the past 4
years.
• Swaraj Mazda had a similar performance to that of VECV. It could
garner a Market Share of 8.7% in FY20.
• M&M has lost the volumes to a larger extent in the category and
would be extinct if the trend continues!
 Force Motors

• The passenger carrier segment,

which accounts for a smaller
chunk of the overall LCV
segment, is where Pune-based
Force Motors has a
stranglehold.
• Force Motors maintains its
leadership with a range of
products including the Cruiser,
Citiline, Traveller and Toofan
and in the April-February 2018
period sold 17,365 units to have
a market share of 42.51 percent.
Force Motors Light Commercial Vehicle
Passenger Category
 Model Price Range Seating Capacity

Force Traveller 3050 From ₹11.19 Lakh 12

Force Traveller 3050 Super From ₹10.61 Lakh 13

Force Traveller 3350 From ₹8.61 Lakh 14

Passenger Force Traveller 3350 Super From ₹9.96 Lakh 13

Carrier
Force Traveller 3350 Wider Body From ₹12.14 Lakh 13

Force Traveller 3700 Super From ₹13.27 Lakh 16

Force Traveller 4020 From ₹11.05 Lakh 20

Force Traveller 26 From ₹14.00 Lakh 26

 Model Price Range Seating Capacity

Force Traveller School Bus 3050 From ₹9.69 Lakh 15

Force Traveller School Bus 3350 From ₹8.86 Lakh 13

School Bus Force Traveller School Bus 3700 From ₹10.83 Lakh 17

Force Traveller School Bus 4020 - 20

Force Traveller 26 School Bus From ₹13.53 Lakh 26

 Model Price Range

Force Motors Trax Cruiser PS From ₹6.86 Lakh

Multi utility Force Motors Trax Cruiser Deluxe From ₹8.94 Lakh
vehicles Force Motors Trax Toofan From ₹6.60 Lakh

Force Motors Trax Toofan Deluxe From ₹8.68 Lakh