Copywriting is a very famous skill these days. Specially, in the freelancing
field. But also this a very flexible job as you can from anywhere you want. Most of the people prefer working from home. So what does a copywriter do? A copywriter is a person who writes the text of advertisements for organisations or for publicity purpose. If a person enjoys writing, he/she may apply for a copywriter job because it suits them the most. Copywriters spend their days writing main objectives for the purpose of advertising not only to promote goods and services, but also for sales purpose. For example, a copywriter can write lyrics for a new jingle for a commercial, come up with taglines for products or with a new company slogan. A copywriter is usually known as “creative” figure because he/she contributes in the marketing campaigns. For instance, “Darr ke agey jeet hain” for mountain dew drinks, “Do it” for NIKE, “Red bull gives you wings” for redbull drinks, BMW's "The Ultimate Driving Machine” ; all of these are works of a copy writer. Other than writing taglines, a copywriter also writes social media content, collaborate with people from different departments, manage multiple projects, produce risk/error free content etc. What are the requirements are needed to be a copywriter? Not as much as you think. There are successful copywriters with maximum college degrees and there are also some people who didn't even finish high school. Some copywriters are teenagers and some are already retired. Stay-at-home mothers are surprisingly very interested in this job as well. The only thing you need here is a computer and a stable Internet connection, and you’re good to go. You can learn everything else fromvarious sources. A copywriter's job may not be very glamorous because they usually work in the backstage but the role is definitely an important one that makes a huge impact on the reputation and image of a company or brand. Also, professional copywriting skills is always in high demand and copywriting job is one of the highest paying jobs out there for freelance writers. It is a very popular industry nowadays and the popularity is increasing everyday.