You are on page 1of 1

Dyson to double numbers in UK engineering team

1. Why is Sir James Dyson set to double the numbers of his engineering team?
Jame Dyson was in the business of electronic household goods and was
thinking of doubling the number of employees in one of the team of organization.
The organization was planning to launch a robotic vacuum cleaner. The main agenda
of the organization was the development and launch of new vacuum cleaner.
The facts of the reading state that James Dyson employed the same number
of its existing employees. The actual reason for taking such action was not stated by
James. It can be said that the heavy recruitment done by the organization was done
for focusing on the development of a new generation of appliance. The organization
wanted to effectively utilize its available resources by employing an accurate number
of workforce.
2. How successful would you expect Dyson to be at innovation?
The launch of an innovation in existing market is a very important decision to
be made. The decision of James for launching a new vacuum cleaner in the market
will be very successful as a new idea is accepted by everyone, especially when it is
accompanied by convenience.
The company has invested a good amount in the research and development
of the market and has good information about its customers and market. The
company has recently enjoyed success of its new products and thus had made a
good market for its coming products.

You might also like