NATIVE ADVERTISING

Tasks…..

Credible Sources:

For this exercise, visit the websites that you usually do for news and entertainment. Don’t visit
social media. Keep an eye out for native ads. Record 4 different types of ads from no less than 4
different news sites.

Screenshot of Placement:

Embed a screenshot of the actual native ad placement for each article.

URL to sponsored article:

Also include the link to the article itself. For the article example above “The Controversial Scene
That Ended ‘Bewitched’” takes us to this URL: https://www.directexpose.com/amazing-
bewitchedfacts/

Why do you think this ad was placed?

https://www.bbc.com/news
 NATIVE ADVERTISING
https://www.longines.com/watches/longines-
spirit?utm_source=ProgAR_UAE&utm_medium=Media&utm_campaign=SpiritVague2&utm_content
=PSP1DYN300x600&dclid=CjkKEQiA48j9BRD238nBtfjjpr4BEiQASyqUQcDQjP0dWyp-oONXNB-BqLDb-
LtQku0c-tn9AYS7CHXw_wcB

https://www.discovery.com/
 NATIVE ADVERTISING

https://stocks.etoro.com/en/commission-
free?utm_medium=Media&utm_source=93400&utm_content=0&utm_serial=&utm_campaign=&ut
m_term=

https://www.youtube.com/
 NATIVE ADVERTISING

https://ads.google.com/intl/ar_ae/getstarted/?subid=ae-ar-gdn-aw-pr-a-
dis!o3~{gclid}~{adgroupid}~{targetid}~{campaignid}~{creative}&utm_source=aw&utm_medium=gdn
&utm_campaign=ae-ar-gdn-aw-pr-a-
dis!o3~{gclid}~{adgroupid}~{targetid}~{campaignid}~{creative}&dclid=&gclid=Cj0KCQiA48j9BRC-
ARIsAMQu3WQZjYutgE6K7cwXp26GTvYmvdwSb7uTNGRlIE_QEGRSbs__xuWkHS4aAubvEALw_wcB

https://www.hbo.com/
 NATIVE ADVERTISING

https://www.hbomax.com/series/urn:hbo:series:GX0aOXAiLMxTCwwEAAANL?hbo_source=hbo.com
&hbo_medium=referral&hbo_campaign=hbomax_theundoingbanner_hbomax_banner_20201027&
hbo_content=81&hbo_term=hbo_homepage