Strategies for effective business communication

 Hit replay before you speak

Be sure to have a clear picture of the message and then form an outline in your mind
before the words are spoken.

 Ensure active participation

A good in-person conversation entails eye contact - so it's a good idea to be looking at
your customer when you speak

 Patience really is a virtue

The true meaning of your message may get misunderstood if you decide you need to tell
your customer something too quickly.

 Remember to listen
Listen to the customer and answer questions fully. By listening, it displays your
commitment to the customer’s needs and wants. As a business owner, listening should
be done first and then speaking with the customer.

 Know your audience

Successful communicators understand their audience because they connect with an
aspect of our lives, whether it is personal or professional.

 Get the facts

Facts are objective and certain. They are not based upon feelings or wishes of speaker
or listener.

 Ask questions
Ask your customer if they have any questions about your message, whether it is a phone
call or presentation. If they do, be sure to answer them honestly.