Scribd Logo
Upload

Welcome to Scribd!

  • 01-Intro Objectives Outline

    Uploaded by

    Brian Hughes
    15 views18 pages
    The document outlines an online course about using LinkedIn effectively. It is divided into modules covering selecting a professional niche, building a strong profile, connecting with others in one's field, creating engaging content, and advanced LinkedIn strategies. The objectives are to define one's target audience, enhance one's online presence, generate relevant content to attract followers, and leverage the following to advance one's career.

    Original Description:

    Original Title

    01-Intro_Objectives_Outline

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The document outlines an online course about using LinkedIn effectively. It is divided into modules covering selecting a professional niche, building a strong profile, connecting with others in one's field, creating engaging content, and advanced LinkedIn strategies. The objectives are to define one's target audience, enhance one's online presence, generate relevant content to attract followers, and leverage the following to advance one's career.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    15 views18 pages

    01-Intro Objectives Outline

    Uploaded by

    Brian Hughes
    The document outlines an online course about using LinkedIn effectively. It is divided into modules covering selecting a professional niche, building a strong profile, connecting with others in one's field, creating engaging content, and advanced LinkedIn strategies. The objectives are to define one's target audience, enhance one's online presence, generate relevant content to attract followers, and leverage the following to advance one's career.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 18

    www.getwsodo.

    com
    www.getwsodo.com

    The LinkedIn
    Playbook
    Introduction www.getwsodo.com
    www.getwsodo.com

    Course Introduction
    Introduction www.getwsodo.com
    www.getwsodo.com

    The course is broken down into


    modules (topics) that have
    individual lessons.
    Introduction www.getwsodo.com
    www.getwsodo.com

    Please take them in order and,


    where applicable, take action at
    the conclusion of each lesson.
    Introduction www.getwsodo.com
    www.getwsodo.com

    Please have pencil and paper


    available to take notes.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Each lesson will have a


    recommendation on the best
    order to view the materials.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Objectives
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    There are FOUR main objectives


    in this course
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    1. Define the group that you will


    serve.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    2. Build a robust professional


    appearance that is attractive to
    that group.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    3. Create relevant &


    interesting content that
    attracts followers from that
    group.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    4. Turn that following into an


    improved professional career.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Outline
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Laying the Foundation:


    I'm going to begin the course by
    showing you how to pick a niche
    and build an aligned "character".

    TIP - Having a niche is one of the most important things you can do. DO NOT SKIP!
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Your LinkedIn Profile:


    We're going to move on to
    building a robust LinkedIn
    profile to improve your
    professional appearance.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Building Your Tribe:


    Next we'll cover adding relevant
    connections, connecting with
    thought leaders and interaction
    best practices.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Creating Content:
    Once completed, I'll share tips on
    generating content ideas, creating
    content, telling viral stories, and
    how to post for the algorithm.
    Objectives & Outline www.getwsodo.com
    www.getwsodo.com

    Advanced LinkedIn:
    The last LinkedIn Playbook module
    will focus on using some advanced
    tips & tricks to keep your follower
    count growing!

    You might also like