IE31_IMS_Surname_Firstname_MarketingResearch

IE31_IMS_Hipolito_ArianeJill_MarketingResearch
For IMS (submit to me in PDF format )

1. History of Marketing research

https://www.investopedia.com/terms/m/market-research.asp

https://invoke.com/blog/history-of-market-research

https://www.keltonglobal.com/perspectives/a-brief-history-of-market-research/

2. Pros and Cons of Marketing Research

https://www.business2community.com/strategy/advantages-and-disadvantages-of-doing-market-research-before-
starting-a-business-02192153

https://thinkturquoise.com/blog/market-research/10-key-benefits-of-market-research/

https://smallbusiness.chron.com/disadvantages-market-research-new-product-development-23441.html

https://www.tti-global-research.co.uk/man-vs-machine-automated-or-traditional-market-research-best-your-business

3. When was the last time you participated in a survey? How helpful do you think the information you provided
was? How could the research have been done differently to make it effective?

Also please watch this videos on YT

• Measuring Marketing Productivity (https://www.youtube.com/watch?v=qRa2QqINuD4)

• Five Steps of Market Research (https://www.youtube.com/watch?v=Kky9yH3-p1E)

IE31_TQM_Surname_Firstname_ISO9001Changes
IE31_TQM_Hipolito_ArianeJill _ISO9001Changes
FOR QMS (submit to me in PDF Format)

1. Discuss the evolution of ISO 9001, the changes of series and volumes.

https://advisera.com/9001academy/blog/2019/04/15/history-of-the-iso-9000-series-of-standards-and-
what-to-expect-next/
https://www.google.com/imgres?imgurl=https%3A%2F%2Fi.pinimg.com%2Foriginals%2F4c
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%2F605804587362469415%2F&tbnid=dDsqN7_uRQSl5M&vet=10CAsQxiAoAWoXChMIuO-
N7dWq7QIVAAAAAB0AAAAAEBA..i&docid=cin0GQ8z0S9ZLM&w=2084&h=2084&itg=1&q=
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https://www.latestquality.com/iso-9001-history/
https://www.clearquality.co.uk/iso-9001-history
https://www.e-qms.co.uk/iso-9001-history/