Professional Documents
Culture Documents
Current account
Some merchants offer a kind of current account facility. You buy everything on
credit, you have some returns, and once a month it balances out.
Our definition:
What is the minimum of activities (=conversion goals) a new customer has to complete
to experience benefits from your product?
Extended
What are the activities that at least 80% of your loyal customers complete?
Watch
▪ Usage / logins
▪ Data import
▪ Integrations / connections with other tools
Conversion & Onboarding
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MAIN FLOW FOR SUPPORT
1. Knowledge center (articles, video’s) ($)
2. E-mail ($$)
3. Chat($$$)
→ With e-mail, put them through a form flow, where they will see suggestions from
your content library, making sure you are not wasting precious labor hours
Source:
Atlassian
Conversion & Onboarding
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VISUAL POINTERS / PROGRESS BAR / CHECKLIST