The Effect of Globalization on Philippine CultureThis was the speech I delivered in our speech

communication class as a final requirement. I really liked the topic of globalization because it is a very
complex yet very relevant concept today. (",)\m/ Hope you learn something...Good morning! Ladies and
Gentlemen.Let me begin by sharing to you two of my friends. My first friend loves to eat. His favorite
food is McDonald

s fried chicken. And he always craves for that crispy and juicy fried chicken with lots of gravy. He really
likes McDonald

s that he even looks like Ronald. Then, my other friend is more into music. She spends a lot of time
listening music in her 16GB Ipod. And her favorite singer is no less than Justin Bieber or JB. She really
loves JB that she would even scream each time JB appears on T.V. Now, can you spot something
common on both of them? It

s the effects of the process of globalization. This process has affected the way we communicate, we
think, we eat, we dress and we live our lives. In short, globalization has transformed our culture, our
Filipino culture. Globalization has become one of the most popular buzzword used by different people
worldwide. So what is globalization? It is the integration of the economic, political and cultural systems
across the globe? Or is the

McDonaldization

or, perhaps, Americanization of world culture and United States dominance of world affairs? Is
globalization good or bad? These questions would receive very different answers from Washington,
Berlin, Tokyo, New Delhi, Beijing, Manila and other places worldwide. Indeed, simple answers to these
questions, answers that people from different walks of life in different countries would agree on, would
be virtually impossible to reach. But let us have a balanced and comprehensive definition of
globalization. According to Globalization101.org, "Gobalization is the acceleration and intensification of
interaction and integration among people, companies and governments of different nations. And this
process has effects on human well-being, on the environment, on economic development and, most
importantly, on culture. "The process of globalization has instituted profound impact on culture since
ancient times. The Phoenician traders

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 impact on ancient Greek culture, Chinese silk and jars used in pre-historic Philippines and the spread of
coffee, chocolate and tobacco from Latin America to the world are few of the examples of globalization
of culture. In today

s modern world, globalization has become more complex and pervasive. And this is brought by different
factors that have compounded through time. Among these factors are as follow: The shift to a new
mode of production and distribution or, simply, capitalism; improved and cheaper cost of transportation
and communication; colonization; proliferation of mass media; and recently, the rise of computers.
Culture, as way of life shared by a certain group of people in a certain society, has created a unique
identity as that of British, Chinese or Filipino. But today, culture has become the arena of contention on
the issue of globalization. And with the unprecedented presence of globalization, Castells argues that
globalization has eroded differences in culture and produced a seamless global system of culture and
economic values. Hence, are we having a common culture or a dominant culture over another? I say, it
depends on how we view globalization of culture in relation to values. It depends on whether one thinks
that local cultures should be protected from outside influence, or whether one thinks that new cultural
creativity results from interaction and mixing of ideas from different cultures. In our own culture, the
effects of globalization are immense and diverse. Now, let us look some of these effects. The usage of
English language is one of the mo