Professional Documents
Culture Documents
REFERENCE USED
I. Concept of Globalization
B. Emerging Concepts
1. does not limit globalization process to macro & microeconomic phenomena } int’l orgs
2. includes the ff: } like UN &
a. int’l movements } civil society
b. actions and initiatives on democracy } as advocates
c. human rights
d. env’tal and social dev’t
3. due to work of NGOs, POs, research groups and academics
A. Economy
1. Trade Liberalization and Structural Adjustment – help in recovery and dark side
2. GATT/WTO & APEC – left by the bus VS safety nets
3. Perspectives on Globalization
a. positive: global survival; goal and opportunity
b. neutral: challenges and dangers in terms of human dev’t
c. negative: not prepared; imperialism in 3rd millennium
B. Political Institutions and Governance
1. Homogenization of culture
a. consumerism
b. media and technology
c. marginalization of minority cultures
2. Social Disintegration
a. criminality – drug related crimes (mass murder, violence against women and children)
b. cults – suicide cults + suicide among youth
3. Poverty – underdev’t and social consequence
4. Employment – contractualization and casualization
5. Search for Cultural Roots – tribal, community, national; going back to basics
1. Common thread
2. Emphasis on education and health
3. Levels: National, Regional, Global (International/Community of Nations)
A. Theories of Public Ad
B. Practice of Public Ad