Final Term Assignment

You are requested to choose a Product/Brand (Existing or Virtual) and

design marketing programs to build brand equity.

Further Guideline:
1. You should explain marketing program with all concepts that we have discussed in
Ch 1 to Ch5.
2. The length of your project must be within ten office word pages with 1.5 Spacing.
3. Once you complete this project submit it to your CR/GR for via email.
4. The deadline of your final term assignment is 13 December and presentation session
will start from 14 December to onward.
5. Selected Product/Brand should not be same and for this please coordinate with your
CR/GR via email or whatsapp.

Thanks!