Name : Rofilah Qurrotu’aini Salsabila

Class/Reg. Number : 2018 A/185300100

Subject : Sociolingistics

Language Attitude

Definition:

-Language attitude is a mental position or feeling towards one's own language or other
people's language (Kridalaksana, 2001: 197).

-The circumstances and the process of forming language attitudes are not far from the
conditions and processes of forming attitudes in general. As is the case with attitudes,
language attitudes are also psychological events so they cannot be observed directly.
Language attitudes can be observed through language behavior or speech behavior. However,
in this case also applies the provision that not every speech behavior reflects language
attitudes. Likewise, the language attitude is not always reflected in speech behavior. The
difference between language (langue) and speech (parole) (de Saussure, 1976), then the
unsustainability of the relationship between language attitudes and speech behavior becomes
even clearer. Language attitudes tend to refer to language as a system (langue), while speech
behavior tends to refer to the use of concrete language (parole).

-It is a field of pragmatic studies, which among others have been written by Lakoff (1973),
Fraser (1978), Brown and Levinson (1978), Leech (1983), and Pranowo (2009) .

Anderson (1974) divides attitudes into two types, namely

(1) linguistic attitudes and non-linguistic attitudes.

(2) According to Anderson, language attitude is a relatively long-term belief or cognition,

partly about language, regarding language objects, which gives a person's tendency to
react in a certain way he likes. However, this attitude can be in the form of positive
and negative attitudes, so the attitude towards language is the same.

(3) Linguistic attitudes can be categorized into two attitudes, namely positive attitudes
and negative attitudes. A positive attitude is an enthusiastic attitude towards the use
of his language (the language used by his group / speech community where he is).
Conversely, if these traits have disappeared or are weakened from a person or from a
group of members of the speech community, it means that a negative attitude towards
a language has hit the person or group of people.

(4) Non-linguistic attitudes, such as political attitudes, religious attitudes, and others.

Characterisics of language attitude:

Garvin and Mathiot (1968) formulated three characteristics of language attitudes, namely
language loyalty, language pride, awareness of the norm.
1. (Language Loyalty) which encourages people to maintain their language and tries to
prevent the influence of other languages.

2. Language Pride which encourages people to develop their language and is maintained
as a symbol of identity and community unity.

3. Awareness of language norms (Awareness Of The Norm) that encourages people to

use their language carefully and politely is a factor that has a very big influence on
actions, namely the activity of using language.