EDUCATION

Erica
UNIVERSITY OF OREGON 03/2020
Master of Science - Sports Product Management
Worked in a cross-functional team to develop data-driven performance headwear

Chien
through a full product creation cycle - from ideation to go-to-market
Designed questionnaires & focus groups with Qualtrics & other survey platforms
Developed & wear tested sports product prototypes in design lab environment
Traveled to Asia & Europe, studying overseas retail & e-commerce market and
manufacturing development
Specialized topic exposure in market research, human physiology, design
thinking, international business, product development & product management

Passionate sports product

INDIANA UNIVERSITY 05/2017
professional with the vision to Bachelor of Science - Athletic Training
promote world cultural advances Minor - Psychology & Exercise Science
through performance

WORK EXPERIENCE
CONTACT PUMA 01/2020 - 03/2020
Omni-Channel Consultant
630-414-8740 Observed & interacted with Puma customers in-store using interviews & surveys
to establish company consumer profile segmentation
e.chien0121@gmail.com Researched competitors' market analysis, consumer & retailer value propositions
Assessed various omni-channel opportunities to create a frictionless consumer
Portland, OR experience in-store & online

INDIANA UNIVERSITY 01/2014 - 05/2017

Athletic Trainer Assistant

LANGUAGES Football | W. Volleyball | Ballet | Wrestling | W. Soccer | W. Tennis

Worked in fast-paced NCAA games & matches: organized pre-game medical

English (Native) preparations & execution of sideline operations and athlete management
Collaborated & communicated with 50+ sports medicine, coaches, and
Chinese (Mandarin)
administration personnel to ensure the safety and healthcare of athletes
Evaluated athletic injuries and implemented individualized rehabilitation
regiments tailored to treatment goals for 250+ athletes
Documented & maintained athlete medical records and injury reports daily
PROFESSIONAL SKILLS
NCAA-DEPT OF DEFENSE CARE CONSORTIUM 02/2016 - 05/2017
Cross-Functional Consumer Research Assistant
Collaboration Research Guided athletes in 24 sports through concussion baseline evaluations &
compared them to post-concussion reports to enhance recovery action plans
UX/UI Data-Analysis
Checked athletes with suspected concussions using on-field assessments and
Microsoft Suite Project Planning ImPact/SCAT3 testing to determine return to play protocols

GLOBAL INTERCULTURAL EXPERIENCE

ATHLETIC INTERESTS Cultural immersion experience in 30+ countries

Assisted & guided international students from ITECH, Germany and Ming Chi
University of Technology, Taiwan - translated multiple languages, maintained
activity logistics and showcased Taiwanese customs with cultural experiences
Cultivated local language & non-verbal communication skills to overcome
language barriers through interpersonal exchanges with Asian & European locals