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UNIVERSITY OF GUJRAT

Semester Spring 2020


Final Term Exam (Online)

Course Code: MGT-406 Course Title: Strategic Management


Time Allowed: 3 hrs. Marks: 50

Name: ----------------------------------- Roll #: -----------------------------------------

Answer the following questions. All questions are mandatory.


(Precise answer according to question)
1. Apply breakeven analysis on any ABC company                  
2. Construct an IFE Matrix for The Proctor and Gamble Pakistan
3. Develop a competitive Profile Matrix for Bata Shoes Company Pakistan 
4. Globally cyber-security spending by critical infrastructure industries $70 billion annually, and its
rising 10% annually. Security is major concern for all businesses, yet complete security is something
most businesses cannot financially afford to install, Discuss.
5. List 10 external trends or facts pertaining specifically to your country that would impact companies in
your city.
6. Discuss the ethics of gathering competitive intelligence.
7. Develop a SPACE Matrix for The Procter & Gambler.
8. Prepare an IE Matrix for a company with two divisions that have 30 and 60 in revenues to go with 10
and 15 in profits.
9. Develop a QSPM for yourself-given two strategies: 
              1) Go to graduate school or 2) begin working full-time.
10. For a business in your City ,list in order of importance the top eight board-of-director duties and
responsibilities 
11. Develop a SPACE Matrix for your college or university.
12. Explain how management information systems (MISs) impact strategy-implementation effort.
13. Develop projected financial statements to reveal the impact of strategy recommendations.
14. Define and give an example of, goodwill and intangibles.
15. List the marketing mix variables. Give an example of each.
16. Does spending more on research and development usually positively impact stock price appreciation?
17. Organizations face a lot of management issues while implementing their proposed strategies.
According to your point of view which will be more critical among resistance to change and
supportive culture and why?
18. Illustrate how value chain activities can become core competencies and eventually distinctive
competencies. Give an example for an organization you are familiar with?
19. Strategy implementation will be the same at all levels of the organization. Do you agree with this
statement? Provide relevant justifications?
20. ABC Company is currently receiving a lot of complaints about his service placements. In order to be
successful what strategy should be adopted to increase the customer satisfaction?  Also explain any
four suitable conditions to apply this particular strategy? 

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