Product Hunting Uk Criteria

(Tools Jungle, Scout Helium 10)

1. Keyword Search Volume – 5000 (Helium 10) (to ensure that enough people are searching this
product).
2. Keyword must be in title of at least 5 sellers out of 10 (for keyword validation that we are getting
relevant search results to our keyword).
3. There must be 3 sellers in top 10 having reviews less than 250 and sales more than 8000 GBP (to
ensure that low review products are also making good revenue so can be good opportunity for us
as well as we are willing to rank ourselves in top 10).
4. Amazon must not be a seller more than 2 times in top 5 and 3 times in top 10 (amazon does not
has rules for himself so if a niche where amazon is leading should be avoided).
5. AVG Price in top 10 must be minimum 10 and maximum 30 (to ensure the enough profit
margins, low priced products have mostly low profit margins).
6. There should be at least 5 FBA sellers in top 10 (to ensure that there are no logistics issue and
people are doing FBA easily).
7. CPR 8 days giveaways must be less than 600 (We need to giveaways CPR 8 days to rank on that
keyword, so the lesser the number means lesser the bleeding in giveaways).
8. There should not be 1000+ AVG reviews in top 10 (If there would be more than 2-3 Sellers in top
10 having more than 1000 reviews means niche is super competitive so we should not there).
9. Product Size and weight must be standard (Amazon FBA fee calculates on the basis of product
types, Size and weigh so lessor the Products Dimension and weight means lessor the FBA fees).
10. Amazon should not be dominant (Amazon should not be leading in the niche, means should not
be in top 10 in a way like only amazon is making a huge revenue and rest are making very low).
11. No brand dominancy (There should not be any brand in top 10 which is coming 3-4 times in top
10 or only that brand is making sales and rest are making low revenue).
12. Keyword fluctuation in helium 10 must be above 2500 in last 1 Year (We check keywords
Fluctuation to ensure the product is seasonal or ever green, by checking fluctuation through
helium 10 we ensure that the products is being in good numbers throughout the year (in every
month search volume should be above 2500).
13. Must not a seasonal item.
 Should be in following Categories
o Home and Business Services
o Home and Kitchen
o Garden and Outdoor
o Arts and Crafts
o DIY tools
o Toys and Games
o Sports and Outdoors
o Beauty & Personal Care
o Health, Household & Personal Care