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General criteria for all markets are explained in the video lessons of week 3.

You need to watch the


week 3 lectures carefully for better understanding. You can perform minor adjustments according to
the following factors and create your own criteria for different countries.

1. High demand

2; decent profit margins

3: Low competition

4 products with room for improvement

5: Low seasonality

For example, here are the criteria derived considering the above factor for the USA:

Price Range: $10-$25

Main Keyword Search Volume: 10000 above

Average Monthly Sale: 400 Min.

70% of the top ten sellers should have reviews or ratings of 4.5 or higher.

50% of the top 10 seller's individual variation should be less than 4.

Average Monthly Revenue: $8000 Min.

Sales consistency of the top 5 sellers

In the top 10 sellers, there are 1000 reviews of a maximum of 4 sellers.

The average number of reviews should be less than 1000.

There is no brand or Amazon dominance in the top 5 sellers.

No seasonal product

No fragile products

Avoid battery-operated products.

20 super relevant keywords

For the UK
Price Range: £ 10–£ 25

BSR should be less than 50,000.

Main Keyword Search Volume Minimum 5000

Average Monthly Sale: 400 Min.

70% of the top 12 sellers reviews or ratings should be 4.5 or above.

50% of the top 10 seller's individual variation should be less than 4.

Average Monthly Revenue: £8,000 Min.

Sales consistency of the top 4 sellers

In the top 10 sellers, there are 1000 reviews of a maximum of 4 sellers.

The average number of reviews should be less than 1000.

There is no brand or Amazon dominance in the top 5 sellers.

No seasonal product

No fragile products

Avoid battery-operated products.

20 super relevant keywords

For UAE

Price: 35 AED to 90 AED

Reviews: The top 10 should have less than 200 reviews, with the exception of 1 or 2 over 300.

There should be at least 2 sellers with 300+ sales and 150 reviews.

AVG Units Sold Per Month: 300+

Amazon as Seller: less than or equal to 3.

No Brand Domination

Not Trendy
Product Hunting Criteria for Wholesale (USA)

• Product price: $8-$25

• The product price should be stable on the Helium 10 graph.

• BSR is less than 40000

• BSR should be stable.

• Minimum of 4 FBA sellers

• No brand or Amazon dominance (if Amazon is on the list, it won't be in stock within 6 months).

• Check the Buy Box rotation

• Review rating: Minimum 4.5

• Maximum reviews: 300

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