Dec. 2020 Bachelor of Arts in Strategic Communication
UNIVERSITY OF MINNESOTA \ MINNEAPOLIS, MN ● Major: Strategic Communications, emphasis in Public Relations Minor: Leadership EXPERIENCE
Jan. 2020 - MSPC | MINNEAPOLIS, MN
Present Custom Marketing Intern ● Fact check articles for upcoming magazine features to maintain journalistic integrity and quality of content ● Write and pitch short/long form articles to highlight topics relevant to client target audience in bimonthly magazine publications Sept. 2018- BACKPACK COMMUNICATIONS \ MINNEAPOLIS, MN Dec. 2020 Senior Content Creator ● Crafted four long form stories for two clients within the College of Liberal Arts each semester to promoted the work done by the college ● Conducted targeted research with department clients for relevant and timely content creation ● Organized social media promotional materials for story distribution to increase visibility and engagement Jan. 2019- PLATFORM CREATIVE | LONDON, UK Mar. 2019 Fashion Assistant ● Generated a comprehensive media list of relevant fashion and lifestyle outlets to effectively place communications ● Executed creative and personal campaigns for several slow fashion brands to create content and generate interest ● Researched current fashion trends and predictions to tailor communications to relevant stakeholders Jun. 2019- AARP MINNESOTA \ ST. PAUL, MN Dec. 2019 Communications and Engagement Intern ● Created digital resources for adults over 50 throughout Minnesota to connect to their community ● Cultivated press releases, media alerts, and other short form content for social and traditional media channel distribution in accordance to company style and tone ● Utilized social media listening and analysis tools to track news pickup and boost circulation July 2018- MINNESOTA STUDENT ORGANIZATION \ MINNEAPOLIS, MN Dec. 2018 Social Media Coordinator ● Organized weekly social media calendars to ensure coverage of all communications requests of relevant government bodies ● Worked alongside communications team to create cohesive and on brand messaging ● Fielded media requests from internal and external sources to address needs