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EFQM Innovation Lens

Webinar
Today’s presenters 2

Mr. Samuli Pruikkonen Mr. George Wilson

EFQM Innovation Lens 3

Purpose
The EFQM Innovation Lens Webinar is designed to help individuals and their organisations
understand how the Innovation Lens can help determine what innovation means for them how a
structured approach to managing and measuring innovation can be of benefit.

Content
• To introduce the EFQM Lens Concept
• To develop understanding of the Innovation Lens
• To review the structure and content of the Innovation Lens framework
• To understand how innovation can be successfully implemented using the Lens approach
• Demonstrate the Innovation Lens Assess base
• Q&A
EFQM Innovation 4

Lens

EFQM Lenses

“Innovation – the practical translation of ideas into

new or existing products, services and solutions,
processes, systems, organisational structures or social
interactions” – EFQM Model
EFQM Portfolio of Lens Diagnostic Tools 5

• Thematic
• - Innovation
Using EFQM’s world leading AssessBase • - UNSDGs
digital platform and customised • - Circular Economy
diagnostic tools, these Lenses enable
• - Diversity, Inclusion & Gender Balance
any organisation to take more focused
look at a specific theme or sector,
allowing it to better understand the • Sectoral
theme or sector in the spotlight, • - Education
baseline its performance and gain • - Healthcare
insights.
• Other Thematic & Sectoral Topics to
follow
EFQM Innovation Lens 6

The EFQM Innovation Lens aims to

improve innovative performance within
any organisation regardless of size,
sector or maturity.

Increasingly, organisations recognise

that innovation is more than the
development of new products, services
and solutions.

It is about creating a constant flow of

new ideas, responding to new trends
or changing market conditions.
EFQM Innovation Lens 7

The EFQM Innovation Lens focuses on

the activities, processes and culture
that combine to stimulate innovation
and encourage it to flourish.

It represent a broad view of innovation

and aims to measure tangible business
impact (Results), in relation to
organisation’s Direction and the degree
of success in Execution.
EFQM Innovation Lens – Maturity Profile 8
EFQM Innovation Lens 9
EFQM Innovation Lens – example 10
EFQM Innovation Lens 11
EFQM Innovation Lens – example 12
EFQM Innovation Lens 13
EFQM Innovation Lens – example 14
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Examples
2.1 STRATEGY
Activity
• Consistent, strategic focus on innovation – in
terms of the shift from Waterfall to Agile and
the level of investment (creation of database,
training, personal development). The approach
incorporates incremental and radical change.
• Emerging trends are identified and incorporated
within the Innovation remit (for example, Big
Data, Artificial Intelligence, Machine Learning).
• A variety of approaches are used to facilitate
innovation (Tech Talks, Reinforcement Learning,
Incubator).
• Goals and objectives for specific innovation
activity are set (with links to annual objectives
and associated budgets).
• There is a considerable degree of in-house
sharing of new/good practice.
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To consider
• How structured is the programme of
innovation activity? Evidence of innovation
project activity across different areas of the
business, but is this coordinated in an
integrated way?
• Whilst there is a Vison for innovation and
how innovation links to core strategy, it is
less clear if goals and objectives are defined
for overall Innovation activity at a strategic
level.
• Whilst there is evidence of sharing, it is not
clear if this is formally captured and used to
drive further improvement.
• Further consideration could be given to the
appropriateness of setting team and
individual targets for innovation.
7.1 STAKEHOLDER IMPACT - PEOPLE 17

Activity To consider
• Great Place to Work accreditation provides a measure of how
company promotes creativity and innovation • Review of the scope of results used
• Staff involvement in innovation activity is measured through to determine impact of innovation
• - Number of people involved activity on customers.
• - Number of projects • Review of extent to which the
• - Number of innovation sprints
analysis and impact of innovation
• The integration and alignment of innovation with employee
performance is captured through Performance Review.
activity is segmented by
Customer satisfaction is measured using a variety of
product/service/customer?
indicators
• Consideration of further deployment
Customer / End User measures
•
of AI models to predict performance
• Net promoter scores
• Internal Apps statistics
• Analytics on Apps
• Web Analytics
• Google Analytics
EFQM Innovation Lens 18

AssessBase
- Questionnaire
Innovation Lens - questionnaire 19

Features of an Innovative organisation Your responses

Comprehensiv Outstanding
Inability to Limited ability Ability to
e ability to ability to
achieve to achieve achieve
achieve achieve

DIRECTION
There is a vision of what Innovation means for the organisation and what
could be achieved.
Leaders demonstrate a commitment to the Innovation vision through their
behaviours and day-to-day activities with employees and stakeholders.
Goals and objectives for Innovation are defined as part of the organisation’s
strategy.
The goals and objectives for Innovation are used to prioritise Innovation
activities and the development of new products, services and solutions.
Employees are empowered to be involved in the development and
implementation of Innovation activities.
Employees are provided with the necessary skills and competences to be
creative in a structured and repeatable way.
Innovation Lens - questionnaire 20

Features of an Innovative Organisation

Your responses
Comprehensiv Outstanding
Inability to Limited ability Ability to
e ability to ability to
achieve to achieve achieve
achieve achieve

EXECUTION
The organisation continuously generates, gathers and screens creative ideas from
employees, customers and suppliers to drive innovation activities.
The organisation scans for trends and emerging ideas and technology developments
outside the industry sector.
The organisation collaborates with stakeholders/potential partners within the sector to
drive Innovation.
Internal collaboration (e.g. multi-disciplinary project teams) is used to drive Innovation
activities.
The organisation develops, uses and shares business intelligence to support
Innovation activities.
There is a knowledge management system in place to capture and share experiences,
ideas, insights and lessons learned.
Innovation activity is linked with Creating Sustainable Value (Purpose, Vision, Strategy)
The organisation supports Innovation in relation to environmental and societal
interventions and demonstrates ethical and moral practices throughout its supply
chain.
The organisation has processes in place for ensuring that the opportunities and risks
of creative ideas and Innovation activities are evaluated.
Tools and techniques are used to develop innovative solutions to improve product,
service and solutions offering.
Appropriate resources (e.g. people, time, finance, IT etc.) are allocated at the right time
to support Innovation activities.
The work environment supports the development of creative ideas and prevents
barriers to Innovation and ‘breakthrough’ change/transformation.
Innovation Lens - questionnaire 21

Features of an Innovative Organisation Your responses

Comprehensiv Outstanding
Inability to Limited ability Ability to
RESULTS achieve to achieve achieve
e ability to ability to
achieve achieve
The organisation measures the financial investment and return of its new products, services and
solutions.
The organisation measures how effectively and efficiently its marketing, sales and other business
strategies/resources are mobilised to fully capitalise on the potential business revenues from
Innovation.
The organisation compares the value created both from any improvements on existing products,
services and solutions and any ‘breakthrough’ ideas or new products, services and solutions.

The organisation measures the time to market of all its new products, services and solutions and
compares this against similar organisations.

The organisation measures levels of employee involvement in Innovation activities.

The organisation measures levels of customer/citizen satisfaction with its new products, services and
solutions.
EFQM Innovation Lens 22

AssessBase
- Advanced Matrix
AssessBase – Advanced Matrix 23

Key Information
AssessBase – Advanced Matrix 24

At criteria level
AssessBase – Advanced Matrix 25

At criteria-part level – Contributor section

AssessBase – Advanced Matrix 26

At criteria-part level – Assessor section

AssessBase – Advanced Matrix 27

At criteria-part level – Scoring

The EFQM Innovation Leader Training 28

The EFQM Innovation Leader Lens Training is designed to help individuals and their organisations understand what innovation means for them
and challenge them to focus on developing new products, services and ways of working to add new value. The training will focus on how to;
- develop understanding on innovation and how it can be successfully implemented using a structured innovation management approach.
- develop and demonstrate the ability to effectively manage innovation activities to achieve the intended outcomes;
Course content:
•Overview of the EFQM Lens Concept
•Introduction to Innovation Lens
•Groupwork – Megatrends and how they impact on you
•Innovation Lens Framework – Structure and Content
•Groupwork – Completion of Innovation Questionnaire
•Discussion – Feedback on the Questionnaire and Outcomes
•How to manage the Innovation process
•Using Assess Base to baseline performance/conduct a gap analysis
• Online delivery – two 3.5h sessions
• Pre-course work include pre-reading on the New EFQM Model to understand the logic
• Fee: Training course, brochure, EFQM innovation leader certificate
st
• EFQM members: 595 Euro discounted to 495 Euro if booked before July 31 2020
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• None members: 750 Euro discounted to 595 Euro if booked before July 31 2020
• Aligned to EFQM’s Continuous Professional Development Pathway
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Q&A