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MC : Jam Gadang Tourism App

A. Value Proposition
1. Tourism Information Service Center
2. Audio Tour Guide Service
3. New Experience in Tourism
4. Find Nearby Culinary, Tourism Spots, Hotels, etc Via Integrated GMaps on the App
5. Connect Your Instagram to See New Update Post in Jam Gadang and Bukittinggi
6. Secure and Easy Access
7. Meet the Local SMEs with Tourists
8. Giving opportunities to local SMEs to promote their products
9. Help the local SMEs in boosting their revenue

B. Customer Segments
1. Visitors/Tourists
2. Local Stores and SMEs

C. Channel
1. Playstore
2. iOS
3. The word of mouth power

D. Customer Relationship
1. Discount vouchers for some local stores
2. Self service (Aplikasi ini ramah pengguna dan mudah diakses oleh penggunanya. Ini
membantu pengguna untuk mengetahui informasi tentang jam gadang. tidak hanya itu
aplikasi ini dapat mengetahui tempat makan tradisional serta toko souvenir dan informasi
lainnya. Dan dilengkapi dengan berbagai bahasa) *penjelasan
E. Key Activities
1. Develop and maintenance the App
2. Design the Interface
3. Establish partnership
4. Marketing

F. Key Resources
1. Bukittinggi College Students as Mobile App Programmer
2. Bukittinggi College Students as UI/UX Designer
3. Agency from Bukittinggi Tourism Agency
4. SMEs Unit in Bukittinggi Cooperative & SMEs Agency
5. Internet Connection

G. Key Partners
1. Bukittinggi Tourism Agency
2. Bukittinggi Cooperative & SMEs Agency
3. Local Governments
4. Local Stores and SMEs
5. Local Hotels, Restaurants, and Accommodation

H. Cost Structure
1. Salaries Expense for Programmer and Designer
2. Administration Expense

I. Revenue Streams
1. Advertising
2. Fee ( misalnya stiap peningkatan pengunjung kita dapat fee krna kita membantu dinas
pariwisata dalam mengembang wisata dgn mempermudah pengunjung melalui app yg
kita sediakan ) * penjelasan

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