Honda Company Ltd.

History of Honda Motor Company Limited

Honda Motor Company Limited is perhaps best known as an automaker--it is the
third largest automaker in Japan--but the company has its roots in motorcycles, and
is the world's top motorcycle manufacturer. Its best market is in the United States,
where the majority of its sales are generated. Honda's automobile product line
accounts for approximately 90 percent of its sales, and includes well-known U.S.
top-sellers such as the Accord, Legend, Civic, Prelude, and the luxury Acura. The
Accord is the second most purchased car in the United States, although it actually
ranks first on the country's list of most stolen (and thus, "in demand") vehicles.
Honda also produces motorcycles such as the Super Cub, Foresight, and Shadow
750. Furthermore, the company's power products division makes other items that
bolster annual sales, such as agricultural and industrial-use machinery, portable
generators, vehicles outboard portable motors, and all-terrain

Principal Subsidiaries:
 Honda Research and Development Co., Ltd.; Honda Engineering Co., Ltd.; Honda
International Sales Corp.; Honda SF Corp.; Honda Minami Tokyo Co., Ltd.;
Honda Motor Service Co., Ltd.; ACT Trading Corp.; American Honda Motor Co.;
Honda of America Mfg., Inc.; Honda Research of America, Inc.; Honda Motor
(China) Co., Ltd.; Press Giken Co., Ltd. (98.2%); Seiki Giken Co., Ltd. (98%);
Honda and Co., Ltd. (86.6%); Honda Sogo Tatemono, Ltd. (70%).

Additional Details
 Public Company
 Incorporated: 1948
 Employees: 109,400
 Sales: US$52.4 billion (1999)
 Stock Exchanges: Tokyo Osaka Niigata Nagoya Kyoto Fukuoka Supporo
Hiroshima New York
 Ticker Symbol: HMC
 NAIC: 336991 Motorcycle, Bicycle & Parts Manufac-turing; 336211 Motor
Vehicle Body Manufacturing; 336999 Other Engine Equipment
Manufacturing; 335312 Motor & Generator Manufacturing; 333618
Outboard Motors Manufacturing.