Good afternoon

Everyone!
Entrepreneurial
Opportunities
By: Group 4
 Meet the Group

Mr. Gabun, Ms. Dionzon, Ms. Baco, Maria Ms. Daclan,

Johncen Brian Trecia Mae G Jeanicca Jubileen Anne

Ms. Remegio, Ms. Miguel, Mr. Dupal-ag,

Kezziah Joyce Besshaierre Ricardo Jose
 Specific Objectives

At the end of the module, the students will be able to:

a. Differentiate ideas from opportunities.

b. Discuss the various sources of opportunities.
c. Discuss how entrepreneurs recognize ideas.
d. Explain the 3 key process of human cognition and opportunity.
e. Describe the role of cognitive Mental Framework.
Difference
between ideas
and
opportunities
—Mr. Gabun, Johncen Brian
Ideas and Opportunities

Often used interchangeably, there’s actually a big

difference between an idea and an opportunity
in business. Put simply: a business idea is a
concept that could be used to make money, and
an opportunity has proven commercial value.
Knowing the difference between an idea and an
opportunity is crucial to avoid wasting significant
time and money.
Ideas and Opportunities

A business idea is not necessarily a real

opportunity. You need to filter those
business ideas, sifting through them,
looking for the opportunities.
An idea is just that. It has no value
unless you make a business out of it. An
opportunity is an idea that can be
implemented, for which resources are
available, that will prosper.
Ideas and Opportunities
A business opportunity is an idea that has the potential to
become a viable enterprise, with a place in one or more
markets. It earns the title of ‘an opportunity’ if it:

1. Forecasts high gross margins

2. Has the potential to break even within 12-36 months

3. Has a really dedicated, passionate team behind it

4. Only faces low level, or manageable, risk (and there

are strong contingencies in place)
 Ideas and Opportunities
However, an idea is not an opportunity. Here are just five of the
differences:

1. Ideas are a dime a dozen. Opportunities have value.

2. Ideas just take inspiration. Opportunities need perspiration too.
3. You can work on lots of ideas at once but should focus on only
one or two opportunities.
4. When dealing with ideas it’s OK to dream, to speculate. When
dealing with opportunities get ready to measure, to use data.
5. Investors do not put their money into ideas. They back
opportunities.

Fro
Ideas and Opportunities
Sources of
Opportunities
—Ms. Dionzon, Trecia Mae G
 Sources of Business
Opportunities

1. Looking within Yourself and Examining skills,

talent, passion.
2. Keeping up with current events
3. Inventing new Products or Services
4. Adding value to existing product
5. Franchising
 Sources of Business Opportunities

6. Mass media
7. Exhibitions, Trade shows and Expos
8. Industrial Surveys
9. Listening Customer Complaints.
10. Brainstorming
How
Entrepreneurs
recognize ideas
-Miguel, Beshaierre
-Remegio, Kezziah Joyce T.
 How Entrepreneurs recognize ideas:

1. Find opportunities in their community

2. Draw upon personal experiences
3. Look for ideas that get other people involved
4. Go out and ask others how they can help
5. Give back through meaningful philanthropic work
 Infographics make your idea
understandable...
Mercury Saturn
Mercury is the closest It is composed of
planet to the Sun hydrogen and helium

Jupiter Mars
It is the biggest object in Mars is actually a very
the Solar System cold place
3 key process of
Human cognition
and opportunity
—Dupal-ag, Ricardo Jose C.
 3 key process of human cognition and opportunity

1. Perception- it allows people to take in information through their senses and utilities this
information to respond and interact with the world.
2. Memory - is an important cognitive process that allows people to encode, store, and retrieve
information.
3. thought - it allows people to engage in decision making, problem solving and higher reasoning
 3 key process of human cognition and opportunity

1. Seeking opportunities- is the first step and is the most difficult process of all due to the number of
options that the entrepreneur will have to choose.
2. Screening opportunities- is the process of cautiously selecting the best opportunities
3. seizing opportunities - is the last step in opportunity spotting and assessment. The “ pushing
through” with the chosen opportunity.
Role of cognitive
Mental
Framework
—Ms. BACO, JEANICCA AND Ms. DACLAN,
JUBILEEN
 Role of Cognitive
Framework in Creating
Entrepreneurial objectives
A cognitive framework enables entrepreneurs to
recognize patterns leading to opportunity recognition.
Increased success rates are likely to happen when creative
and innovative ideas are written, arranged and tabulated, that
leads for strategic planning to occur.
Knowledge
SWOT Analysis: To gain awareness
and to audit the overall strategic of the
business and it’s environment. It helps
identify areas that need improvement.
 Comprehension
a. Cognitive skills
■ Ability to learn and apply new
information
b. Problem-solving skills
■ Formulate alternative solutions
c. Interpersonal skills
■ Skills in leading and negotiating
d. Technical skills
■ Relate to the knowledge and proficiency
in a specialized field like computer
technology, accounting, marketing,
operation research and etc.
 Application
Demonstration of products and services to potential
customers
Opening entrepreneurial venture and increasing profit
● The different ways to increase net profit of the
business
○ Increasing the sales volume of the products
○ Increasing the selling price
○ Decreasing the costs of production and
expenses, and
○ Improving the marketing program by
introducing a heavy promotion
 Analysis
● Entrepreneurial research
on consumer buying
behavior
● Statistics about different
strategies advertising
Synthesize
● Synthesize is defined as combining various
components into new whole; to combine different
ideas, influences, or objects into a new whole.
● What does the 'new whole' consist of?
○ An understanding of the problem to be
solved in a clear and definitive way. What is
the business problem to be solved.
Evaluation
Involves the process of evaluating
each alternative solution, the
following criteria should be
considered:
● Availability of production resources
● Cost Involved in the implementation
● Degree of the Risk Involved
● Effect to the whole business
● Nature, type, and size of the problem
● Level of urgency
● Different forces in the environment
 References:
● Staff, A., AuthorAdvergize Staff Advergize is a leading source for advertising, Staff, A., &
Advergize is a leading source for advertising. (2018, March 28). 10 sources of business
opportunities. Retrieved April 17, 2021, from
https://www.advergize.com/business/10-sources-of-business-opportunities/
● C., Kendra, MD, Updated June 3, 2020, Cognitive Process from
https://www.verywellmind.com/what-is-cognition-2794982