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process starts with decision to produce saleable farm commodity

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[Economy] Agricultural Marketing in India pre and post-harvest operations

Assembling

National Commission on​

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Agriculture # WhatsApp $ Telegram
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- involves all aspects of market structure​
- - storage
What is it - Agri marketing
Bookmark(1) - transport

distribution

Simply​ OPEN
buying and selling of MINDMAP
agricultural produce
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farm
links
- non farm sectors

perishable

Scattered production

Seasonal production

Uncertainty in production

Bulky produce
characteristics of Agri produce -
Utility

Inelastic demand

quality variation

Difficulty in calculation of cost​

of production

enable the producers get the best possible returns

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provide facilities for lifting all produce, the farmers are willing to incentive price selling
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Objectives - reduce price difference between
- - end consumer
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