Questions R1 R2 R3 R4 R5 R6 R7 R8 R9

Statement 1 1 2 4 3 1 2 3 2 3
Statement 2 1 2 4 3 1 2 2 2 4
Statement 3 1 2 4 3 3 2 2 1 3
Statement 4 1 2 4 3 2 2 2 1 3
Statement 5 1 2 4 3 4 1 3 2 3
Statement 6 1 2 4 3 1 1 1 1 3
Statement 7 1 2 4 3 3 2 1 2 3
Statement 8 1 2 4 3 1 3 2 2 3
Statement 9 1 2 5 3 1 2 3 2 4
Statement 10 1 2 5 3 1 3 2 1 4
Statement 11 1 2 5 3 1 3 3 1 4
Statement 12 1 2 5 3 1 3 2 1 4
Statement 13 1 2 5 3 1 3 3 1 4
Statement 14 1 2 5 3 1 2 3 1 3
Statement 15 1 2 5 3 1 2 2 1 3
Statement 16 1 2 5 3 1 4 2 3 3

Count (N) 16 16 16 16 16 16 16 16 16
Not Answered 0 0 0 0 0 0 0 0 0
Total 16 16 16 16 16 16 16 16 16

1 28
2 49
3 36
4 10
5 2
TOTAL 125

1 (%) 22%
2 (%) 39%
3 (%) 29%
4 (%) 8%
5 (%) 2%
TOTAL 100%
R10 R11 R12 R13 R14 R15 R16 R17 R18 R19 R20 R21 R22 R23
3 3 3 5 2 2 2 2 2 2 3 1 1 3
3 3 1 5 2 2 2 2 2 3 2 1 1 2
4 2 1 4 2 3 3 2 2 3 2 1 1 3
3 3 3 5 2 3 3 2 2 2 2 1 1 3
4 3 2 4 2 1 3 2 2 4 3 1 1 3
4 3 2 4 1 1 3 1 2 3 1 1 1 2
4 2 2 4 2 1 3 2 2 3 2 1 1 1
4 3 3 4 2 1 3 2 2 2 2 1 1 1
4 2 3 4 2 2 3 2 2 2 2 1 1 1
3 1 3 5 1 2 3 1 2 2 3 1 2 3
4 2 2 4 2 2 3 2 2 3 2 1 1 3
4 2 3 5 2 2 3 2 2 2 2 1 2 2
3 4 2 4 2 2 3 1 2 2 2 2 2 1
4 2 2 5 2 2 3 1 2 2 2 2 1 1
3 1 1 4 2 1 3 1 2 3 3 2 2 2
4 2 3 5 2 3 3 1 2 2 3 2 1 3

16 16 16 16 16 16 16 16 16 16 16 16 16 16
0 0 0 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R24 R25 R26 R27 R28 R29 R30 R31 R32 R33 R34 R35 R36 R37
2 1 1 3 2 1 1 2 3 3 2 2 2 1
2 1 1 5 3 2 2 2 3 2 2 2 3 1
2 1 1 5 2 2 2 3 3 3 2 2 2 2
2 1 2 5 2 2 2 3 2 3 2 2 3 2
2 2 2 4 2 2 3 3 3 3 2 2 3 2
2 2 2 3 1 2 1 3 3 2 2 2 3 2
2 1 1 4 1 2 2 3 3 3 2 2 3 2
2 2 4 2 2 2 3 3 3 2 2 2 2
2 1 1 4 1 2 2 3 3 2 2 1 2 2
2 1 1 4 1 2 1 3 5 2 3 1 2 2
2 1 1 4 2 1 2 3 3 2 2 1 2 2
2 1 1 4 2 1 2 3 2 2 2 1 2 2
2 1 1 4 2 1 1 3 2 3 2 1 2 2
2 1 2 4 2 2 2 3 2 3 2 2 2 2
2 1 1 4 2 1 2 3 2 3 2 2 2 2
2 1 1 4 2 1 2 3 2 3 2 2 2 3

16 16 15 16 16 16 16 16 16 16 16 16 16 16
0 0 1 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R38 R39 R40 R41 R42 R43 R44 R45 R46 R47 R48 R49 R50 R51
2 2 2 2 2 2 1 3 1 3 2 1 4 4
2 1 2 2 2 3 1 4 1 4 0 2 3 4
2 3 2 2 3 2 1 4 1 3 0 2 4 4
3 4 2 2 3 1 1 4 2 3 2 3 4 3
1 1 2 2 2 2 2 3 3 3 1 3 1 3
1 2 2 2 2 1 1 3 1 3 1 2 1 5
2 3 2 2 3 2 1 4 1 2 2 2 2 4
2 2 2 2 2 4 3 4 1 3 2 3 2 4
1 1 2 2 3 1 1 4 1 3 3 2 1 5
1 1 2 2 1 1 1 4 1 2 1 2 1 5
2 1 2 2 3 2 1 5 1 2 3 3 1 5
1 1 2 2 3 2 1 5 1 2 3 2 2 5
2 2 2 2 3 1 1 5 1 2 3 3 1 5
2 1 2 2 3 1 1 5 1 2 3 3 2 4
1 3 2 2 2 1 1 5 1 2 3 2 2 5
2 2 2 2 1 2 1 5 1 2 4 3 2 4

16 16 16 16 16 16 16 16 16 16 16 16 16 16
0 0 0 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R52 R53 R54 R55 R56 R57 R58 R59 R60 R61 R62 R63 R64 R65
3 3 3 1 3 3 2 2 3 3 2 3 2 2
2 3 3 3 4 4 2 2 3 3 2 2 3 1
4 4 3 3 2 3 2 2 3 3 3 2 2 1
3 3 3 3 2 3 2 3 3 3 2 3 3 2
3 4 2 3 3 3 2 3 3 3 3 2 3 2
3 3 3 3 3 3 1 1 3 2 1 3 2 1
3 3 3 3 4 3 2 2 3 2 2 4 3 2
4 4 3 3 3 3 2 2 3 2 2 3 1
2 3 3 3 3 3 2 2 2 2 2 3 3 1
2 3 3 3 3 3 1 3 2 2 2 3 2 1
2 3 3 3 2 3 2 2 2 2 3 2 3 1
2 4 3 3 3 3 2 2 2 3 3 3 3 1
2 3 3 3 4 3 3 3 2 3 2 3 3 1
2 3 3 3 3 3 3 1 2 2 3 3 2 1
2 3 3 3 2 3 3 1 2 2 2 3 2 1
2 4 3 3 3 3 3 2 2 3 2 3 1

16 16 16 16 16 16 16 16 16 16 16 14 16 16
0 0 0 0 0 0 0 0 0 0 0 2 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R66 R67 R68 R69 R70 R71 R72 R73 R74 R75 R76 R77 R78 R79
2 1 4 4 3 2 1 4 1 2 2 2 3 2
2 1 4 5 3 3 2 4 1 2 2 2 3 2
2 1 4 4 3 3 2 5 1 2 3 2 3 3
3 3 3 4 4 2 2 5 1 3 3 2 3 3
3 3 3 4 3 4 2 5 1 3 4 2 4 2
3 1 4 4 4 3 2 4 1 2 1 2 3 3
2 2 4 4 3 2 2 5 1 2 1 2 3 3
2 2 3 4 3 1 2 4 1 2 5 2 3 3
3 1 4 5 3 3 2 5 1 2 1 2 3 3
2 1 4 5 3 3 2 5 1 2 1 2 3 2
3 1 4 5 3 3 2 4 1 2 1 2 3 2
3 1 4 5 4 2 2 5 1 2 1 2 3 2
2 1 4 5 3 3 2 5 1 2 1 2 3 1
3 1 4 5 3 3 2 5 1 2 1 2 2 2
2 1 4 5 3 2 2 5 1 2 1 2 2 2
3 1 4 5 3 4 2 4 1 2 1 2 2 2

16 16 16 16 16 16 16 16 16 16 16 16 16 16
0 0 0 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R80 R81 R82 R83 R84 R85 R86 R87 R88 R89 R90 R91 R92 R93
2 3 2 3 1 2 2 1 4 2 3 2 3 3
1 3 1 3 2 2 1 1 4 2 3 2 3 4
2 3 1 2 2 2 1 2 4 2 4 1 3 4
1 3 2 2 2 2 2 3 1 2 4 2 3 4
1 2 1 3 1 3 1 1 4 3 2 2 3 3
3 3 1 3 1 2 1 1 4 2 2 2 3 4
3 3 1 3 1 2 2 1 4 2 3 2 3 5
4 3 2 3 1 2 2 1 4 3 2 2 3 5
1 2 2 2 1 2 1 1 5 2 4 2 3 4
1 2 1 2 1 3 1 1 5 2 4 2 3 4
2 3 2 2 1 3 2 2 5 2 2 2 3 4
3 3 2 2 1 2 1 2 5 2 3 2 3 5
1 2 3 3 1 3 1 2 5 2 3 2 3 5
1 2 2 3 1 3 2 1 5 2 2 2 3 4
3 2 2 3 1 2 2 1 5 2 3 2 3 5
2 3 1 3 1 2 1 3 4 2 4 2 3 4

16 16 16 16 16 16 16 16 16 16 16 16 16 16
0 0 0 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R94 R95 R96 R97 R98 R99 R100 R101 R102 R103 R104 R105 R106 R107
1 2 2 2 3 2 3 3 2 1 1 2 2 1
3 2 2 2 3 2 2 2 2 1 1 2 2 1
2 3 3 3 3 3 3 3 2 1 1 2 2 2
1 3 3 3 3 2 3 3 3 2 2 3 3 1
2 3 3 3 3 2 4 2 2 1 2 4 3 2
3 2 2 2 4 1 2 2 3 1 1 5 2 1
2 2 2 2 3 2 4 3 1 1 2 2 3 1
2 3 3 2 4 3 3 3 2 1 2 1 2 2
3 2 1 1 3 1 2 2 1 1 1 1 2 1
2 3 1 1 4 1 3 2 2 1 1 1 1 1
3 2 2 2 3 1 2 3 2 1 1 1 2 1
2 2 2 2 3 2 3 2 2 1 1 1 1 1
1 2 2 2 3 2 2 2 2 1 3 3 1 1
3 2 2 2 3 1 2 3 1 1 1 1 3 1
2 2 2 2 3 1 2 3 1 1 1 1 2 1
4 2 2 2 3 2 3 3 1 1 3 3 1 1

16 16 16 16 16 16 16 16 16 16 16 16 16 16
0 0 0 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R108 R109 R110 R111 R112 R113 R114 R115 R116 R117 R118 R119 R120 R121
1 3 2 1 5 4 3 2 1 3 1 1 1 2
1 4 2 1 4 4 3 1 1 3 1 1 1 1
2 3 1 1 5 3 3 1 1 2 1 1 1 1
2 2 3 1 4 4 2 2 1 3 1 1 3 3
3 3 2 1 5 3 2 2 1 2 1 1 2 1
2 4 2 2 5 4 2 2 1 2 1 1 2 1
1 4 2 2 5 4 2 2 1 2 1 2 2 1
3 3 2 1 4 4 3 1 1 2 1 2 3 1
1 4 1 1 5 3 2 1 1 2 1 1 1 1
2 4 1 1 5 4 2 2 1 2 1 1 1 1
1 4 2 1 4 3 2 1 1 2 1 1 1 1
1 4 2 1 5 4 2 1 1 2 1 1 1 3
3 3 2 1 5 4 2 2 1 2 1 1 1 2
3 3 1 1 5 4 2 1 1 2 1 1 1 1
3 4 2 1 5 3 2 1 1 2 1 1 1 1
4 3 2 1 5 4 2 1 1 3 3 1 1 3

16 16 16 16 16 16 16 16 16 16 16 16 16 16
0 0 0 0 0 0 0 0 0 0 0 0 0 0
16 16 16 16 16 16 16 16 16 16 16 16 16 16
R122
3
2
2
2
3
2
2
2
1
1
1
1
1
2
2
1

16
0
16
Questions TOTAL
Statement 1 16
Statement 2 16
Statement 3 16
Statement 4 16
Statement 5 16
Statement 6 16
Statement 7 16
Statement 8 16
Statement 9 16
Statement 10 16
Statement 11 16
Statement 12 16
Statement 13 16
Statement 14 16
Statement 15 16
Statement 16 16
16
16
16
16
16
16
16
16
16
15
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
14
16
16
16
16
16
16
16
16
16
16
16
16
16
16
14
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
16
 SOCIAL MEDIA AND BRAND PERCEPTION OF COSMETIC PRODUCTS AMONG FIRST YEAR STUDENTS OF BACHELOR
OF SCIENCE IN TOURISM MANAGEMENT IN STI COLLEGE-GENERAL SANTOS

SUMMARY AND TALLY

1- Strongly Agree 2- Agree 3- Neutral 4- Disagree 5- Strongly Disagree

RespondentsS1 S2 S3 S4 S5 S6 S7 S8 S9 S10 S11 S12 S13 S14 S15 S16
R1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
R2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R3 4 4 4 4 4 4 4 4 5 5 5 5 5 5 5 5
R4 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
R5 1 1 3 2 4 1 3 1 1 1 1 1 1 1 1 1
R6 2 2 2 2 1 1 2 3 2 3 3 3 3 2 2 4
R7 3 2 2 2 3 1 1 2 3 2 3 2 3 3 2 2
R8 2 2 1 1 2 1 2 2 2 1 1 1 1 1 1 3
R9 3 4 3 3 3 3 3 3 4 4 4 4 4 3 3 3
R10 3 3 4 3 4 4 4 4 4 3 4 4 3 4 3 4
R11 3 3 2 3 3 3 2 3 2 1 2 2 4 2 1 2
R12 3 1 1 3 2 2 2 3 3 3 2 3 2 2 1 3
R13 5 5 4 5 4 4 4 4 4 5 4 5 4 5 4 5
R14 2 2 2 2 2 1 2 2 2 1 2 2 2 2 2 2
R15 2 2 3 3 1 1 1 1 2 2 2 2 2 2 1 3
R16 2 2 3 3 3 3 3 3 3 3 3 3 3 3 3 3
R17 2 2 2 2 2 1 2 2 2 1 2 2 1 1 1 1
R18 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R19 2 3 3 2 4 3 3 2 2 2 3 2 2 2 3 2
R20 3 2 2 2 3 1 2 2 2 3 2 2 2 2 3 3
R21 1 1 1 1 1 1 1 1 1 1 1 1 2 2 2 2
R22 1 1 1 1 1 1 1 1 1 2 1 2 2 1 2 1
R23 3 2 3 3 3 2 1 1 1 3 3 2 1 1 2 3
R24 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R25 1 1 1 1 2 2 1 2 1 1 1 1 1 1 1 1
R26 1 1 1 2 2 2 1 1 1 1 1 1 2 1 1
R27 3 5 5 5 4 3 4 4 4 4 4 4 4 4 4 4
R28 2 3 2 2 2 1 1 2 1 1 2 2 2 2 2 2
R29 1 2 2 2 2 2 2 2 2 2 1 1 1 2 1 1
R30 1 2 2 2 3 1 2 2 2 1 2 2 1 2 2 2
R31 2 2 3 3 3 3 3 3 3 3 3 3 3 3 3 3
R32 3 3 3 2 3 3 3 3 3 5 3 2 2 2 2 2
R33 3 2 3 3 3 2 3 3 2 2 2 2 3 3 3 3
R34 2 2 2 2 2 2 2 2 2 3 2 2 2 2 2 2
R35 2 2 2 2 2 2 2 2 1 1 1 1 1 2 2 2
R36 2 3 2 3 3 3 3 2 2 2 2 2 2 2 2 2
R37 1 1 2 2 2 2 2 2 2 2 2 2 2 2 2 3
R38 2 2 2 3 1 1 2 2 1 1 2 1 2 2 1 2
R39 2 1 3 4 1 2 3 2 1 1 1 1 2 1 3 2
SOCIAL MEDIA AND BRAND PERCEPTION OF COSMETIC PRODUCTS AMONG FIRST YEAR STUDENTS OF BACHELOR
OF SCIENCE IN TOURISM MANAGEMENT IN STI COLLEGE-GENERAL SANTOS

SUMMARY AND TALLY

R40 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R41 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R42 2 2 3 3 2 2 3 2 3 1 3 3 3 3 2 1
R43 2 3 2 1 2 1 2 4 1 1 2 2 1 1 1 2
R44 1 1 1 1 2 1 1 3 1 1 1 1 1 1 1 1
R45 3 4 4 4 3 3 4 4 4 4 5 5 5 5 5 5
R46 1 1 1 2 3 1 1 1 1 1 1 1 1 1 1 1
R47 3 4 3 3 3 3 2 3 3 2 2 2 2 2 2 2
R48 2 2 1 1 2 2 3 1 3 3 3 3 3 4
R49 1 2 2 3 3 2 2 3 2 2 3 2 3 3 2 3
R50 4 3 4 4 1 1 2 2 1 1 1 2 1 2 2 2
R51 4 4 4 3 3 5 4 4 5 5 5 5 5 4 5 4
R52 3 2 4 3 3 3 3 4 2 2 2 2 2 2 2 2
R53 3 3 4 3 4 3 3 4 3 3 3 4 3 3 3 4
R54 3 3 3 3 2 3 3 3 3 3 3 3 3 3 3 3
R55 1 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
R56 3 4 2 2 3 3 4 3 3 3 2 3 4 3 2 3
R57 3 4 3 3 3 3 3 3 3 3 3 3 3 3 3 3
R58 2 2 2 2 2 1 2 2 2 1 2 2 3 3 3 3
R59 2 2 2 3 3 1 2 2 2 3 2 2 3 1 1 2
R60 3 3 3 3 3 3 3 3 2 2 2 2 2 2 2 2
R61 3 3 3 3 3 2 2 2 2 2 2 3 3 2 2 3
R62 2 2 3 2 3 1 2 2 2 2 3 3 2 3 2 2
R63 3 2 2 3 2 3 4 3 3 2 3 3 3 3
R64 2 3 2 3 3 2 3 3 3 2 3 3 3 2 2 3
R65 2 1 1 2 2 1 2 1 1 1 1 1 1 1 1 1
R66 2 2 2 3 3 3 2 2 3 2 3 3 2 3 2 3
R67 1 1 1 3 3 1 2 2 1 1 1 1 1 1 1 1
R68 4 4 4 3 3 4 4 3 4 4 4 4 4 4 4 4
R69 4 5 4 4 4 4 4 4 5 5 5 5 5 5 5 5
R70 3 3 3 4 3 4 3 3 3 3 3 4 3 3 3 3
R71 2 3 3 2 4 3 2 1 3 3 3 2 3 3 2 4
R72 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R73 4 4 5 5 5 4 5 4 5 5 4 5 5 5 5 4
R74 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
R75 2 2 2 3 3 2 2 2 2 2 2 2 2 2 2 2
R76 2 2 3 3 4 1 1 5 1 1 1 1 1 1 1 1
R77 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2
R78 3 3 3 3 4 3 3 3 3 3 3 3 3 2 2 2
R79 2 2 3 3 2 3 3 3 3 2 2 2 1 2 2 2
R80 2 1 2 1 1 3 3 4 1 1 2 3 1 1 3 2
R81 3 3 3 3 2 3 3 3 2 2 3 3 2 2 2 3
SOCIAL MEDIA AND BRAND PERCEPTION OF COSMETIC PRODUCTS AMONG FIRST YEAR STUDENTS OF BACHELOR
OF SCIENCE IN TOURISM MANAGEMENT IN STI COLLEGE-GENERAL SANTOS

SUMMARY AND TALLY

R82 2 1 1 2 1 1 1 2 2 1 2 2 3 2 2 1
R83 3 3 2 2 3 3 3 3 2 2 2 2 3 3 3 3
R84 1 2 2 2 1 1 1 1 1 1 1 1 1 1 1 1
R85 2 2 2 2 3 2 2 2 2 3 3 2 3 3 2 2
R86 2 1 1 2 1 1 2 2 1 1 2 1 1 2 2 1
R87 1 1 2 3 1 1 1 1 1 1 2 2 2 1 1 3
R88 4 4 4 1 4 4 4 4 5 5 5 5 5 5 5 4
R89 2 2 2 2 3 2 2 3 2 2 2 2 2 2 2 2
R90 3 3 4 4 2 2 3 2 4 4 2 3 3 2 3 4
R91 2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 2
R92 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3
R93 3 4 4 4 3 4 5 5 4 4 4 5 5 4 5 4
R94 1 3 2 1 2 3 2 2 3 2 3 2 1 3 2 4
R95 2 2 3 3 3 2 2 3 2 3 2 2 2 2 2 2
R96 2 2 3 3 3 2 2 3 1 1 2 2 2 2 2 2
R97 2 2 3 3 3 2 2 2 1 1 2 2 2 2 2 2
R98 3 3 3 3 3 4 3 4 3 4 3 3 3 3 3 3
R99 2 2 3 2 2 1 2 3 1 1 1 2 2 1 1 2
R100 3 2 3 3 4 2 4 3 2 3 2 3 2 2 2 3
R101 3 2 3 3 2 2 3 3 2 2 3 2 2 3 3 3
R102 2 2 2 3 2 3 1 2 1 2 2 2 2 1 1 1
R103 1 1 1 2 1 1 1 1 1 1 1 1 1 1 1 1
R104 1 1 1 2 2 1 2 2 1 1 1 1 3 1 1 3
R105 2 2 2 3 4 5 2 1 1 1 1 1 3 1 1 3
R106 2 2 2 3 3 2 3 2 2 1 2 1 1 3 2 1
R107 1 1 2 1 2 1 1 2 1 1 1 1 1 1 1 1
R108 1 1 2 2 3 2 1 3 1 2 1 1 3 3 3 4
R109 3 4 3 2 3 4 4 3 4 4 4 4 3 3 4 3
R110 2 2 1 3 2 2 2 2 1 1 2 2 2 1 2 2
R111 1 1 1 1 1 2 2 1 1 1 1 1 1 1 1 1
R112 5 4 5 4 5 5 5 4 5 5 4 5 5 5 5 5
R113 4 4 3 4 3 4 4 4 3 4 3 4 4 4 3 4
R114 3 3 3 2 2 2 2 3 2 2 2 2 2 2 2 2
R115 2 1 1 2 2 2 2 1 1 2 1 1 2 1 1 1
R116 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
R117 3 3 2 3 2 2 2 2 2 2 2 2 2 2 2 3
R118 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 3
R119 1 1 1 1 1 1 2 2 1 1 1 1 1 1 1 1
R120 1 1 1 3 2 2 2 3 1 1 1 1 1 1 1 1
R121 2 1 1 3 1 1 1 1 1 1 1 3 2 1 1 3
R122 3 2 2 2 3 2 2 2 1 1 1 1 1 2 2 1
 SOCIAL MEDIA AND BRAND PERCEPTION OF COSMETIC PRODUCTS AMONG FIRST YEAR STUDENTS OF BACHELOR
OF SCIENCE IN TOURISM MANAGEMENT IN STI COLLEGE-GENERAL SANTOS

SUMMARY AND TALLY

Count (N) 122 121 121 122 122 122 122 120 122 122 122 122 122 122 122 121
Not Answered 0 1 1 0 0 0 0 2 0 0 0 0 0 0 0 1
Total 122 122 122 122 122 122 122 122 122 122 122 122 122 122 122 122

1 28 29 25 16 21 38 23 19 41 46 32 31 32 33 34 27
2 49 49 44 44 40 40 53 48 41 36 48 50 43 47 51 40
3 35 26 36 49 45 29 29 35 25 23 28 24 32 29 25 34
4 8 14 13 10 14 12 14 16 9 9 9 8 7 6 4 15
5 2 3 3 3 2 3 3 2 6 8 5 9 8 7 8 5
TOTAL 122 121 121 122 122 122 122 120 122 122 122 122 122 122 122 121

1 (%) 23% 24% 21% 13% 17% 31% 19% 16% 34% 38% 26% 25% 26% 27% 28% 22%
2 (%) 40% 40% 36% 36% 33% 33% 43% 40% 34% 30% 39% 41% 35% 39% 42% 33%
3 (%) 29% 21% 30% 40% 37% 24% 24% 29% 20% 19% 23% 20% 26% 24% 20% 28%
4 (%) 7% 12% 11% 8% 11% 10% 11% 13% 7% 7% 7% 7% 6% 5% 3% 12%
5 (%) 2% 2% 2% 2% 2% 2% 2% 2% 5% 7% 4% 7% 7% 6% 7% 4%
TOTAL 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
 SOCIAL MEDIA AND BRAND PERCEPTION OF COSMETIC PRODUCTS AMONG FIRST
YEAR STUDENTS OF BACHELOR OF SCIENCE IN TOURISM MANAGEMENT IN STI
COLLEGE-GENERAL SANTOS

SUMMARY AND TALLY

Strongly
Strongly Agree 2 Neutral 3 Disagree 4
Questions TOTAL Disagree 5 TOTAL
Agree 1 (%) (%) (%) (%)
(%)

Statement 1 122 23% 40% 29% 7% 2% 100%

Statement 2 121 24% 40% 21% 12% 2% 100%
Statement 3 121 21% 36% 30% 11% 2% 100%
Statement 4 122 13% 36% 40% 8% 2% 100%
Statement 5 122 17% 33% 37% 11% 2% 100%
Statement 6 122 31% 33% 24% 10% 2% 100%
Statement 7 122 19% 43% 24% 11% 2% 100%
Statement 8 120 16% 40% 29% 13% 2% 100%
Statement 9 122 34% 34% 20% 7% 5% 100%
Statement 10 122 38% 30% 19% 7% 7% 100%
Statement 11 122 26% 39% 23% 7% 4% 100%
Statement 12 122 25% 41% 20% 7% 7% 100%
Statement 13 122 26% 35% 26% 6% 7% 100%
Statement 14 122 27% 39% 24% 5% 6% 100%
Statement 15 122 28% 42% 20% 3% 7% 100%
Statement 16 121 22% 33% 28% 12% 4% 100%
 SOCIAL MEDIA AND BRAND PERCEPTION OF COSMETIC PRODUCTS AMONG FIRST YEAR STUDENTS OF
BACHELOR OF SCIENCE IN TOURISM MANAGEMENT IN STI COLLEGE-GENERAL SANTOS

SUMMARY AND TALLY

1- Strongly Agree 2- Agree 3- Neutral 4- Disagree 5- Strongly Disagree

1 28 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
2 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
3 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
4 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
5 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
TOTAL 122 ### ### ### ### ### ### ### ### ### ### ### ### ### ### Err:522

1 (%) 0% ### ### ### ### ### ### ### ### ### ### ### ### ### ### Err:522
2 (%) Err:522 ### ### ### ### ### ### ### ### ### ### ### ### ### ### Err:522
3 (%) Err:522 ### ### ### ### ### ### ### ### ### ### ### ### ### ### Err:522
4 (%) Err:522 ### ### ### ### ### ### ### ### ### ### ### ### ### ### Err:522
5 (%) Err:522 ### ### ### ### ### ### ### ### ### ### ### ### ### ### Err:522
TOTAL #DIV/0! Err:522 Err:522 Err:522 Err:522 Err:522 Err:522 ### Err:522 ### ### ### ### ### ### Err:522