Design Strategy MOOC

Business Model Canvas

Organisation: Outlook Media BUSINESS MODEL CANVAS

KEY PARTNERS KEY ACTIVITIES VALUE PROPOSITION CUSTOMER RELATIONSHIPS CUSTOMER SEGMENTS

Acquisition of particular resources and activities Production Newness Personal assistance Dedicate Mass Market Niche
Problem Solving Performance Customization “Getting the Job Done” d Personal Assistance Market Segmented
Platform/Network Design Brand/Status Self-Service Automated Services Diversified
CRM Price Cost Reduction Risk Reduction Accessibility
Convenience/Usability

KEY RESOURCES CHANNELS

Physical
Intellectual (brand patents, copyrights, data)
Human Financial

COST STRUCTURE REVENUE STREAMS

Asset sale
Fixed Costs (salaries, rents, utilities) Usage
Variable costs fee Subscription Fees Lending/Renting/Leasing Licensing
Economies of scale Brokerage fees
Economies of scope Advertising

This Business Model Canvas is based on The Business Model Canvas designed by: Strategyzer AG [https://strategyzer.com/canvas/business-model-canvas].
Both models are licensed under the Creative Commons Attribution-Share Alike 3.0 Unreported License [CC BY-SA 3.0 (https://creativecommons.org/licenses/by-sa/3.0/)].
Alterations to the Strategyzer model: removed pictures and labels, modified font and borders.