You are on page 1of 2

Designed for: Designed by: Date: Version:

Business Model Canvas Startup Name Name1, Name2, … DD/MM/YYYY X.Y

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments

Who are our Key Partners? What Key Activities do our What value do we deliver to What type of relationship does For whom are we creating
Who are our key suppliers? Value Propositions require? the customer? Which one of each of our Customer value? Who are our most
Which Key Resources are we Our Distribution Channels? our customer’s problems are Segments expect us to important customers? Is our
acquiring from partners? Customer Relationships? we helping to solve? What establish and maintain with customer base a Mass
Which Key Activities do Revenue streams? bundles of products and them? Which ones have we Market, Niche Market,
partners perform? services are we offering to established? How are they Segmented, Diversified, Multi-
CATEGORIES: each Customer Segment? integrated with the rest of our sided Platform
MOTIVATIONS FOR Production, Problem Solving, Which customer needs are we business model? How costly
PARTNERSHIPS: Platform/Network satisfying? are they?
Optimization and economy,
Reduction of risk and CHARACTERISTICS:
uncertainty, Acquisition of Newness, Performance,
particular resources and Key Resources Customization, “Getting the
Channels
activities Job Done”, Design,
What Key Resources do our Brand/Status, Price, Cost Through which Channels do
Value Propositions require? Reduction, Risk Reduction, our Customer Segments want
Our Distribution Channels? Accessibility, to be reached? How are we
Customer Relationships Convenience/Usability reaching them now? How are
Revenue Streams? our Channels integrated?
Which ones work best? Which
TYPES OF RESOURCES: ones are most cost-efficient?
Physical, Intellectual (brand How are we integrating them
patents, copyrights, data), with customer routines?
Human, Financial

Cost Structure Revenue Streams

What are the most important costs inherent in our business model? Which Key For what value are our customers really willing to pay? For what do they currently
Resources are most expensive? Which Key Activities are most expensive? pay? How are they currently paying? How would they prefer to pay? How much does
each Revenue Stream contribute to overall revenues?
IS YOUR BUSINESS MORE: Cost Driven (leanest cost structure, low price value
proposition, maximum automation, extensive outsourcing), Value Driven (focused on TYPES: Asset sale, Usage fee, Subscription Fees, Lending/Renting/Leasing,
value creation, premium value proposition). Licensing, Brokerage fees, Advertising
FIXED PRICING: List Price, Product feature dependent, Customer segment
SAMPLE CHARACTERISTICS: Fixed Costs (salaries, rents, utilities), Variable costs, dependent, Volume dependent
Economies of scale, Economies of scope DYNAMIC PRICING: Negotiation (bargaining), Yield Management, Real-time-Market

Designed by: The Business Model Foundry (www.businessmodelgeneration.com/canvas). PowerPoint implementation by: Neos Chronos Limited (https://neoschronos.com). License: CC BY-SA 3.0
Designed for: Designed by: Date: Version:

Business Model Canvas Bunga Telang Idn Aud

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments

1. Produsen Bunga Telang : 1. Menjual minuman jadi 1. Teh Bunga Telang Sehat 1. Pemberian promo 1. Untuk kategori umur dewasa-tua
akan meng-highlight faktor
Azzam atau bahan minuman untuk Millenials 2. Bundling
kesehatan teh telang dan
2. Perusahaan Packaging setengah jadi berbahan 2. Teh Bunga Telang 3. After-purchase bagaimana cara konsumsi teh
dasar bunga telang. communication (give disount telang yang efektif. Kesehatan
3. Perusahaan Pengiriman setengah jadi berbentuk
untuk pembeli yang purchase personal diiringi dengan lifestyle
4. Pabrik Gula 2. Menerima pesanan- minuman siap konsumsi sebesar sekian) yang sehat.
membuat- dan dan the bunga telang 2. For Millenials – untuk sesekali
5. Gojek, Grab, Shopee, 4. Giveaway merchandise via
mengantarkan pesanan yang dapat diseduh Instagram
minum/ sehat (yang beragam
Tokped, Gopay, Ovo, e- minumannya) Fresh Healthy and
ke customer sendiri 5. Promote – untuk dapet
money affordable.
3. Menanam, merawat, dan 3. Teh sehat untuk generasi promo - Bisa juga buat cute tea packaging
packaging teh bunga Z 3. Generasi Z  fresh, cute, and
telang 4. Packaging dengan design affordable. Asalkan instagrammable
harusnya bisa attract mereka” ini
Key Resources modern ditambah guide Channels 3. Untuk kategori umur deasa-tua
langkah pembuatan yang establish hubungan yang ramah
1. Kebun Azzam mudah 1. Social Media dan dekat dengan calon pembeli
dan bagaimana hal ini
2. Bahan untuk packaging Facebook, Shopee, Tokped, menguntungkan untuk calon
Instagram customer (routine/bundling)
3. Bahan” tambahan untuk
4. Untuk kategori umur millennials
masing masing resep 2. Cafe/ coffeeshop kesehatan dan kemudahan
konsumsinya
5. Generasi Z  empower urban
farmers dkk

Cost Structure Revenue Streams

1. Ongkos penanaman dan perawatan, packaging bunga telang 1. Hasil penjualan setiap produk
2. Bahan bahan tambahan untuk resep pembuatan minuman jadi
3. Ongkos untuk pembelian packaging

You might also like