Case Studies

Done for you services

Alore Growth OS
Active Sales by Alore
Active Sales by Alore offers everything needed to run a sales
team at scale - from finding business email addresses to run-
ning automated drip campaigns to monitoring the perfor-
mance of sales teams.
 Peter Thiel

“Superior sales and distribution by itself can create a monopoly, even

with no product differentiation. The converse is not true.

No matter how strong your product—even if it easily fits into already

established habits and anybody who tries it likes it immediately—you
must still support it with a strong distribution plan.”

Peter Thiel, in his book “Zero-to-one”

3
Case Study #1

Expanding to a new market with

help of Active sales by Alore
About the Client
Industry: Marketing & Advertising
Location: Singapore
Size: 11-50 employees
“We wanted to test out US market. But
with a small team, it was increasingly
difficult to spare time to research or
experiment and run any campaigns.”
About the Client’s ideal persona
Target geography: USA
Target Industries: Marketing & Advertis-
ing, Internet, and Software
Target size: 11-100 employees
Average Ticket size: US$4,000

Based on 3 personas that the client wanted to

target, Alore put together a database of 1,982 1,982
Prospects reached out
prospects to target over 5 months of engage-
2.72%
54
ment focusing on high degree of personalized
and engaging messaging. 54 Conversations got
started of which 34 were qualified leads. Conversations started

At the end of 5 months period, the process

along with worklow and access to tool was 34
Qualified Leads Generated
handed over to the client.

Challenges solved
$136,000
Pipeline value generated
1 Prospecting and lead generation
39x

$3,500
2 Database & central intelligence management

3 Re-targeting & re-engagement

Cost to company (to use Alore’s
4 Work-flow and automation DFY services)

5
Case Study #2

Putting lead generation on auto-

pilot with help of Active sales by
Alore
2,045
Prospects reached out
Based on the personas and their internal
process shared, Alore put together a database
of 2,045. Alore also completely automated the
2.34% lead generation workflow, which resulted in client
48
Conversations started
scaling their sales without need of hiring
additional workforce.

26
Qualified Leads Generated
48 Conversations got started of which 26 were
qualified leads.

$130,000
Pipeline value generated
Challenges solved

1 Prospecting and lead generation

37x
Database & central intelligence management

$3,500
2

3 Workflow and automation

Cost to company (to use Alore’s
DFY services)

About the Client

Industry: Computer Software (Saas)
Location: Bangalore, India
Size: 11-50 employees
“We have a very lean sales team. We
wanted to grow our customer base in
Middle east but also wanted to automate
everyday trivial work and generate lead
About the Client’s ideal persona without the need of hiring more people ”
Target geography: Middle East
Target Industries: Health-care
Target size: 11-200 employees
Average Ticket size: US$5,000

7
Case Study #3

Creating a vibrant startup eco-

system with help of Active sales
by Alore
 About the Client
Industry: Venture Capital & Investment
Location: Singapore
Size: 11-50 employees
“With 4 years of track history, we wanted
to go beyond our immediate network and
reach out to Angel Investors & Founding
team members of Series C funded com-
About the Client’s ideal persona panies from US to participate in funding
Target geography: USA and mentoring early stage startups from
Target Industries: Internet Technologies, APAC region.”
Venture Capital & Investment and Soft-
ware
Target size: Series C Funded
Average Ticket size: NA

Alore put together a database of 600 startups

founders, 600 Angel investors and 600 manage- 1,800
Prospects reached out
ment team-members of Series C Funded
11.7%
212
companies. 212 Conversations were initiated (a
mix of startups who applied to be part of
accelerator, angel investor and founders who Conversations started
wanted to mentor startups) within a short span
of 45 days.
21
In-person meeting fixed

Challenges solved

1 Prospecting and lead generation

9
Case Study #4

Accelerating sales pipeline with

help of Active sales by Alore
 A database of 2,412 prospects was put togeth-
er. Alore also completely automated the lead
generation workflow, which resulted in client
2,412
Prospects reached out
scaling their sales without need of hiring 2.84%
additional workforce.
68
Conversations started
68 Conversations got started of which 41 were
qualified leads.
41
Qualified Leads Generated

Challenges solved
$81,000
Pipeline value generated
1 Prospecting and lead generation
38x
Database & central intelligence management

$2,100
2

3 Workflow and automation

Cost to company (to use Alore’s
DFY services)

About the Client

Industry: Marketing & Advertising
Location: Pune
Size: 11-50 employees
“Our business depended upon referrals.
We never tried cold emails to generate
leads. We were neither aware of what
tools to use nor how to go about it.”
About the Client’s ideal persona
Target geography: India
Target Industries: Marketing & Advertis-
ing, Internet, and Software
Target size: 11-100 employees
Average Ticket size: US$ 2,000

11
Case Study #5

Finding product market fit frugal-

ly with help of Active sales by
Alore
 1,720
Prospects reached out
To figure the right product-market fit, Alore first
did a market research in the region. After talking
to 20+ people from the client's target audience
5.58% we figured the right keywords and story to pitch
96
Conversations started
in our messaging. We created a city + indus-
try-wise approach for the email campaigns and
created a database of 1720 prospects who we

22
Qualified Leads Generated
helped target over 3 months of campaigns. Alore
helped the client to set up meetings with 22 high
ticket clients.

Challenges solved

1 Prospecting and lead generation

2 Database & central intelligence management

3 Workflow and automation

About the Client

Industry: Fin-tech
Location: Malaysia
Size: 11-50 employees
“We wanted to reach out to as many
retailers as possible to evaluate the
product market need. We wanted to take
feedback about our product’s first ver-
About the Client’s ideal persona sion, engage those leads and make them
Target geography: Malaysia our first users.”
Target Industries: Retail, Food & Bever-
age, and Hospitality
Target size: 11-500 employees
Average Ticket size: N/A

13
Case Study #6

Establishing new distribution

channel with help of Active sales
by Alore
About the Client
Industry: Food & Beverage
Location: Delhi Area
Size: 11-50 employees
“Lead Generation with cold calls had
almost stagnated. We wanted to estab-
lish a new distribution channel as soon
as possible. ”
About the Client’s ideal persona
Target geography: Delhi Area
Target Industries: Marketing & Advertis-
ing, Internet, and Software
Target size: 11-100 employees
Average Ticket size: US$40,000

Based on the personas that the client wanted to

target, Alore put together a database of 1200 1,200
Prospects reached out
prospects to target over 3 months of engage-
3.83%
46
ment focusing on a high degree of personalized
and engaging messaging. 46 Conversations got
started of which 30 were qualified Leads. Conversations started

At the end of 3 months period, the process

along with workflow and access to tool was 30
Qualified Leads Generated
handed over to the client.

Challenges solved
$1.2M
Pipeline value generated
1 Prospecting and lead generation
400x

$3,000
2 Database & central intelligence management

3 Re-targeting & re-engagement

Cost to company (to use Alore’s
4 Workflow and automation DFY services)

15
Case Study #7

Personalized mass outreach in a

new market with help of Active
sales by Alore
About the Client
Industry: Internet
Location: USA
Size: 11-50 employees
“Our high GMV, low margin market place
revenue model meant that we on-board
maximum number of restaurants, pubs
and event places at minimum cost and
About the Client’s ideal persona time. We knew emails could be a good
Target geography: USA channel to on-board, but really didn’t
Target Industries: Food & Beverage, know how to go about it”
Event Management, and Travel & Enter-
tainment
Target size: 11-200
Average Ticket size: US$12,000

Based on 3 personas that the client wanted to

target, Alore put together a database of 6,000 6,000
Prospects reached out
prospects to target over 5 months of engage-
1.90%
114
ment. 114 Sign-ups and 52 conversations got
started.
Sign ups
The client continues to remain an Alore client
owing to the competitive advantage Alore can
offer in terms of scalability and repeatability of 52
Conversations started
presales as a process.

Challenges solved

1 Prospecting and lead generation

2 Database & central intelligence management

3 Re-targeting & re-engagement

4 Workflow and automation

17
Case Study #8

Starting conversations with help

of Active sales by Alore
 24 K working women reached across 12 cities
with an average open rate of 36% per campaign.
And a click through rate of about 12%. 121
24,000
Prospects reached out
positive emails received and one reprint of the 36.1%
email in a magazine
8,640
Conversations opened
Challenges solved

1 Prospecting and lead generation

112
Thank you mails received
2 Database & central intelligence management

3 Re-targeting & re-engagement 2,849

Clicks
4 Workflow and automation

$4,500
Cost to company (to use Alore’s
DFY services)

About the Client

Industry: Fashion e-commerce
Location: Delhi Area “We wanted to target working women
Size: 11-50 employees across tier 1 and tier 2 cities in India.
Facebook and instagram wasn’t the most
preferred channel for us (apart from
being exorbitantly costly for us). an
expensive source. We wanted to figure a
About the Client’s ideal persona cost effective way to reach our target
Target geography: India audience in the most effective manner
Target Industries: All industries and increase brand awareness and
Target gender: Female engagement”
Target Age: 30+

19
Case Study #9

Helping tech companies scale

their talent with help of Active
sales by Alore (Outbound hiring)
1,215
Candidates reached out
Based on the personas of candidates process
shared, Alore put together a database of 1,215
candidates. Alore also completely automated the
20.15% workflow, starting from outreach to filling
245
Responses received
typeform with qualification question and setting
appointment.

65
Qualified Candidates
245 Responses were received (including nega-
tive responses) and 65 interviews were arranged.

$110,000
Pipeline value generated
Challenges solved

1 Prospecting and lead generation

37x
Database & central intelligence management

$3,000
2

3 Workflow and automation

Cost to company (to use Alore’s
DFY services) 3 Re-targeting & Re-engagement

About the Client

Industry: Recruitment & Hiring
Location: Singapore
Size: 2-10 employees
“The quality and number of inbound
applicants was a concern for us and was
major factor for us placing less candi-
dates (and therefore a plateaued reve-
About the Candidate’s ideal persona nue). ”
Target geography: Singapore
Target Industries: Internet, SaaS, Deep-
Tech
Target Skills: Java, Scala, Python,
Hadoop, TensorFlow,
Average Years of experience: 5 years

21
Case Study #10

Shortening sales cycle with help

of Active sales by Alore
About the Client
Industry: Recruitment and HR
Location: Singapore
Size: 11-50 employees
“We wanted to find out a scalable way to
discover and reach out to companies
that used tech-stacks in which we spe-
cialized. Without this our sales cycle was
much longer. ”
About the Client’s ideal persona
Target geography: Singapore
Target Industries: Internet, Software
Services and Deep Tech
Target Size: 11-500 employees, Funded
companies
Average ticket size: US$30,000

Based on personas that the client wanted to

target, Alore put together a database of 1,200
prospects using Glassdoor, Github, Angel and
1,200
Prospects reached out
Linkedin to target over 3 months of engagement. 5.66%
45 Positive responses were received.
68
Conversations started
At the end of 3 months period, the process
along with worklow and access to tool was
handed over to the client. 45
Qualified Leads Generated

Challenges solved $240,000

Pipeline Value Generated
1 Prospecting and lead generation 114x
2 Database & central intelligence management
$2,100
Cost to company (to use Alore’s
3 Re-targeting & re-engagement
DFY services)
4 Workflow and automation

23
Case Study #11

Accelerating sales with help of

Active sales by Alore
1,652
Candidates reached out
Based on the personas of candidates process
shared, Alore put together a database of 1,652
prospects. Alore also completely automated the
1.45% workflow, starting from finding emails to
24
Conversation started
outreach campaigns to reporting performance of
AE’s and SDR’s and integrating with other SaaS
tools used.

18
Qualified Leads Generated
24 responses were received (inlcuding negative
responses) and 65 interviews were arranged.

$540,000
Pipeline value generated
Challenges solved

1 Prospecting and lead generation

180x
Database & central intelligence management

$3,000
2

3 Workflow and automation

Cost to company (to use Alore’s
DFY services) 3 Re-targeting & Re-engagement

About the Client

Industry: IT Services
Location: Bangalore
Size: 11-50 employees
“For 10 years, we grew our revenue
based on referral. We now wanted to
reach out to larger audience, showcase
our expertise and help them scale their
About the Client’s ideal persona technology faster ”
Target geography: United States
Target Industries: Retail, SaaS, Internet,
Deep-tech
Target size: 11-500 employees
Average Ticket size: US$30,000 -
US$100,000

25
With Alore you can
• Find Product Market fit
• Generate leads
• Expand to new markets
• Accelerate sales pipeline
• Achieve higher sales efficiency
• Hire new employees
• Automate sales process
• Generate awareness
• Monitor performance
• Discover bottlenecks in your sales process
Here’s a quick wrap up

259 Qualified leads

7 Companies

US$ 2.4M in pipeline value

3 months (average time)

3 geographies( USA, India, and Singapore)

11 Industries

Alore helped these companies with

Prospecting and lead generation

Database & central intelligence management

Work flow and automation

Re-targeting & Re-engagement

And we have many more such stories to tell

27
visit us at https://crm.alore.io

Know more about Alore: https://youtu.be/Jcy18Ta5Mec

Know more about Alore's journey: https://youtu.be/LlGaaPsd2pE

Alore Growth OS 175A, Bencoolen Street, Singapore -189647