Benefits of Organic Cosmetics over Non-Organic Cosmetics

Nowadays people are more towards the organic products when it comes to their health and
choose the natural and organic food and makes the lifestyle in a perfect sense. However,
when we put something on our skin, 60% of the synthetic chemicals enter into our body in
the bloodstream. Using chemical free products (organic and natural) helps to maintain the
skin fresh and keeps the lifestyle easy.

All the cosmetics products that we are using on our skin: makeup, moisturizers, soaps,
deodorants etc. it should be healthy and chemical free. It’s not just what we eat healthy, it
also depends on what we put on our skin.

According to the report, government decided to increase the land of cultivation for organic
products and making efforts to adopt the organic food more and more.

Some benefits of Organic Beauty products are:

1. Natural ingredients:

Organic products means natural substances and most of the organic cosmetic products
are made up of pure flowers, fruits, medicinal leaves, vegetables and roots which keep
the skin subtle, glowing and free from some of the skin problems. Chemical
substances in some products bombarded the outer layer of the skin which is
responsible for itching and irritation on the skin which creates problem to the health
also.

2. Deep skin beauty:

Skin absorbs most the chemicals into our skin throughout the day when we apply on it
which is more likely to cause cancer. The chemicals inside our body damage blood
cells and reach the depth of the skin and damage them.

While the organic beauty products penetrate into the depth of the skin and provides
strength to the cells and the roots and also repair the damaged cells in the skin.

3. Environment Friendly:

When you buy any cosmetic products like anti-ageing cream, you indirectly
increasing the pollution of the planet and that cream are unsafe for your skin. Many
commercial cosmetic products have toxic chemicals which is harmful to both of skin
and body. Chemicals used in cosmetics are washed into rivers, lakes and streams
which can damage both the environment and the health

On the other hand, organic cosmetics are beneficial for both environment and the
health because they contain sustainable agricultural products which are not at all
harmful to the skin. It helps to fight with the damaged cells and nourishes the skin.
 Drawbacks of Organic Cosmetics Products
In today’s world, everyone wants everything more organic and this is also good to take
organic things to avoid health conditions and sustainable environment. Talking about the
cosmetics, it is completely true that organic products are in boom made by thinking about the
environment and health issues and it doesn’t contain any harmful ingredients.

But everything has some pros and cons. No doubt organic cosmetics are the best products
which do not harm anyone’s health and is also sustainable but there are some drawbacks of
the organic products as well and they are listed below:

1. Expensive:

Most of the organic cosmetics products are more expensive than non-cosmetic
products because they are not easily available in the market and are sometimes rare
because of their rich nutrients contains in the products.

2. The colors are not as vibrant:

As we love the bright and vibrant colors whether it’s for eyeshades, lip-shades or any
other part of the body but those vibrant colors we want do not come naturally. They
are made by artificial and chemical ingredients which is harmful to our body. The
vibrant colors don’t come naturally so if someone wants purely organic cosmetics
then there will be limited number of shades and some of them won’t be eye-popping.

3. They don’t last as long:

There should not contain any artificial preservatives, if the product is truly organic
which is good for the skin. We want to use the cosmetics even after their expiry dates
and some uses them but in the case of organic cosmetics you will not be able to hold
as long as possible because it’s natural and you’ll easily tell that now they are of no
use because they have gone bad and smells too.

If you want only organic products then buy small packages only and get a new one
only when earlier when finished to avoid overstocking and letting it go bad.
Consumer’s perception towards Organic Cosmetics

Personal cares and beauty care products have been consistently increase all over the
world from last decade. In India there are varieties of cosmetics, beauty care and
personal care products and the main reason behind this boosting is the growth of the
population. The study was conducted where it was shown that the skin safety
awareness, environmental awareness, skin protection, word of mouth is the major
factors for the consumer’s perception towards organic cosmetics.

In India, there always being more popular of natural ingredients as a part of the beauty
products of women whether it may be ‘dahi-besan pack’ or ‘milk-honey pack’ or
neem leaves and many more for more glowing and acne free skin. But there are so
many chemical products available in the market that people are now buying them for
more beauty and it affects health conditions and environmental pollution also and now
they are worry for their skin as well as for environment also. So this is main reason
why people are more towards the organic cosmetic products worldwide and also
sustainable to the environment.

The awareness towards healthier lifestyle and the negative effects of the chemical
cosmetics and personal care products are also some of the main factors for the growth
and demand of organic cosmetics in India. Also, nowadays women are more
conscious about their skin that it should be healthy and glowing and also in terms of
wrinkle free skin, fair color etc. to look younger and beautiful and for this reason also,
demand of various types of organic products increases.

There are varieties of organic cosmetic brands which are in high demand like The
Body Shop, Himalaya, Patanjali, MamaEarth, Biotique etc. The products of this brand
have many benefits and with an organic base like moisturizing care, anti-ageing
properties and also sun tan protection are in a boom in skin care cosmetics industry.

There is so much demand of the organic cosmetics across the globe and the
consumers are mostly in the age group of 30 years. These cosmetics are especially
popular in the younger generation as they are more focused to improve their skin.
Going green now has become a new concept in the lifestyle categories and fashion
industry and consumers increasing their interest towards natural and herbal brands.
The Indian cosmetics industry has now various herbal and organic industries like
Forest Essentials, Himalaya Herbals, Blossom Kocchar, VLCC, Lotus, Kama
Ayurveda, Just Herbs etc.
 Abstract
Organic cosmetics are the current famous scenario plays an important role in the
healthy lifestyle. People are more inclined towards the organic products instead of
chemical products. Many cosmetic brands have also produced the environment safe
green cosmetics like Body Shop, Aveda, Biotique, Lotus Herbals etc. Organic
cosmetics are manufactured and produced in a manner so as to minimize the
environmental impact involved in the production, distribution and consumptions. The
interest in green or organic, sustainable and natural cosmetics, however, is on the rise
of the market share in cosmetic industry. Green cosmetics are natural cosmetics made
up of plant and fruits extract. Nowadays most of the organic cosmetics contain
aromatic ingredients which makes the product pleasant and more incentives to the
customers. Organic cosmetics are usually made up of non-toxic ingredients in the
manner so that it can be compatible to the skin’s natural sebum.
 Literature Review
(Haddad, Awad, Albate, Almashhadani, & Dirani, 2020) considered to contemplate and
investigate the buy expectation towards green cosmetics, to survey their readiness to buy
those items by analyzing the impact of 3 factors, ( Brand mindfulness, Brand reliability and
Perceived quality). The study displays that more accentuation on Brand Awareness ought to
be put and this should be possible by setting up and starting new advertising techniques to
advise individuals about the idea regarding organic cosmetics. The examination results add to
the cosmetics industry by having incredible implications on advertising, as those outcomes
can assist advertisers with setting up a solid client base to emphatically position eco-
sustainability items.

(Zhang & Zhou, 2019) considered to examine and investigate factors that can clarify
customers buying conduct of regular beauty care products, which requires a top to bottom
understanding into buyers’ perspectives, convictions, inspirations and aims. The potential
components investigated in this research that influence buyers’ buying conduct of normal
cosmetics show that despite the fact that buyers want to carry on with a sound and
manageable way of life, however they are fundamentally affected by other prevailing burdens
aside from advertisers to utilize common makeup and the significant asset that buyers need to
purchase regular cosmetics is item information, which is additionally essentially gained by
others or self-learning.

(Malik & Sharma, 2020) considered that the study is done as an endeavor to dissect the
relationship between nature of customer, sex and value, skin insurance and characteristics
aroma as a factor impacting the acquisition of natural corrective items. An organized
questionnaire is being utilized to gather the information of 150 respondents from Indian
natural items clients and the information is being dissected with the assistance of Pearson
Chi-square test and Regression test. This investigation uncovered the organic mindfulness,
skin wellbeing mindfulness, informal exchange as the main considerations impacting on the
purchasers’ demeanor. It additionally uncovered some significant variables influencing item
and brand decision like value, quality and advertising for the natural items buy in India
assumes a significant part.

(Amberg & Fogarassy, 2019) considered to comprehend what factors impact customer groups
when purchasing organic items. In light of the exploration directed, the outcomes showed that
three groups can be framed, the purchasers who purchase common cosmetics, regardless of
whether those are more costly than synthetic cosmetics products, since they considered
monitoring both their own wellbeing and the climate a significant factor. Different shoppers
trust in the customary, ladies are more open towards purchasing cosmetics and normal beauty
care products than men.
(Aktar & Islam, 2020) built a research with the target to track down an appropriate applied
system that can clarify the connection between the mentalities towards organic products and
the buy goal of ladies so research expressed that the person’s eco-sustainability motivates
their demeanor towards organic cosmetics. The expansion in eco-mindfulness information
shows an uplifting perspective bearing towards climate cordial; conduct. It was tracked down
that social impact and past experience are pitifully related with buy aim and the mentality
towards organic products. As the utilization of inventive organic cosmetics has become a
recent fad on the lookout, social impacts and past certain encounters don’t rouse the buy aim
totally.

(Steffen Kleine Stuve, May 2016) As per the result of the report, ecological cognizance
impacts the demeanor of German buyers of the age towards natural hair care items. Different
standards, like wellness and reluctance are less significant. Hence, certainty is the key factor
that adds to the organic purchasing in the German natural hair care industry. Trust impacts
the buying expectation of natural cleanser among Germans of age y, alongside mentality,
which is fundamentally affected by ecological awareness.

(G. Liobikiene, 2017) inspected that the result advises costs because of extra expenses of
value crude materials and naming verification might be a factor why individuals don’t buy
organic products and eco-brands may assist with empowering them. In this investigation, it
was suggested that models should fuse factors that are credited to all estimations to uncover
an all-encompassing perspective on organic buying (natural food, extravagance items)
determinants (inward, social and outer). Therefore, organic makeup guarantee ecological
supportability in the assembling interaction, client regard and the utilization of characteristics
materials of unrivaled biological quality for improved wellbeing.

(Nazida, 2019) examined that the investigation of literature works and the conceptual model
show that most clients actually need organic data and associations are not pushing to create
organic products due to this absence of mindfulness. The discoveries show that prominent
utilization propensities are influenced by the customers’ very own attributes just as their
financial condition. Sexual orientation isn’t a factor in anticipating organic purchasing
movement, as indicated by the report. In teaching people in general and empowering green
merchandise. Associations are focusing on the necessities, mentalities and disposition of
clients, as an ever increasing number of purchasers will pay some extra for organic products.

(S. Bom, 2019) analyzed that the study uncovers cosmetics sustainability to be an intricate
and complex issue that should be surveyed comprehensively, thinking about the ecological,
social and financial measurements just as the eventual outcome quality and execution. This
investigation tended to various features of manageable industry rehearses, yet there are
unquestionably still zones for change and further examination. Another factor to recollect
with regards to fixings is that there is a ton of disarray out there, as it is usually expected that
all fabricated materials are awful and all characteristic based fixings are acceptable, however
this isn't generally the situation. The replacement of impractical engineered fixings with
common options is perhaps the most troublesome difficulties.

(Amsad, 2019) examined that this exploration took a gender at the combination of natural
mixtures utilizing retrosynthetic to perceive what understudies know and how they figure
while doing retrosynthetic investigation. The discoveries uncovered that the worldwide for
practical improvement can be coordinated with learning in an assortment of ways. It was
additionally found that understudies capacity to examine manageability development had a
critical impact on their outlook. It is suggested that they study natural blend utilizing
retrosynthetic investigation and hence improve the entirety of their capacities in
manufactured natural mixtures utilizing the green Cosmetics hypothesis. It can possibly add
to the headway of earth shattering, long haul learning in combination natural science.

(J. Reindersa Hans, june 2016) This examines explores individuals understandings of the
expression “bio-based” by and large and specific organic items (i.e. good and bad affiliations,
blended sentiments). One of the primary market concentrates in the field of organic science,
this exploratory examination is one of the first. In the Czech Republic, Denmark, Germany,
Italy and Netherlands (with 89 members) three center gathering conversations were held.

(THU, 2017) The distinction between organic reason and real conduct was investigated in
this examination by creating and testing three primary mediators of the relationship, to be
specific seen social impact, propensities and organic products accessibility. The investigation
is being done in Vietnam, where the public authority and the local area are extremely worried
about natural issues and reasonable turn of events.

(Rahman, 2013) The motivation behind this investigation is to investigate acquisition of

organic products among the youthful promotion local Swedish Individuals. The analysts of
this investigation is centered around the buyers and their aims to buy natural items relying
upon their age. This examination is altogether centered around the youthful purchasers of
Sweden. The three fundamental elements utilized in this examination are disposition,
information and companions.

(Jaharuddin, 2021) This investigation centers on the foundation factors that impact the
customer’s goals towards buying of natural food among the people and socials. The other
target of this investigation is to contemplate the impact of Word of Mouth about the natural
food market.