Gross national happiness

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Slogan about Gross National Happiness in Thimphu's School of Traditional Arts. Photo by
Italian writer Mario Biondi, September 2010

The concept of gross national happiness (Dzongkha: རྒྱལ་ཡོངས་དགའ་སྐྱིད་དཔལ་འཛོམས་; Wylie: rgyal-yongs

dga'a-skyid dpal-'dzoms) or "GNH" was developed in an attempt to define an indicator that
measures quality of life or social progress in more holistic and psychological terms than gross
domestic product (GDP).

The term was coined in 1972 by Bhutan's former King Jigme Singye Wangchuck, who has
opened Bhutan to the age of modernization, soon after the demise of his father, King Jigme Dorji
Wangchuk. He used the phrase to signal his commitment to building an economy that would
serve Bhutan's unique culture based on Buddhist spiritual values. At first offered as a casual,
offhand remark, the concept was taken seriously, as the Centre for Bhutan Studies, under the
leadership of Karma Ura, developed a sophisticated survey instrument to measure the
population's general level of well-being. The Canadian health epidemiologist Michael Pennock
had a major role in the design of the instrument, and uses (what he calls) a "de-Bhutanized"
version of the survey in his work in Victoria, British Columbia. Ura and Pennock have also
collaborated on the development of policy screening tools which can be used to examine the
potential impacts of projects or programs on GNH. These tools are available on the
grossnationalhappiness.com website.
Like many psychological and social indicators, GNH is somewhat easier to state than to define
with mathematical precision. Nonetheless, it serves as a unifying vision for Bhutan's five-year
planning process and all the derived planning documents that guide the economic and
development plans of the country. Proposed policies in Bhutan must pass a GNH review based
on a GNH impact statement that is similar in nature to the Environmental Impact Statement
required for development in the U.S.

The Bhutanese grounding in Buddhist ideals suggests that beneficial development of human
society takes place when material and spiritual development occur side by side to complement
and reinforce each other. The four pillars of GNH are the promotion of sustainable development,
preservation and promotion of cultural values, conservation of the natural environment, and
establishment of good governance. At this level of generality, the concept of GNH is
transcultural—a nation need not be Buddhist in order to value sustainable development, cultural
integrity, ecosystem conservation, and good governance. Through collaboration with an
international group of scholars and empirical researchers the Centre for Bhutan Studies further
defined these four pillars with greater specificity into eight general contributors to happiness-
physical, mental and spiritual health; time-balance; social and community vitality; cultural
vitality; education; living standards; good governance; and ecological vitality. Although the
GNH framework reflects its Buddhist origins, it is solidly based upon the empirical research
literature of happiness, positive psychology and wellbeing.

Contents
[hide]

 1 Weakness of GDP
 2 Qualitative and quantitative indicators
 3 Conferences
 4 External studies
 5 Criticism
 6 See also
 7 References
 8 External links

[edit] Weakness of GDP

Gross National Happiness

As a chief economic indicator, GDP has numerous flaws long known to economists. GDP
measures the amount of commerce in a country, but counts remedial and defensive expenditures
(such as the costs of security, police, pollution clean up, etc.) as positive contributions to
commerce.[1] A better measure of economic well-being would deduct such costs, and add in other
non-market benefits (such as volunteer work, unpaid domestic work, and unpriced ecosystem
services) in arriving at an indicator of well-being. As economic development on the planet
approaches or surpasses the limits of ecosystems to provide resources and absorb human
effluents, calling into question the ability of the planet to continue to support civilization (per the
arguments of Jared Diamond, among others), many people have called for getting "Beyond
GDP" (the title of a 2007 EU conference[2]) in order to measure progress not as the mere increase
in commercial transactions, nor as an increase in specifically economic well-being, but as an
increase in general well-being as people themselves subjectively report it. GNH is a strong
contributor to this movement to discard measurements of commercial transactions as a key
indicator and to instead directly assess changes in the social and psychological well-being of
populations.

While conventional development models stress economic growth as the ultimate objective, the
concept of GNH is based on the premise that some forms of economic development are
"uneconomic", a concept that is advanced by the nascent field of ecological economics. Such
development costs more in loss of ecosystem services, and in the imposition of "urban
disamenities," than it produces as a positive contribution to well-being. (The difficulty, of course,
is that for many forms of development, the gains are taken privately, while the costs the
development imposes are born generally and publicly.)

[edit] Qualitative and quantitative indicators

There is no exact quantitative definition of GNH,[3] but elements that contribute to GNH are
subject to quantitative measurement. Low rates of infant mortality, for instance, correlate
positively with subjective expressions of well-being or happiness within a country. (This makes
sense; it is no large leap to assume that premature death causes sorrow.) The practice of social
science has long been directed toward transforming subjective expression of large numbers of
people into meaningful quantitative data; there is no major difference between asking people
"how confident are you in the economy?" and "how satisfied are you with your job?"

GNH, like the Genuine Progress Indicator, refers to the concept of a quantitative measurement of
well-being and happiness. The two measures are both motivated by the notion that subjective
measures like well-being are more relevant and important than more objective measures like
consumption. It is not measured directly, but only the factors which are believed to lead to it.

According to Daniel Kahneman, a Princeton University psychologist, happiness can be measured

using the day reconstruction method, which consists in recollecting memories of the previous
working day by writing a short diary.[4]

A second-generation GNH concept, treating happiness as a socioeconomic development metric,

was proposed in 2006 by Med Jones, the President of International Institute of Management. The
metric measures socioeconomic development by tracking seven development areas including the
nation's mental and emotional health.[5] GNH value is proposed to be an index function of the
total average per capita of the following measures:

1. Economic Wellness: Indicated via direct survey and statistical measurement of economic
metrics such as consumer debt, average income to consumer price index ratio and income
distribution
2. Environmental Wellness: Indicated via direct survey and statistical measurement of
environmental metrics such as pollution, noise and traffic
3. Physical Wellness: Indicated via statistical measurement of physical health metrics such
as severe illnesses
4. Mental Wellness: Indicated via direct survey and statistical measurement of mental health
metrics such as usage of antidepressants and rise or decline of psychotherapy patients
5. Workplace Wellness: Indicated via direct survey and statistical measurement of labor
metrics such as jobless claims, job change, workplace complaints and lawsuits
6. Social Wellness: Indicated via direct survey and statistical measurement of social metrics
such as discrimination, safety, divorce rates, complaints of domestic conflicts and family
lawsuits, public lawsuits, crime rates
7. Political Wellness: Indicated via direct survey and statistical measurement of political
metrics such as the quality of local democracy, individual freedom, and foreign conflicts.

The above seven metrics were incorporated into the first Global GNH Survey.[6]

Ed Diener, a psychologist from the University of Illinois at Urbana-Champaign, has developed a

scale referred to as subjective well-being, a concept related to happiness and quality of life,
which has been used to compare nations to each other on this construct.[7] This study found that
"high income, individualism, human rights, and social equality correlated strongly with each
other, and with SWB" (p. 851, abstract).

Adam Kramer, a psychologist from the University of Oregon, has developed a behavioral model
of "Gross National Happiness" based on the use of positive and negative words in social network
status updates, resulting in a quantitative GNH metric.[8]

[edit] Conferences
In 2009, the 5th International Conference was held at Foz do Iguaçu, Brazil, with more than 800
participants. The conference was organised by Future Vision Ecological Institute and Itaipu Bi-
national Hydroelectric Facility, in collaboration with the Centre for Bhutan Studies. The growing
interest in GNH within Brazil has resulted from the work of Dr. Susan Andrews at the Instituto
Visão Futuro which sponsored a series of events in São Paulo and Campinas in October 2008.
Speakers included Karma Ura from Bhutan and Michael Pennock from Canada. A summary of
the 5th Annual International Conference, along with MP3 audio recordings are available at
http://www.grossnationalhappiness.com/articlesongnh/gnh5.aspx

The 4th International Conference on Gross National Happiness was held in Bhutan with a focus
on Practice and Measurement. Results of the Bhutanese survey were presented and a number of
international contributors discussed different approaches and challenges to the measurement and
application of the GNH framework. Conference proceedings are available at
http://www.bhutanstudies.org.bt/main/gnh4.php

The 3rd International Conference on Gross National Happiness Towards Global

Transformation: WORLD VIEWS MAKE A DIFFERENCE offered an opportunity to articulate
Asian world views towards transformation in a 'message to the world'. It took place in Nong
Khai and Bangkok, Thailand between 22 and 28 November 2007.

Implying the transition from a natural to modernized state, the 3rd International Conference on
Gross National Happiness (GNH 3) took place in two locations: the first three days took place in
rural north-eastern province of Nong Khai and the last three days in the urban campus of
Chulalongkorn University in central Bangkok, Thailand. The organizers planned all activities so
that participants were able to explore a large variety of venues, presentation and discussion
formats and draw on the great variety and talents of the entire group of 800 participants who
registered.

Main co-organizers were the Sathirakoses Nagapradipa Foundation (Thailand), Centre for
Bhutan Studies, while local NGOs, progressive business group Social Venture Network and the
government of Thailand in particular The Ministry of Social Development and Human Security,
Thailand, have formed a support network together with research agencies and other government
departments like the Thai Health Promotion Foundation.

"Rethinking Development: Local Pathways to Global Wellbeing", the Second International

Conference on Gross National Happiness was held in Antigonish, Nova Scotia June 20–24,
2005, co-hosted by Genuine Progress Index Atlantic (proceedings online); the Coady
International Institute; Shambhala; the Centre for Bhutan Studies; the Province of Nova Scotia;
the Gorsebrook Research Institute at Saint Mary's University; and the University of New
Brunswick.

The second regional Conference took place November 8–11, 2006 at Meiji Gakuin University in
Yokohama. The conference examined Haida successes to apply non western economic and social
modalities.

[edit] External studies

In a widely cited study, "A Global Projection of Subjective Well-being: A Challenge to Positive
Psychology?" by Adrian G. White of the University of Leicester in 2007, Bhutan ranked eighth
out of 178 countries in Subjective Well-Being, a metric that has been used by many
psychologists since 1997.[9] In fact, it is the only country in the top 20 "happiest" countries that
has a very low GDP.

National happiness is also sometimes classified under empirically studied "National

Happyism;" and psychologists, Drs. Ed Diener and Robert Biswas-Diener, have researched and
analyzed what could be described as technological elements and characteristics of happiness for
both individuals and societies.

A study was presented at the 4th Gross National Happiness Conference by peruvian researcher
Dr. Martha Llanos " EARLY CHILDHOOD PERSPECTIVES IN GROSS NATIONAL
HAPPINESS AND HUMAN DEVELOPMENT". The paper established the strong linkages
between early Childhood, Human development and National happiness. Human development
identified with expression of freedom and well being, has its seeds in the early years of life and
the recognition that children come to this world full of potentials and capabilities; this constitutes
a period where fundamental rights have to be achieved specially under the proposal of Bhutan’s.
National happiness.

Suggestions were given for significant interactions to be established in the areas of education
within a new human development perspective Therefore for long lasting sustained National
Happiness investment should be geared towards an integrated quality early childhood education
basis for Happiness, Peace and human dignity.

[edit] Criticism
Critics allege that because GNH depends on a series of subjective judgments about well-being,
governments may be able to define GNH in a way that suits their interests. In the case of Bhutan,
for instance, they say that the government expelled about one hundred thousand people and
stripped them of their Bhutanese citizenship on the grounds that the deportees were ethnic
Nepalese who had settled in the country illegally,[10][11] though Bhutan's policies in this regard
have no direct or obvious relevance to its use of GNH as an indicator guiding policy. Other
countries, notably Brazil, Italy, and parts of Canada, are exploring use of measurements derived
from Bhutan's GNH as their primary indicator of well-being. Critics say that international
comparison of well-being will be difficult on this model; proponents maintain that each country
can define its own measure of GNH as it chooses, and that comparisons over time between
nations will have validity. GDP provides a convenient, international scale; but (proponents of
GNH say) to continue to use GDP for this reason in the face of its known flaws is to allow ease
of measurement to define what it is we measure and value, an approach that is logically
indefensible. Research demonstrates that markers of social and individual well-being are
remarkably transcultural: people generally report greater subjective life satisfaction if they have
strong and frequent social ties, live in healthy ecosystems, experience good governance, etc.
Nevertheless, it remains true that reliance on national measures of GNH would render
international comparisons of relative well-being more problematic, since there is not and is not
likely ever to be a common scale as "portable" as GDP has been.[7][9]

Alternative indicators of emotion as an analog to economic progress have also been supported by
a number of NGOs such as the UK's New Economics Foundation, and are employed in some
governments notably in Europe and Canada.[citation needed]. The Gallup poll system also collects data
on wellbeing on a national and international scale.[12]

[edit] See also

 Global Peace Index
 Happiness economics
 Happy Planet Index
 Legatum Prosperity Index
 Satisfaction with Life Index
 Operationalization
 Post-materialism
 Psychometrics
 Utilitarianism
 World Values Survey

[edit] References
1. ^ Zencey, Eric (2009-08-10). "G.D.P. R.I.P". The New York Times.
http://www.nytimes.com/2009/08/10/opinion/10zencey.html. Retrieved 2010-05-04.
2. ^ Beyond GDP, EU led international initiative.
3. ^ McDonald, Ross (2005). Rethinking Development. Local Pathways to Global
Wellbeing. St. Francis Xavier University, Antigonish, Nova Scotia, Canada. pp. 3.
http://www.gpiatlantic.org/conference/papers/mcdonald.pdf.
4. ^ Templeton, Sarah-Kate (December 5, 2004). "Happiness is the new economics".
London: Timesonline. http://www.timesonline.co.uk/article/0,,2087-1388623,00.html.
Retrieved 2007-01-08.
5. ^ http://www.iim-edu.org/grossnationalhappiness/
6. ^ http://www.iim-edu.org/polls/grossnationalhappinesssurvey.htm
7. ^ a b http://psycnet.apa.org/journals/psp/69/5/851/ Factors Predicting the
Subjective Well-Being of Nations
8. ^ http://doi.acm.org/10.1145/1753326.1753369 An Unobtrusive Behavioral
Model of "Gross National Happiness"
9. ^ a b http://www.le.ac.uk/users/aw57/world/sample.html A Global Projection of
Subjective Well-being: A Challenge to Positive Psychology?
10. ^ "Bhutan refugees on hunger strike". BBC Website. 2003-02-18.
http://news.bbc.co.uk/1/hi/world/south_asia/2774803.stm. Retrieved 2006-07-08.
11. ^ "Bhutan criticised over Nepalese refugees". BBC Website. 2000-04-24.
http://news.bbc.co.uk/1/hi/world/south_asia/723666.stm. Retrieved 2006-07-08.
12. ^ http://www.gallup.com/poll/103795/wellbeing-report-card-president-
sarkozy.aspx

 Adler Braun, Alejandro. Gross National Happiness in Bhutan: A Living Example of an

Alternative Approach to Progress, September 24, 2009.
http://www.grossnationalhappiness.com/OtherArticles/GNHPaperbyAlejandro.pdf
 Brooks, Arthur (2008), Gross National Happiness, Basic Books, ISBN 0-465-00278-1
 Diener, Ed and Robert-Biswas Diener. Happiness – Unlocking the Mysteries of
Psychological Wealth. Oxford: Blackwell Publishing Ltd., 2008. 290 pages. ISBN 978-1-
4051-4661-6.
 Eric Zencey, "GDP RIP," New York Times, August 9, 2009 [1]
 Eric Ezechieli, "Beyond Sustainable Development: Education for Gross National
Happiness in Bhutan" http://suse-ice.stanford.edu/monographs/Ezechieli.pdf , Stanford
University, 2003
 Kammann, R. “The Analysis and Measurement of Happiness as a Sense of Well-Being”,
Social Indicators Research, 15(2) (1984:Aug.) p. 91-115
 Layard, Richard (2005), Happiness: Lessons from a new Science, Penguin Press, ISBN 0-
14-303701-3

 Powdyel, T.S. “Gross National Happiness, A Tribute,” Gross National Happiness, Kinga,
Sonam, et al. (eds) (1999), Thimphu: The Center for Bhutan Studies
 Priesner, Stefan (2004), Indigeneity and Unversality in Social Science: A South Asian
Response, SAGE Publications, ISBN 0-7619-3215-1
 Thinley, L. (1998, October). Values and Development: “Gross National Happiness.”
Speech Presented at the Millenium Meeting for Asia and the Pacific, Seoul, Republic of
Korea.