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Argumentative vs.

Persuasive Writing
Subtle, but Significant, Differences

Goal of ARGUMENTATIVE WRITING: Goal of PERSUASIVE WRITING:


To get reader to acknowledge that your side is To get reader to agree with you/your point of
valid and deserves consideration as another view on a particular topic.
point of view.

General technique of argumentative writing: General technique of persuasive writing:


Offers the reader relevant reasons, credible Blends facts and emotion in attempt to
facts, and sufficient evidence to support that convince the reader that the writer is
the writer has a valid and worthy perspective. “right.”(Often relies heavily on opinion.)

Starting point of argumentative writing: Starting point of persuasive writing:


Research a topic and then align with one side. Identify a topic and your side.

Viewpoint used in argumentative writing: Viewpoint used in persuasive writing:


Acknowledge that opposing views exist, not Persuasion has a single-minded goal. It is
only to hint at what a fair-minded person you based on a personal conviction that a
are, but to give you the opportunity to particular way of thinking is the only sensible
counter these views tactfully in order to show way to think. Writer presents one side— his
why you feel that your own view is the more side.
worthy one to hold.
(Persuasive writing may include ONE
Writer presents multiple perspectives, opposing point, it is then quickly
although is clearly for one side. dismissed/refuted.)

Audience of argumentative writing: Audience of persuasive writing:


Doesn’t need an audience to convince. The Needs intended audience. Knowing what they
writer is content with simply putting it out think and believe, the writer “attacks”
there. attempting to persuade them to his side.

Attitude of argumentative writing: Attitude of persuasive writing:


Simply to get the reader to consider you have Persuasive writers want to gain another
an idea worthy of listening to. The writer is “vote” so they “go after” readers more
sharing a conviction, whether the audience aggressively. Persuasive writing is more
ends up agreeing or not. personal, more passionate, more emotional.

Excerpted from 2011 Smekens Education Solutions, Inc. www.SmekensEducation.com

Lowell Writing Center: LC-406B, 978-656-3365 Bedford Writing Center: LIB 7A, 781-280-3727

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