Assignment 3

EXPLORE

Instructions:
1. Identify the segment/s for creating empathy map and list the same
Tools - Stationary, camera, recorder, empathy questionnaire
NB:
a. Attempt to get close
b. No pre-notions
c. You are a beginner
d. Empathy questionnaire

Following Tools are used for the empathy Mapping process: Google Survey forms, Video
Calling using platforms like Zoom.

Empathy Mapping Segments:

 Covid Patients
 Government hospitals
 Private hospitals
 People affected with lung disorders

2. Draw insight from empathy map

What the User does, says, feels thinks pains and gains

Does:
1. Ventilator is portable
2. Ventilator is economical
3. It runs on Low energy
Feels:
1. They feel less confident to use
portable ventilator.
2. Worried about effectiveness of the
ventilator.
3. Availability of ventilators in
government hospital & rural areas.
4. Afraid if the ventilator malfunctions
Says:
1. Customer wants economical
ventilators
2. They want ventilators to be user
friendly
3. Ventilators that can be operated
from their homes.
Thinks:
1. Customers think that they aren’t
capable of operating ventilator.
2. They fear that the small size
ventilators can’t deliver the same
result as of commercial ventilators.
3. Maintenance cost of portable
ventilators would be high.

Pains Gains:
1. Less effective because of low power 1. Affordable ventilators.
 consumption. 2. Portable ventilators which could be
2. Patient cannot make much movement used from home.
when he is on ventilator. 3. No hospitalization required.
3. Mechanically ventilated patients
experience pain during rest as well as
during routine nursing interventions.
Pain levels were associated with age,
heart rate, and diastolic BP.

3. User persona

Name Goals Needs Motivations

Patient Improve breathing Constant Healthy lifestyle

supervision
Bio. Brief description Influencers
Doctors
Users those are suffering from Covid, Asthma, Lung infections and Local Government
other breathing disorders Past Users

4. User Journey map – identify touchpoints for action

Before During After

 Unable to breathe  Able to breathe but  Better health of

 Long travel hours to on ventilator lungs, with better
the hospital support oxygen levels
 Doorstep services /  Easy service
order from e-portal accessibility

5. Challenge Statement
How might we
1. Design/ redesign Ventilator for rural areas to suffice the needs of large population in
India
2. Redesign the battery of ventilators to avoid voltage fluctuation