Marketing Aspect

Marketing aspect presents and demonstrates the proposed business’ situation in

relation to its current market environment, analysis of its strengths and weaknesses as
well as its opportunities and threats. Contained also in this chapter are the business
market segments, target market, marketing positioning, marketing mix strategies and
the past, present, and projected demand and supply analysis. Marketing aspect
presents and demonstrates the proposed business’ situation in relation to its current
market environment, analysis of its strengths and weaknesses as well as its
opportunities and threats. Contained also in this chapter are the business market
segments, target market, marketing positioning, marketing mix strategies and the past,
present, and projected demand and supply analysis. Marketing aspect presents and
demonstrates the proposed business’ situation in relation to its current market
environment, analysis of its strengths and weaknesses as well as its opportunities and
threats. Contained also in this chapter are the business market segments, target
market, marketing positioning, marketing mix strategies and the past, present, and
projected demand and supply analysis Marketing aspect presents and demonstrates the
proposed business’ situation in relation to its current market environment, analysis of its
strengths and weaknesses as well as its opportunities and threats. Contained also in
this chapter are the business market segments, target market, marketing positioning,
marketing mix strategies and the past, present, and projected demand and supply
analysis.

This chapter contains target market, competitors, current demand and competitive.
Marketing is a very important aspect in business since it contributes greatly to the success of
the organization. Production and distribution depend largely on marketing. It is the
process of introducing and promoting the product or service into the market and
encourages sales from the buying public. Since the goal of marketing is to make the
product or service widely known and recognized. Marketing is the science of
meeting the needs of a customer by providing valuable products to customers by
utilizing the expertise of the organization, at same time, to archive organizational goals.
It is the activity, set of institutions, and processes for creating, communicating,
delivering, and exchanging offerings that have value for customers, clients, partners,
and society at large. It is important to realize that the customer can be an individual
user, a company, or several people who contribute to the purchasing decision. The
product can be a hard good, a service, or even an idea anything that would provide
some value to the person who provides an exchange. An exchange is most often
thought of as money, but could also be a donation of time or effort, or even a specific
action. A producer is often a company, but could be an individual or non-profit
organization. The market consists of all prospective customers for a given product,
service, or idea. Customers can be purchasers who intend to resell the product or end
users who intend to use or consume the product. It holds that the key to achieving its
organizational goals selling consists of the company being more effective than
competitors in creating, delivering, and communicating customer value to its selected
target customers. The marketing concept rests on four pillars: target market, customer
needs, integrated marketing and profitability.

Product Description

Nice to Meat you is an establishment where pork, chicken, and beef are sold. It is a
specialized wet market. The term is sometimes used to refer to a meat retail store or
butcher's shop. However, while a butchery/meat shop offers basic services; many more
are beginning to add other services in order to be able to distinguish themselves from
their competitors. Even though a butchery/meat shop business might seem like a basic
kind of business that doesn’t require much work to be done except meat cutting training,
we intend to build a business that is of high standard and in order to do so we will
ensure that we get it right from the beginning by building a solid business structure.
Community sustainability is an increasing concern recognizing that local production of
food and associated skill set increases community resilience and preserves social
capital for future generations. Bacterial analysis of swabs taken from Isolation and
Identification of Bacterial Pathogens meat cutters, workers’ hand and cutting boards
with the intension of colony count and identifying of pathogenic bacteria were
conducted. Hygiene and sanitation of butcher shops was determined by the use of
structural questionnaire survey and through direct observation of the hygienic status
and practices in butcher shop workers

Nice to Meat you will be offering all-time fresh raw products such as beef, pork, and
chicken. A meat shop is a great business to start if you can find a suitable location.
Meat will always be in demand and is consumed by almost everyone. Unlike simple
buy-and-sell businesses, a meat shop requires more care because meat can easily be
contaminated or spoiled if mishandled. Much of your profit also depends on how
knowledgeable you are of the meat cuts. The sales staff will offer suggestions of
substitutions or help customers fulfill their purchases in order to make sure all
customers leave satisfied. Even though a butchery/meat shop business might seem like
a basic kind of business that doesn’t require much work to be done except meat cutting
training, we intend to build a business that is of high standard and in order to do so we
will ensure that we get it right from the beginning by building a solid business structure.
We intend to ensure that we go the extra mile in getting hardworking and competent
employees to occupy the various positions in our business and also handle the various
responsibilities and tasks that these positions will bring so that we will be able to handle
our corporate goals and objectives. The aim of carrying a market research is to ensure
that we have an idea of what the market will be expecting from us and what we are to
expect from them as well. It would also allow us be able to draft suitable strategies in
order to attract the right target market for our business.