PT .

Prima Hidup Lestari

Laporan Net Sales OFF LINE & ON LINE
Periode 2018 s/d 2021

Nama Toko
Actual 2018 Actual 2019 Actual 2020 Projection 2021
Bekasi 2,133,523,562 1,868,365,554 1,530,104,986 0
Bintaro 2,565,380,219 2,141,857,064 2,557,245,296 3,143,637,725
Cinere 3,700,434,619 4,076,729,918 4,399,699,329 5,158,073,038
Gandaria 5,636,739,081 6,780,631,464 6,071,462,389 8,039,015,143
Karawaci 2,592,597,146 2,850,289,181 1,335,758,445 2,296,885,145
Kelapa Gading 5,430,728,019 5,132,731,382 5,423,661,316 7,731,884,928
Pondok Indah 2,888,542,090 2,933,510,501 2,825,083,998 3,708,900,327
Puri Kembangan 3,223,814,128 2,747,177,487 2,950,413,970 3,705,674,894
Summarecon 4,582,802,291 3,958,572,854 4,803,832,033 6,054,526,969
Tebet 2,951,690,971 2,756,970,182 3,730,771,565 5,324,980,237
SUB TOTAL TOKO 35,706,252,126 35,246,835,588 35,628,033,327 45,163,578,407
Direct Sales 2,225,975,993 2,540,460,402 2,201,047,964 4,739,589,189
Tokopedia 17,801,817 34,605,545 69,845,522 297,653,546
Total NET SALES 37,950,029,936 37,821,901,535 37,898,926,813 50,200,821,142

ON LINE NET SALES Actual 2018 Actual 2019 Actual 2020 Projection 2021
WEB / CALL CENTRE 172,022,727 318,741,909 645,271,291 1,154,662,364
TOKO PEDIA 17,801,817 34,605,545 69,845,522 297,653,546
GO FOOD 1,459,387,045 952,736,818 1,579,793,525 2,732,162,664
GRAB FOOD 55,535,909 403,123,364 306,996,000 1,844,927,471
HAPPY FRESH - 48,459,091 65,113,636 115,710,909
TRAVELOKA - 142,943,182 33,034,476 342,343,636
SHOPEE FOOD - - - 209,127,725
PLAT FOAM LAINNYA 175,319,091 194,022,727 88,367,136 36,157,545
TOTAL ON LINE 1,880,066,590 2,094,632,636 2,788,421,587 6,732,745,860
ON LINE CONTRIBUTION 4.95% 5.54% 7.36% 13.41%
NOTE :
NET SALES we/on line/plat foam sudah masuk ke dalam net sales masing-masing toko, kecuali net sales toko pedia
 GROWTH
19 >< 18 20 >< 19 21 >< 20
-12.43% -18.10% -100.00%
-16.51% 19.39% 22.93%
10.17% 7.92% 17.24%
20.29% -10.46% 32.41%
9.94% -53.14% 71.95%
-5.49% 5.67% 42.56%
1.56% -3.70% 31.28%
-14.78% 7.40% 25.60%
-13.62% 21.35% 26.04%
-6.60% 35.32% 42.73%
-1.29% 1.08% 26.76%
14.13% -13.36% 115.33%
94.39% 101.83% 326.16%
-0.34% 0.20% 32.46%

19 >< 18 20 >< 19 21 >< 20

85.29% 102.44% 78.94%
94.39% 101.83% 326.16%
-34.72% 65.82% 72.94%
625.88% -23.85% 500.96%
0.00% 34.37% 77.71%
0.00% -76.89% 936.32%
0.00% 0.00% 0.00%
10.67% -54.46% -59.08%
11.41% 33.12% 141.45%

net sales toko pedia