Professional Documents
Culture Documents
Course Purpose:
The aim of this course is to help train students to master communication skills and
technology in order to be effective communicators.
Course Content
1. Theory of Communication.
2. Importance of communication
Objectives of communication
Principles of communication
Role of Information Technology in communication
3. Types of communication
Verbal and non-verbal communication
Formal & Informal
Electronic communication
Public speaking & Presentation skills
4. Communication and Conflict Management
5. Barriers to effective communication
Suggested reading:
Laudon K.C. and Laudon J.A. (1998) Management Information System: New
Approach to Organization and Technology. Prentice-Hall, London. UK.
Business communication, Harvard Business school press
Business communication, Martin Books ,by Rodney Overton