TECHNOLOGY AND

LIVELIHOOD
EDUCATION
First Quarter – Module 1
First Quarter Module 1
Week 1-3
Introductory Message
For the facilitator:
Welcome to the TECHNOLOGY AND LIVELIHOOD EDUCATION – GRADE 6
Alternative Delivery Mode (ADM) Module on ICT and ENTREPRENEURSHIP.
This module was collaboratively designed, developed and reviewed by educators both from
public and private institutions to assist you, the teacher or facilitator in helping the learners meet the
standards set by the K to 12 Curriculum while overcoming their personal, social, and economic
constraints in schooling.
This learning resource hopes to engage the learners into guided and independent learning
activities at their own pace and time. Furthermore, this also aims to help learners acquire the
needed 21st century skills while taking into consideration their needs and circumstances.
In addition to the material in the main text, you will also see this box in the body of the module:
As a facilitator you are expected to orient the learners on how to use this module. You also
need to keep track of the learners' progress while allowing them to manage their own learning.
Furthermore, you are expected to encourage and assist the learners as they do the tasks included in
the module.
For the learner:
Welcome to the TECHNOLOGY AND LIVELIHOOD EDUCATION – GRADE 6
Alternative Delivery Mode (ADM) Module on ICT and ENTREPRENEURSHIP.
The hand is one of the most symbolized part of the human body. It is often used to depict
skill, action and purpose. Through our hands we may learn, create and accomplish. Hence, the hand
in this learning resource signifies that you as a learner is capable and empowered to successfully
achieve the relevant competencies and skills at your own pace and time. Your academic success lies
in your own hands!
This module was designed to provide you with fun and meaningful opportunities for guided
and Independent learning at your own pace and time. You will be enabled to process the contents of
the learning resource while being an active learner.

At the end of this module you will also find:

References
This is a list of all sources used in developing this module. The
following are some reminders in using this module:
Use the module with care. Do not put unnecessary mark/s on any part of the module. Use a
separate sheet of paper in answering the exercises.
Don’t forget to answer What I Know before moving on to the other activities included in the
module.
Read the instruction carefully before doing each task.
Observe honesty and integrity in doing the tasks and checking your answers. Finish the task
at hand before proceeding to the next.
Return this module to your teacher/facilitator once you are through with it.
If you encounter any difficulty in answering the tasks in this module, do not hesitate to consult your
teacher or facilitator. Always bear in mind that you are not alone.
We hope that through this material, you will experience meaningful learning and gain deep
understanding of the relevant competencies. You can do it!

Lesson
Producing Simple Product
1

Let’s Learn

This module was designed and written with you in mind. It is here to help you master the
skill necessary for Producing Simple Product. The scope of this module permits it to be used in many
different learning situations. The language used recognizes the diverse vocabulary level of students.
The lessons are arranged to follow the standard sequence of the course. But the order in which you
read them can be changed to correspond with the textbook you are now using.
The module is divided into three lessons, namely:
Lesson 1 – Producing simple product Lesson 2 –
Buying and selling the product Lesson 3 –
Marketing the product
After going through this module, you are expected to:
1. plan simple products to sell;
2. produce simple products to sell;
3. cite examples of goods and services in different production areas;
4. describe how a seller buys his/her products;
5. described what is required in effective selling;
6. enumerate the duties of a salesperson;
7. explain how to compute the selling price of a product based on cost, markup and
profit;
8. explain how a salesperson sells the product;
9. cite the different forms of promoting a product; and
10. discuss the different promotional strategies.

1
 Let’s Try

Find how much you already know about the lesson by answering the items in this test.
A. Fill in the blanks with the correct word or words to complete the sentence. Choose your
answer from the box below.
Boys and girls like you can be entrepreneurs by using your 1 , 2 ,
and 3 . To ensure that your products can be sold, you need to make a 4
in your school/neighborhood to find out the 5 of your potential customers.
You can 6 your school mates or neighbors to find out what goods or products
are in 7 . Once you have identified the needs/demands in your school or
neighborhood, you can now plan on what product to sell. You need to plan on your
8 , 9 , and 10 needed.

Materials Innovativeness
Tools Survey
Resourcefulness Interview
Budget Needs
Creativity demand

Let’s Recall

In this time of pandemic, where most of the people are staying at the comfort of their
homes, opportunity is waiting. Can you think of a simple product that will be beneficial to your
community and to you as a young entrepreneur? What product is it? Who are your potential buyers?
Where will you get your supplies and materials for your product?

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 Let’s Explore

Study the following pictures/illustrations.

Can you see some products that you might want to produce and sell? What are the common
items/foods that most people buy in your school or community? Can you make these products too?

Let’s Elaborate

Children like you whose parents earn their livelihood selling in sari-sari store, a grocery store,
or other types of store learn early in life the ropes of business. When you help in selling, you learn
simple business transactions. You learn how to deal with customers, how to compute, how to give
change, and how much change is for a denomination. You acquire knowledge about the goods you
sell and can provide this information to your buyers. Later, you can even invent or create goods to
sell in addition to what you are already selling.
For instance, you see a pile of old magazines and newspapers in your garage, what can you
do with this to make it marketable? Or you hear your classmates complaining about the lack of
snacks being sold in the canteen. What simple snack products can you make or buy that you think
they will like?
Everyone can be potential entrepreneurs. Use your creativity and resourcefulness, as well
your skill, to create simple products to sell. To ensure that your products will be sold, you need to
make a simple survey, whether in your school or in your neighborhood to identify what potential
customers need. A simple survey can be an interview with some classmates in your school if you
intend to

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sell in school or residents in the neighborhood. Then look around you to find out if what they need is
already available in the neighborhood or in the school. If it is not yet available, or if it is available but
it is not enough to meet the demand, then make a decision on whether to create the product
needed, and what product it would be.

Let’s Dig In

Below are samples of production areas. Think of what goods and services can be made from
each production. The first production area is answered for you.
I. Arts and Crafts
Production Goods Services
Beadwork Purse, bag, toy, key chain, Put up a small industry at
bracelet home, work as a worker in
the cottage industry
Leatherwork
Crocheting
Knitting
Embroidery
Paperwork
Woodwork
II. Food
Goods Services
nuts
dairy/milk
sugar
coconut
fruits
vegetables
meat
eggs
flour
fish
coffee
chocolate
butter

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 Let’s Remember

1. The seller is the owner of a store, a good, or product being sold. He/she sells this
product/good to the customer or buyers, who are the end users.

2. The buyer is the consumer or end user of the product/good. The buyer is you and me, the
families, people- the community.

3. The seller is also a buyer because he/she buys the goods that he/she will sell in his/her
store to his/her customers.

4. The guide to sound buying is buying the goods at the right quality and quantity at
the right time and at the right price.

5. Potential entrepreneurs are creative, inventive, and resourceful.

6. To determine needs/demands of potential customers, make a survey in the school or

neighborhood. Interview these potential customers and scan the neighborhood and
school with products already available on sale.

7. Once you have decided what product to produce, prepare your budgets, tools and
materials, and schedule of operation.

Let’s Apply

Choose at least two recipes and two arts and crafts. Work on these and present your
finished products to your teacher and one other teacher for evaluation. Based on the teacher
evaluation, you can improve or refine your products following the teachers’ suggestions.

Let’s Evaluate

Fill in the blanks with the correct word or words to complete the sentence.
Choose your answer inside the parenthesis.
The is the owner of a store, a good, or product being sold. He/she sells this
product/good to the customer or buyers.
(product, seller, store)

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The is the consumer or end user of the product/good. (buyer,
seller, product)
The seller is also a buyer because he/she buys the goods that he/she will sell in his/her
store to his/her .
(product, buyer, customers)
The guide to a sound buying is buying the goods at the right quality and quantity at the
right time and at the right .
(goods, time, price)
Potential are creative, inventive, and resourceful.
(customer, entrepreneurs, buyer)

Let’s Extend

Make a simple survey between two similar products: for example, simple snacks such as
banana cue and turon. Both have banana ingredient.
Create two versions of the survey, printed and online. Conduct a survey among your
classmates and schoolmates using the printed survey and post the online survey on your social
media account and tag your friends.
Tally the results separately and observe which of the two types of survey garnered a
substantial amount of responses. Combine the results of the two surveys and use the information to
develop your product to sell.

Lesson
Buying and Selling the Product
2

Let’s Learn

Starting your own business entails serious hard work. It involves, among others, such
activities as research, planning, testing, developing, marketing, and the like. What type of business
do you want to get into? A business involves selling a product or service or both.
In this lesson, Buying and Selling the Product you are going to learn varieties of goods and
services in different production areas, forms of promotions and effective promotional strategies that
can help you to become a potential and successful entrepreneur.

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After going through this module, you are expected to:
1. plan simple products to sell;
2. produce simple products to sell;
3. cite examples of goods and services in different production areas;
4. describe how a seller buys his/her products;
5. described what is required in effective selling;
6. enumerate the duties of a salesperson;
7. explain how to compute the selling price of a product based on cost, markup and
profit;
8. explain how a salesperson sells the product;
9. cite the different forms of promoting a product; and
10. discuss the different promotional strategies.

Let’s Try

Fill in the blanks. Choose your answer from the box.

needs satisfaction
wholesalers quantity
sound best
services courteous
reputable right

1-2. Sell goods that will meet the and of the

customers.
3. The right source means a or established manufacturer,
producer or wholesaler.
4. A retailer sells goods of the quality possible.
5. A retailer should be honest, , and straightforward in his/her
dealings.
6-7 A retailer must develop buying and selling for his/her retail
store to ensure profit and good .
8. Sound buying means that the retailer buys his/her goods from
sources.

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9. The right depends on how much is needed by customers at one time
or at a certain period of time.
10. Retailers can buy directly from producers, manufacturers, and .

Let’s Recall

Read and analyze the following: Write your answer on a separate sheet of paper.
1. When is the dictum “The customer is always right” not followed? Cite situations when the store
manager or salesperson decides that the customers are not always right.
2. Explain: Sound buying means buying goods from the right source, at the right quality and
quantity, at the right time and at the right place.

Let’s Explore

Study the following pictures/illustrations.

Can you see some products that you might want to buy and sell? Are you going to buy for
trays of red eggs or dozen of it? Are you going to buy for a piece of banana or a crate of it? Are you
going to buy for a kilo of peanut or a sack of it? What decision are you going to take to become a
sound entrepreneur?

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 Let’s Elaborate

BUYING THE PRODUCT

The seller or retailer must develop a sound buying and selling program for his/her retail
store to ensure profit and good service. The buying program of the retailer should be based on the
principle: Buy goods that will meet the needs and satisfaction of the consumers or buyers. When the
seller buys his /her product for his/her store, the first question in his/her mind should be: What does
my customer need?
With this in mind, the seller or retailer can now make a careful study of the product he/she
thinks is in demand. The list can be made from the stock of information he/she has taken from
different sources, such as:
1. Inquiries made by his/her sales clerk to customers.
2. Stock record which shows the items that are easily sold out.
3. The sales of the different items and the merchandise with the highest sales.
4. A customer survey conducted by the store itself or by other agencies concerned
with consumer demand.
5. Product most often sold by competitors. This suggests that there is a great
demand for that product.
6. Information from manufacturers and wholesalers with direct contact
with other retailers. The information is on what product is most saleable or is the highest in
their order slip.

Sound buying means that the seller or retailer buys his/her goods from the right sources
with the right quality and quantity and at the right time and at the right price. The right source
means a reputable or established manufacturer, producer or a wholesaler. The right sources can be
trusted upon and has honesty and integrity. The right quality is usually dictated by price. High quality
products are bought at higher prices than the low-quality ones. Depending on the buying capacity of
the customer, the seller or retailer can adjust and buy the right quality that his/her customers can
afford. The main idea however, should be reasonable quality at a reasonable price.
The right quantity depends on how much is needed by the customer at one time or at a
certain period of time. The life span of products (how long it can be stored to maintain the quality)
determines the amount of stock to buy.
The right time enables the seller or retailer to buy goods when there is a great supply from
manufacturers, producers, and wholesalers. Usually, an abundant supply can lower the prices
especially when the demand is low. Proper care and storage are important to preserve the quality of
the products.

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 A competent retailer should be a competent buyer. Besides being honest, patient and
aggressive, he/she must have knowledge of the business, how it operates, and the changing
conditions in the business market. He/she must know the characteristics or qualities of merchandise
and where to buy them. Lastly, he/she must be able to predict market trends and prices.

SELLING THE PRODUCT

Harry Simon, a veteran salesman says, “Salesmanship is the art of selling”. It is selling using
one’s knowledge, enthusiasm, and persuasion. It is an art that requires knowledge of the product
and the consumer. Good human relations and traits like patience, enthusiasm, and courtesy are
equally important.
Success in selling depends largely on the salesperson. If the salesperson is a poor one, the
store manager should train him/her to become a good one. His/her role is important because he/she
carries the goodwill and the name of the store.

Generally, there are four qualities that make a good salesperson:

1. Good health – The salesperson must be physically and mentally fit to carry out his/her
duties.
2. Good character – Traits that make good salesmanship include initiative (working without
being told); cheerfulness (facing customers with a smile); courtesy (treating each customer with due
respect); honesty (not cheating on employer and customer); aggressiveness (ability to easily
persuade a customer to buy); patience (tolerance in dealing with difficult customers); dependability
(ability to be relied upon when needed); promptness (coming on time for his/her duty); and self-
control (not easily yielding to anger or frustration when faced with problems).
3. Adequate knowledge related to his/her work – The salesperson should be at least a high
school graduate to ensure a background of general education in all fields: language, mathematics,
health, music, science, history, and current event.
4. Pleasing personality – A pleasing personality can easily attract people. In retailing, it can
easily attract customers.

Let’s Dig In

TRUE OR FALSE. Write True if the statement is correct and False if it is not.
1. The buyer plays significantly in any type of business.
2. As a good seller, enjoy what you do.
3. One characteristics of a good seller is having pleasing personality.
4. If you are a good seller, do not manage your business intelligently.
5. As a store owner, make prices that are not reasonable to the customers.

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 Let’s Remember

1. The buying program of the seller or retailer is based on the principle: Buy goods that will
meet the needs of the customers.
2. Sound buying means that the seller or retailer buys his/her goods from the right sources
with the right quality and quantity and at the right time and at the right price.
3. Salesmanship is the art of selling using one’s knowledge, enthusiasm, and persuasion.
4. The four general qualities that make a good salesman are good health, adequate knowledge,
good character, and a pleasing personality.
5. The duties of a salesperson include among others selling goods of the best quality at the
most reasonable price and giving the most satisfactory service to customers.
6. “The customer is always right” is a dictum every salesperson should be
guided by.
7. In computing the price of the product, there are three components: the cost of the product,
the markup percentage, and the profit.

Let’s Apply

Think about these!

1. As a good seller, how will you deal with your competitors?
_

_ _ _

_ _ _
2. What are the characteristics that you possess in order not to lose your buyers?
_ _

_ _

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 Let’s Evaluate

Take this test and find out how much you have learned from the lesson.

A. Fill in the blanks. Choose your answer from the box.

needs satisfaction
wholesalers quantity
sound best
services courteous
reputable right

1-2. Sell goods that will meet the and of the

customers.
3. The right source means a or established manufacturer, producer or
wholesaler.
4. A retailer sells goods of the quality possible.
5. A retailer should be honest, , and straightforward in his/her
dealings.
6-7 A retailer must develop buying and selling for his/her
retail store to ensure profit and good .
8. Sound buying means that the retailer buys his/her goods from
sources.
9. The right depends on how much is needed by customers at one time or at a
certain period of time.
10. Retailers can buy directly from producers, manufacturers, and .

12
 Let’s Extend

Study the buying decision steps involved in the process.

Lesson 3
Marketing the Product

Let’s Learn

Tangible products are often thought to be easier to market as they can be shown,
demonstrated, touched, displayed and are easier for your audience to understand in terms of value
or whether they are needed.
The aim of marketing strategy should include finding the right market for your product and
promote it in a way that gets the best response from your target audience. Skills and strategies
necessary in marketing the product for a pupil like you can be found in this module.

After going through this module, you are expected to:

1. plan simple products to sell;
2. produce simple products to sell;
3. cite examples of goods and services in different production areas;

13
4. describe how a seller buys his/her products;
5. described what is required in effective selling;
6. enumerate the duties of a salesperson;
7. explain how to compute the selling price of a product based on cost, markup and
profit;
8. explain how a salesperson sells the product;
9. cite the different forms of promoting a product; and
10. discuss the different promotional strategies.

Let’s Try

Find out how much you already know about the lesson by answering the items in this test.
A. Fill in the blanks. Choose your answer in the box.
Success in selling depends largely on 1 . His/her role is important because
he/she carries the 2 and 3 of the store. His/her duties include
selling goods of the best 4 possible and being 5 , 6 , and
straightforward in his/her dealings, and giving the most 7 service to the
customer. He/she follows the dictum 8 and 9 to customers as they
should be treated 10 .

name courteous
honest Salesperson
fairly quality
“First come, first served” satisfactory
goodwill “The customer is always right”

Let’s Recall

Take a look at the pictures below. What do you see on the picture? How do you market
these products to consumers who are into processed products?

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 Let’s Explore

Study the following pictures. Can you see some products that you might want to produce
and sell? Can you make an advertisement so that marketing will be easy?

Let’s Elaborate

Selling the product

Success in selling depends largely on the salesperson. If the salesperson is not adept in
selling, the store manager should train him/her to become a good one. His/her role is important
because he/she carries the goodwill and name of the store.
Forms of Promotion
There are five forms of promotion:
1. Personal selling – a face-to-face contact where seller and buyer have to be together.
2. Advertising – a paid form of communication in the form of TV and radio commercials,
billboards, magazine ads, newspaper paid ads, etc.
3. Sales promotion – uses reinforcing techniques in the form of “buy one, take one” offers,
discounts, product demonstration, trade contest, freebies and the like.
4. Product display – this makes the people aware of the availability of the product. This enables
the buyers to smell, feel and see the products good quality and features.
5. Publicity – known as “free publicity” in the form of news releases, public appearances of
company officials, and participation in industry-wide publicity efforts.

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Promotional Strategies
A promotional strategy aims to create awareness towards a particular product with the end
in view of making potential buyers become interested in the product and be persuaded to buy it.
Some popular promotional strategies include:
1. Giving out free samples of the product. A free sample soap or toothpaste, or food products
to taste are common in supermarkets and shopping malls.
2. Giving discounts or price off like a “buy one, take one” offer, or a 50% discount on selected
items. Items like toothpaste, shoes, bags and food products and even tools and equipment
are some examples of items for discounts.
3. Exchanging an old item with a new one and paying additional cash on top of the new one.
This is a common practice in cars and other vehicles, kitchenware, tools and equipment, and
others.
4. Bonus offers like “buy one get another product for free”.
5. Collecting coupons with equivalent points and exchanging them with a product
corresponding to the value of the coupons. This is popular in some gasoline stations which
give away soap, cleaning materials, and gas.
6. Participating in fairs and exhibits where a product can be displayed in a booth and the
person-in-charge talks about the product.

Let’s Dig In

Put a check (√) if the sentence refers to promotional strategy and cross (X) if not.
1. Buy one and get another product for free.
2. Not giving discounts to any item or products.
3. Collecting coupons with equivalent points.
4. Product display makes the costumers unaware of what they are buying.
5. Participating in fairs and exhibits where a product can be displayed.

Let’s Remember

1. Selling involves buying the merchandise and offering it to customers for a specific price.
2. There are five forms of promotions, namely: personal selling, advertising, sales promotion,
product display, and publicity.
3. Promotional strategies include the sampling, discounts, trading an old item with a new one,
collecting coupons, and participating in fairs and exhibits

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 Let’s Apply

Assume that you are a successful entrepreneur ten years from now. Plan one
product/service that you want to put up. Do the following:
1. Describe the product/service – its name, uses, benefits, etc.
2. Three important reasons why you chose the product/service.
3. Strategies/ways to promote/sell the product/service.
4. Prepare a slide presentation of your plan for presentation in your e-group.

Let’s Evaluate

A. Fill in the blanks. Choose your answer in the box.

Success in selling depends largely on 1 . His/her role is important because he/she carries the 2
and 3 of the store. His/her duties include selling goods of the best 4 possible and being 5
, 6 , and straightforward in his/her dealings, and giving the most 7 service to the customer.
He/she follows the dictum 8 and 9 to customers as they should be treated 10 .
name courteous
honest salesperson
fairly quality
“First come, first served” satisfactory
goodwill “The customer is always right”

Let’s Extend

Using the advertising materials that were previously made, coordinate an advertising
campaign for the school that features the various products that will be sold in the school’s website.
Ask for assistance in uploading the advertising materials in the site online.

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References:

Leonora David- Basbas, Ph.D. Learning and Living in the 21st Century, Worktext in Home Economics
and Livelihood Education

Ivy M. Tarun, MSIT, DIT, ICT and Entrepreneurship 6 Technology and Livelihood Education Textbook

https://bit.ly/30DPCDg

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 Development Team of the Module

Writers: ALEX C. SORO/ BOBBY G. CELESTE

Editor: WENDY P. CONIATO

Reviewer: JUAN M. BASCO
Illustrator: ALEX C. SORO, PALAR/ RAMIL B. SANTILLAN,TIS
Layout Artists: RAMIL B. SANTILLAN, TIS/ WENDY CONIATO, SES

Management Team: DR. MARGARITO B. MATERUM, SDS

DR. GEORGE P. TIZON, SGOD Chief
DR. ELLERY G. QUINTIA, CID Chief
VIRGINIA L. EBOŇA, EPS – EPP/TLE COORDINATOR
DR DAISY L. MATAAC, EPS – LRMS/ALS

For inquiries, please write or call:

Schools Division of Taguig city and Pateros Upper Bicutan Taguig City

Telefax: 8384251

Email Address: sdo.tapat@deped.gov.ph