Managerial

Aptitude
SESSION: 2020-2021

NAME-RUCHIT SAHAI
COURSE-BBA(H) - 1 YEAR
SECTION-B
ROLL NO-204700094
 Presentation on RTGS/NEFT

Form Filling

Presentation on Leadership

Index
Recruitment of Reader and

Drafter through scrutiny of

applicants

Summary of Article

Media Session

CSR

Identify the Startup

Life of a Business Leader

 MANAGERIAL APTITUDE
Session: 2020-2021
BBA(H)-1st, IBM UG

Assignment - 2
Submitted By: Submitted To:
Ruchit Sahai Mr. Kishore Kumar
 Leadership
Leaders and their leadership skills play an important
role in the growth of any organization. Leadership
refers to the process of influencing the behavior of
people in a manner that they strive willingly and
enthusiastically towards the achievement of group
objectives.
 Features of leadership
1. Influence the behavior of others: Leadership is an ability of an individual to
influence the behavior of other employees in the organization to achieve a
common purpose or goal .

2.Inter-personal process: It is an interpersonal process between the leader and

the followers. The relationship between the leader and the followers decides
how efficiently and effectively the targets of the organization would be met.

3.Attainment of common organizational goals: The purpose of leadership is to

guide the people in an organization to work towards the attainment of common
organizational goals.

4.Group process: It is a group process that involves two or more people together
interacting with each other. A leader cannot lead without the followers.
 Importance of Leadership
1. Initiating Action: Leadership starts from the very beginning, even before the
work actually starts.

2. Providing Motivation: A leader motivates the employees by giving them

financial and non-financial incentives and gets the work done efficiently.
Motivation is the driving force in an individual’s life.

3. Creating confidence: A leader acknowledges the efforts of the employees,

explains to them their role clearly and guides them to achieve their goals. He also
resolves the complaints and problems of the employees, thereby building
confidence in them regarding the organization

4. Co-ordination: A leader reconciles the personal interests of the employees

with the organizational goals and achieves co-ordination in the entity.
 Situation of Leadership
“Shoe mark” store located at the center of a city ,Where we can find it easily
were else
“Lakhani shoe store” located at the outskirt of the city ,So they didn’t gain high
percentage of sales .But “Shoe Mark” gain a high profit even though his culture
was not good and they are engaging in some malpractices with the shoes(just
like :Cheap quality of shoes ,pirated copy of shoes , Price discrimination) .In
spite of that Lakhani store have good customer service and quality products
and dealing with great discount with customer .

Shoe mark making their monopoly in the market as a near by store , where as
Lakhani store work for customer satisfaction and doing fair deals.
 MANAGERIAL APTITUDE
Session: 2020-2021
BBA(H)-1st, IBM UG

Submitted By: Ruchit Submitted To: Dr. Kishore

Sahai Kumar
RECRUITMENT
OF READER AND
DRAFTER
THROUGH G.D AND SCRUTINY OF
APPLICANTS
LETS KNOW THE ROLE OF:

READER DRAFTER
 The task of reader is to  The task of drafter is to
carefully observe the take the keywords from
happenings in class reader and prepare or
and write down the draft the summary form
important keywords of every task and
discussed in class. summarize in front of
class.
1. FILLING Of APPLICATIONS.
 Applicants filled their application for the job of
reader/drafter.
 13 applications was received for the recruitment
process.
2.Applications received by
Jury Members.
 After applications was filled the next
step was to evaluate them
accordingly and bring out best and
appropriate candidates.
 Jury set different criteria for evaluation.
 This was very difficult task for Jury to
choose best applicants.
3.Recruitment of Candidate.
 Out of 13 applicants only 4
applicants was selected.
 2 drafter and 2 reader was
recruited.
 It was the beginning of battle!
 4. GROUP DISCUSSION.
 The next round was GROUP
DISCUSSION.
 All 4 candidates went for it and sat
in front of class.
 The only rule was to make
audience listen to their statements.
 5.Discussion
 The topic for group discussion was
given on the spot to the
candidates and they have to
discuss about it.
 Topic- Should electric car come in
India completely?
 All the candidates putted their
views and did their best to unwrap
their box of thoughts.
 6. Voting.
• After the group discussing round
the audience and the jury
member were asked to vote for
most appropriate candidate for
job.

• Audience and jury member voted

without being biased and then
result came out.
 7. Selection
 After voting it was very clear
that who is selected.
 Although the non-selected
candidates was left with little
votes but they also did
amazing.
 At last one reader and one
drafter was selected.
 SUMMARY OF ARTICLE
Biz leaders join forces to build new
university

India’s top businesses have joined forces to build a new university that will
prepare students for an economy that will increasingly rely on artificial
intelligence (AI), robotics and data science. Software company Mphasis Ltd and
InfoEdge India, and a bunch of wealthy individuals plan to open the science and
technology university in Mohali, near Chandigarh in August this year. The
university will focus on teaching and research in areas such as AI, robotics,
cyber-physical system, data science and economics. Half of the investment had
collected and remaining done before August, said by Neeraj Aggarwal, chairman,
Asia Pacific at Boston Consulting Group and co-founder of the university. Aim
of university is to promote entrepreneurs' ideas. The research in the university
will focus on addressing India’s challenges in areas such as smart agriculture,
clean energy, future of mobility, human and planetary health and affordable
health systems. By official it is a vision to make an environment for
entrepreneurships which cause 1,000 startup in 10 years .

50

40
1 . FOREIGN UNIVERSITY CAMPUS ESTABLISHMENT IN OUR COUNTRY(AS
ALLOWED BY OUR NEW NATIONAL EDUCATION POLICY ) IS GOOD OR BAD

THE NEW EDUCATION POLICY (NEP 2020) STATES THAT THE WORLD'S TOP
UNIVERSITY WILL FACILITATE TO OPERATE IN THE COUNTRY THROUGH A
NEW LAW. ANOTHER FACTOR AMONG RELIABLE DRIVERS FOR OPENING
FOREIGN UNIVERSITIES IN INDIA IS THE LACK OF QUALITY EDUCATION
ACCESSIBLE IN THE COUNTRY. ENABLE WORLD-CLASS EDUCATION AVAILABLE
LOCALLY AT A SIGNIFICANTLY LOWER COST OF TRAVELLING AND WILL
CONSIDERABLY REDUCE THE LIKELIHOOD OF HUMAN CAPITAL MIGRATING TO
OTHER COUNTRIES FOR JOB PROSPECTS.
ACCORDING TO VARIOUS GLOBAL SURVEYS, CROSS-BORDER EDUCATION IS
BENEFICIAL FOR THE ECONOMY AND BRINGS A WIDER LEVEL OF GLOBAL
AWARENESS, CULTURALLY PERCEPTIVE, AND COMPETITIVENESS.
FOREIGN COLLABORATIONS ENABLE LOCAL INSTITUTES TO DESIGN THEIR
CURRICULUM IN ALIGNMENT WITH INTERNATIONAL PEDAGOGY AND OFFER
A DIVERSE PORTFOLIO OF SUBJECTS AND SPECIALISATION TO STUDENTS,
FOREIGN PLAYERS MAY ALLOW INVESTING IN THE MARKET TO ENSURE
CAPACITY BUILDING AND INFRASTRUCTURAL DEVELOPMENT.
Q- 2 HAS EDUCATION SYSTEM NOW BECAME A BUSINESS IN OUR COUNTRY? IF
YES! IS IT GOOD OR BAD ?IF IT IS BAD STATE STEPS FOR BETTER FUTURE

EDUCATION IS THE ONLY THING WHICH GIVES POWER TO A MAN TO SEARCH HIS
WAYS HIMSELF. IT WAS TRUE FOR EDUCATION BUT NOWADAYS ITS IMPACT HAS
BEEN REVERSED. IT IS SO BECAUSE EDUCATION IS BECOMING THE MEDIUM OF
EARNING MONEY AND NOT A WAY OF IMPARTING KNOWLEDGE. DUE TO LACK OF
DECENT SCHOOLS IN THE COUNTRY, IT ALSO FORCED PARENTS TO CHOOSE
BETWEEN WHATEVER CHOICE IT PROVIDED THEM WITH.

1. HOLISTIC EDUCATION INSTILS CURIOSITY AND DEVELOP BETTER

COMMUNICATION AND SOCIAL SKILLS. HOLISTIC APPROACH ENCOURAGES
CHILDREN TO MAKE CONNECTION IN A SUBJECT, USING THEIR CREATIVE SKILLS.
DEVELOP PSYCHOLOGICAL, SOCIAL, AND EMOTIONAL GROWTH. MAKE LEARNING
NATURAL AND ENGAGING.
2. FOCUS ON ONE IDEA, NOT ON MANY HE EXISTING LEARNING METHODS DEPEND
ON MANY VARIOUS IDEAS AND PROJECTS. BUT ACCORDING TO THE PROJECT-
BASED LEARNING METHOD, WE SHOULD BASE THE LEARNING ON THE STUDENTS’
ABILITY TO COMBINE THE KNOWLEDGE IN JUST THE ONE PROJECT,
3. TRADITIONAL EDUCATION PROGRAMS REQUIRE MOVING FROM ONE LESSON TO
ANOTHER. BUT CHILDREN SHOULD LINK PREVIOUSLY STUDIED THINGS WITH NEW.
THERE SHOULD BE SOME TIME FOR LINKING THE PREVIOUS STUDIED EXPERIENCE
AND KNOWLEDGE WITH THE INFORMATION STUDIED ON NEW LESSONS.
4. PROBLEM-TO-SOLUTION — THIS METHOD HELPS TO FIND THE OPTIMAL SOLUTION
AFTER FORMULATING THE PROBLEM. CHILDREN SHOULD IDENTIFY THE PARTICULAR
PROBLEM AND THEN SELECT THE MOST SUITABLE SOLUTION;
5. SOLUTION-TO-PROBLEM — ACCORDING TO THIS METHOD, CHILDREN SHOULD
SEEK A SOLUTION TO THE NONEXISTENT PROBLEM.
Q-3 PRIVATISATION OF EDUCATION , IS IT GOOD OR BAD ?

THE DEMAND FOR HIGHER EDUCATION IN INDIA, THERE IS AN

ESTABLISHMENT OF PRIVATE COLLEGES, AUTONOMOUS COLLEGES DEEMED
UNIVERSITIES AND PRIVATE UNIVERSITIES. IT ALSO INCREASED THE GAP
BETWEEN DEMAND AND SUPPLY OF HIGHER EDUCATION. BECAUSE OF THIS,
THE PRIVATIZATION OF EDUCATION HAS BEEN GROWING DAY BY DAY.
THROUGH PRIVATIZATION, THE QUALITY OF EDUCATION WILL BE GOOD
BECAUSE OF COMPETITION BETWEEN PRIVATE COLLEGES/SCHOOLS.
PRIVATIZATION OF EDUCATION WILL BE GOOD IF THE FEE IS REASONABLE.
GOVERNMENT SHOULD CONTROL THE FEE IN PRIVATE SCHOOLS/COLLEGES.
SOME PARENTS ARE LOOKING FOR PRIVATE INSTITUTIONS AS THEY WILL
TAKE MUCH CARE OF THEIR CHILD REGARDING THE STUDY, SPORTS,
HEALTH, ETC. WHICH IS NOT POSSIBLE AT GOVT. SCHOOLS;
 Media Session
Guidelines act as a major role in any conversion, whether social or political. Media session

is an act of presenting ourselves to the audience and the opponent in terms of providing
information and knowledge to everyone present in the session.

The session commenced with much hope and curiosity as the government opened the dais with
new information related to electric vehicles and wants to share the law before launch.

Law: Mandatory use of electric car/ vehicles to overcome pollution.

Criteria of discount given by government: 20% below the poverty line, 15% middle class and
12% rich.

Note: A car older than 6 or more years cannot be used.

As per the government, there were three officials to represent the law and the government.

1. Ministry of road and transport - Vicky Kumar

2. State ministry of road and transport - Pranjal Gupta

3. Assistant of the ministry of road and transport - Vaibhav Garg

From opposition we had

1. Head of the party - Tushar Yadav

2. Assistant head of the party - Shivam Varshney

The Assistant of ministry took a stand and induced that it is very beneficial for the witness from
the marbles and allowing them to burn and get yellow due to acid.

State minister told everyone that this lies in the initiative their party is talking to save
environment in the 5 years plan which could surely be bringing health and gains to the nation.
Ministry told everyone that this initiative is taken as on looking for the fuels from Indian oils

Corporation on petrol law and due which they are increasing the prices of petrol and diesel.
After talking about the law the government faced questions from the opposite side and the
audience. Head of the party "Is the government responsible for the increment of petrol prices due
to which mi9ddle and lower class had to suffer?"

Assistant Head asked, "Any collaboration with electricity Provider Company so far?"

The government replied, "Yes, all your doubts are clear till now we haven't done anything so far
but surely be doing whether it is collaboration price decrement most of your demands with be
fulfilled".

Reporter "How did IOC agree to the law as this will surely be bringing downfall in countries
wealth ".And then from the audience, a high pitched sound regard to farmer arrived saying “All
this would bring nothing just chaos to the farmers working for us daily and what you are giving
them losses and chaos in livelihood".

The government replied with care “We surely care for farmers and their service to the nation but
we also care for other things related to security and privacy but soon we will be looking after it.

The other regards to IOC agreed with some rules and regulation which would surely be
introduced to public later on."

Last but not the least, everything handed over to the speaker all after listening to the opposition,
reporters and audience speaker said ", It was declared that this law is quite useful But hoping for
middle and lower class it can't be issued as of requesting the rolling party look for the
amendment and change the following for the betterment of the nation."
 MANAGERIAL APTITUDE
Session: 2020-2021

BBA(H)-1st, IBM UG

Submitted By: Submitted To:

Ruchit Sahai Mr. Kishore Kumar
 CSR
Corporate Social
Responsibility
The term corporate social responsibility (CSR) refers to practices and policies
undertaken by corporations that are intended to have a positive influence on the
world. The key idea behind CSR is for corporations to pursue other pro-social
objectives, in addition to maximizing profits. Examples of common CSR objectives
include minimizing environmental externalities, promoting volunteerism among
company employees, and donating to charity.
 Why did CSR start in India

On April 1, 2014, India became the first country to legally mandate corporate social
responsibility. The new rules in Section 135 of India's Companies Act make it
mandatory for companies of a certain turnover and profitability to spend two percent
of their average net profit for the past three years on CSR.

However, with the introduction of Section 135 in the Companies Act 2013, India
became the first country to have statutorily mandated CSR for specified companies.

It was explained that the objective of CSR is to share burden of the Government in
providing social services by companies having net worth/turnover/profit above a
threshold. Allowance of the same as business expenditure would result in subsidizing
the expenditure by one-third of the amount.
 History of HDFC
HDFC Bank was incorporated in 1994 as a subsidiary of the Housing Development
Finance Corporation, with its registered office in Mumbai, Maharashtra, India. Its first
corporate office and a full-service branch at Sandoz House, Worli were inaugurated
by the Union Finance Minister, Manmohan Singh.

HDFC Bank: HDFC Bank has been ranked India's No. 1 Bank in Forbes' world's Best
bank report. It has 88,253 permanent employees as of 31 March 2018 and has a
presence in Bahrain, Hong Kong and Dubai. HDFC Bank is India's largest private sector
lender by assets.
 Rural Development
HDFC Bank Parivartan is committed to empower and enable lives across rural
India through various initiatives. From construction of irrigation plants to
installation of solar lamps, development across communities is helping build a
future that is full of possibilities.

The Impact :-
36,10,000+ – Household covered
1100+ - Village impacted

Some case studies: -

• Drought Mitigation in Jalgaon District
• Access to renewable energy
• Community based Solar irrigation system
• Integrated farm model
Skills and Development Enhancement
For millions of Indians, making a living may be a distant dream.

To ensure that their dreams of a better life materialize, we focus on equipping people
with skills that can help them generate a steady income and contribute to a thriving
economy.

The Impact :-
7,65,000 + Women empowered
1,00,000 + Individual Trained
Some more case studies: -
• Capacity Building and Livelihood Promotion
• Training programmed in Varanasi
• Promoting Modern Agricultural Practices
PROMOTION OF EDUCATION
The three R’s: Reading, writing, and arithmetic are the building blocks of education.
But they must be delivered in a conducive learning environment.

HDFC Bank Parivartan education programs focus on teacher training, scholarships,

career guidance and infrastructure support. Through our efforts, we aim to enhance
the quality of learning across the nation.

The Impact :-
15,20,000 – Teachers oriented
1,,87,000 – School Covered

Some case studies:-

• Promoting Innovation and Education
• Promoting Interactive Teaching
 HEALTHCARE AND HYGIENE
Scarcity of potable water in many parts of India has lead to spread of water borne diseases
as well as fatal cases. Through our initiatives we provide access to safe drinking water and
hygienic sanitation facilities. Our focus is on both schools as well as the community.

Community led sanitation campaigns, promoting hygienic conditions through appropriate

wastewater disposals and providing safe drinking water are at the heart of this programmed.
Clean water we realize is an effective instrument to reduce poverty.

The Impact : -
23,250 – Sanitation unit constructed
52,000 – Beneficiaries identified

Some case studies : -

• Individual Household sanitization
• School sanitization programmed
• Uttrakhand floods of 2013
FINANCIAL LITERACY
AND INCLUSION
We believe that financial awareness is the first step towards financial inclusion

Through our educational camps, we aim to impart essential knowledge about

savings, investments, and access to organized sources of finance. Our efforts to
bring about this economic upliftment has benefited millions across the nation.
The Impact :-
• 985000 – FLP conducted
• 8135000 – Participated under FLPs
Some case studies : -
• Dhanchayat
• Digital Literacy
• Milk Money
Managerial
Aptitude
Assignment -7

Submitted by
Ruchit Sahai
BBA(H) - 1
 Identify the Startup

CRED
Pay your credit card bill & earn
reward
History of Statup
How Cred
work's CRED is one of the
best applications
and make on the app market
that offers rewards
money to pay your bills
through the app
CRED partners with
businesses to provide the
offers. The businesses gain
traction and visibility on a
platform where people are
already spending.
CRED INTERFACE
Present Customer Analysis

Condition Financial position

of Startup Profitablity of firm

Future Plans
 CUSTOMER ANALYSIS

CRED today serves more than 6 million customers, or about 22% of

all credit card holders — and 35% of all premium credit card holders

— in the world's second-largest internet market..

 FINANCIAL POSITION
CRED Expenses Surge 492% In FY20; Revenue Barely Crosses INR

50 Lakh. ... The company's total expenses stood at INR 378.39 Cr,

an increase of 492% from FY19 when it recorded expenses worth

INR 63.90 Cr. Hence, the company's after-tax loss stood at INR

360.31 Cr, an increase of 492% from the FY19 loss of INR 60.86 Cr.
 PROFITABILITY OF FIRM

Cred reporting revenues at just Rs 52 lakh, the majority of it

driven by interest revenue from fixed deposits than from

operation revenues
 FUTURE PLANS

In the future, we will be creating products that will offer

personal loans – and these will be powered by the banks.
These products will result in monetisation for them
STRENGTHS
Besides being a one-stop
S W
platform for paying your credit
card bills, you also earn reward
points for every Rupee you pay
towards your bill. The reward
points are called 'CRED coins'
and are redeemable on various
offerings on the CRED app.
THREATS
technology infrastructure means
firms can be vulnerable.
Technology failure can mean
customers are unable to access
services resulting in lost income
or lost customers.
T O
WEAKNESSES
Many people accused a problem
in failing the payment when his
account is
debited from main account and
credit card didn't receive payment
OPPORTUNITIES
In the future, we will be creating
products that will offer personal
loans – and these will be
powered by the banks. These
products will result in
monetisation for us
 Conclusion
The best way to visualise what CRED is going to become is a large

gated community or club, with chosen customers who are creditworthy.

It will be a large gated community for a select audience, and will never

be the app that caters to hundreds of millions of customers. CRED has

been a buzzing phenomenon in the past recent couple of months,

largely owing to the IPL, and has intrigued and sparked the interest of

many of the audience

Managerial
Aptitude
Assignment - 8

Submitted by
Ruchit Sahai
BBA(H) - 1 Year
Life Of A
Business
Leader
WALT DISNEY
Founder- Walt Disney Company
WALT DISNEY
DECEMBER 5, 1901 – DECEMBER 15, 1966)

Walt Disney was an American motion

picture and television producer and
showman, famous as a pioneer of cartoon
films, including Mickey Mouse, and as the
creator of the amusement parks
Disneyland and Disney World.
Founder of Walt
Disney Company...
Opened on 17 July 1955

In the early 1950s, Walt Disney began designing a

huge amusement park to be built near Los Angeles.
He intended Disneyland to have educational as well
as amusement value and to entertain adults and their
children.
 Walter Elias Disney was the fourth son of Elias

1 Disney, a peripatetic carpenter, farmer, and

building contractor, and his wife, Flora Call, who
had been a public school teacher.

Disney developed an early interest in drawing. He took

art classes as a boy and got a job as a commercial
2 illustrator at the age of 18. He moved to California in the
early 1920s and set up the Disney Brothers Studio with
his brother Roy.

The Walt Disney Company started in 1923 in the rear of a

small office occupied by Holly-Vermont Realty in Los
3 Angeles. It was there that Walt Disney, and his brother Roy,
produced a series of short live-action/animated films
collectively called the ALICE COMEDIES.
Why
Made Him
The
Business
Leader ?
Disney was now a Transformational leader in

every aspect: He showed idealized influence,

having earned the trust and admiration of his

staff; inspirational motivation where he was

able to motivate his staff to see and support

his vision for the company; intellectual

stimulation where his staff was driven to be

innovative and creative in their work. Disney

made it through the Great Depression and

World War II by dedicating much of his new

studio to producing health.

Walt is a role model because he is

a great guy who was a family man

and someone who never gave up

when things got tough. He

followed his dream even when

others didn't care. Walt created a

great amuzement park for all our

families and friends to enjoy.

 Achivements
He won 26 Academy Awards out of 59 nominations
between 1934 and 1969
one he received for creating Mickey Mouse and a Large
Oscar with 7 miniature Oscars he was given for his
innovation in film with Snow White)
He won an Emmy for The “Disneyland” television
series and two Special Achievement
He has a Star on the Hollywood Walk of Fame.
He was awarded the Presidential Medal of Freedom in
1964.
Some Business
Strategy
BY WALT DISNEY
 Product Development

75

Product development is The Walt Disney Company’s primary

intensive growth strategy. This strategy involves offering new
products in the company’s current or existing markets. For 50

example, the company releases new movies with corresponding

merchandise to generate more profits from its target customers
worldwide. This company analysis also sheds light on the 25

importance of Disney’s organizational structure, which provides

the organizational design to effectively manage product
0
development. Item 1 Item 2 Item 3 Item 4 Item 5 Item 6 Item 7
 Market Penetration

75

The Walt Disney Company achieves growth partly through market

penetration. As a secondary intensive strategy, market penetration 50

enables growth by increasing sales of existing products in the company’s

current markets. For example, one of the corporation’s strategic
objectives is to use aggressive advertising to increase its revenues from 25

products released in the global entertainment industry. The business

strengths shown in the SWOT analysis of Disney contribute to success in
0
implementing this intensive growth strategy Item 1 Item 2 Item 3 Item 4 Item 5 Item 6 Item 7
 Diversification

75

he Walt Disney Company uses diversification as a supporting

intensive strategy for business growth. Developing or acquiring new 50

businesses is the typical approach in this intensive growth strategy.

For example, through the establishment of the Disney Cruise Line,
the company grew by entering the cruise line market of the tourism 25

and hospitality industries. The differentiation generic strategy

develops the competitive advantage of new business operations
that use the company’s brand. 0
Item 1 Item 2 Item 3 Item 4 Item 5 Item 6 Item 7
 Market Development

75

Market development is an intensive growth strategy that is

less frequently used in The Walt Disney Company’s business. 50

In growing the business, this intensive strategy requires the

company to introduce its existing products to new markets or
market segments. For example, growth is achieved by 25

establishing operations in new markets, such as through a

new Disneyland amusement park to capture a regional
market. 0
Item 1 Item 2 Item 3 Item 4 Item 5 Item 6 Item 7
 "Passionate about Vision"
the more a vision can be expressed in a vivid, imaginative way, the more it will motivate people to
action in the present.

Walt Disney’s leadership style that today’s leaders should be emulating: the ability to effectively and
passionately communicate a vision.
 S

"He must be Optimistic"

An enigmatic leader, he was feared as much as he was revered, and his leadership style
took on many forms throughout his long and often turbulent tenure. Throughout his
career, he navigated his companies and employees through the impact of the post-
World War I economic boom, the Great Depression and World War II.
 Leadership
“Chase your dream, believe in yourself, go big or go home, and don’t lose sight of
what you are.” I would agree, these are all great bits of advice to develop and
enhance one’s personal leadership skills.
 "Change impossible to
possible"
After years of eating beans and driving up his debts, Disney finally brought Mickey Mouse to life on film
starting in the late 1920s and earned his way back to the top of his industry. But it wasn't easy. Bankers
rejected the concept of his famous mouse over 300 times before one said yes.

“It’s kind of fun to do the impossible.” – Walt Disney