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DAV CENTENARY PUBLIC SCHOOL NARELA

CLASS XII - HOLIDAYS HOMEWORK 2020-2021


BUSINESS STUDIES

Dear students,
Holiday homework provides the perfect opportunity to keep "school brain"
ticking over, and keeps you challenged and stimulated allowing you to develop
vital skills such as independent research. I expect you all to accomplish the
following tasks with efficient and effective management.
Good luck!
TASK 01
List of students according to the project assigned.

● Use worksheets, questionnaires, surveys, interviews, organizational charts to


gather information.
● Analyse and conclude your findings
● Use pictures wherever applicable.Use charts and graphs to show your results.
● Everyone's project must be different. Therefore inform your product developed,
organisation visited, environment studied or companies taken for stock exchange
in your respective projects whatsapp group before proceeding.
TASK 02
VIVA COPY:-​, students are required to generate a question bank on the topic selected.
Use this copy to draft out all the necessary information required to accomplish your
project, like Analysis, findings, conclusion and an introductory paragraph on how you
will be introducing your project to the examiner.

TASK 03
Roll Topic 21-25 Dimensions of business
Number environment

1-5 Functions of management 26-30 Demonetisation

6-10 Coordination 31-35 Marketing Mix 4 P's

11-15 Product Mix (Branding, 36-40 Levels of management


packaging, labelling)

16-20 Functional foremanship 41-44 Nature of Management

● Neatly draw the flowchart for given topics on colored sheets.


● Cover all important key words and key lines.
● Use light background and dark ink
TASK 04
DEFINE THE FOLLOWING : (in class work copy)
Management Centralisation Place Mix Environment scanning

Science Decentralization Promotion Mix Privatization

Art Scalar chain Generic Name Globalization

Profession Equity Brand Liberalization

Planning Scientific Management Brand name Demonetisation

Organising Rule of Thumb Brand mark Marketing

Staffing Mental Revolution Trade mark Marketing Management

Directing Paternalistic style of Mgt. Packaging Marketing Mix

Controlling Simplification Labelling Product Mix

Coordination Standardisation Marketing Mix Price Mix

Principles of Mgt. Business Environment Channel of Order processing


Distribution
TASK 05
(in class work copy)
Q1) ​Shahrukh Khan is an epitome of success. He adds humour and humane touch in his
performances at the live shows. He has redefined the image of a lead actor in cinema and given
it a ‘negative, sympathetic and glamorous look’. A manager also redefines and creates styles
and techniques based on his experience and imagination. Identify the nature of management
from the given statement.
Q2) Delhi CM Mr. Arvind Kejriwal launched Odd Even rule for cars in Delhi to cut pollution by
restricting the number of cars running on city roads. Identify and explain the objective of
Management highlighted by our Chief Minister in the above case.
Q3) Cab service company, Uber had announced that it will now allow private car owners in
Delhi to offer rides to passengers. It introduced the new feature from December 16 after the
Delhi government announced its odd even formula to be implemented from January 1. Fares for
shared riders will be 10-30% cheaper, the company had said. It was followed by Ola, that
announced that they too would offer ride sharing to passengers in Delhi-NCR. Ola will offer a
50% discount on Ola Share fares over the coming month. Meru cab has also launched its ride
sharing features. It additionally gives customers who opt for the ride-share feature, a fixed 30%
discount on the estimated trip fare.
In the above case,Identify points of importance of the business environment highlighted.State
two impacts of change of government policy on business?
Q4) ​On 27th September, 2015, PM Narendra Modi visited the headquarters of ‘Facebook’ in
California. This news was covered by ABP News Channel. The news item highlighted the
following unique features of Facebook’s office:
Office spread over 4.5 lakh sq feet area of land. Within the office, the employees use skates to
move from one place to another.10, 000 employees working in the office, all at the same level.
No cabin or separate room for any employee. There is an open work place to ensure mutual
understanding and team work. All meetings are held in a conference room having walls made of
glass. Anyone can see with whom the manager is meeting or interacting. Focus is not on
working hours, rather on quality of work. There is ample provision for leisure activities, rest
rooms, widespread clean and green environment and beautiful nursery at the terrace for the
employees. On the basis of above information, answer the following questions:
Name one principle of Fayol followed in Facebook's office.
Q5)​ Identify the marketing management philosophies used by marketers in the following cases:
a. A detergent manufacturing company gives more quantity of detergent at the
same price.
b. A chips manufacturer makes its chips available at almost all the retail outlets of
the city.
c. A pharmaceutical company launches pain-killer sprays to facilitate convenient
use and fast relief.
d. A large-scale retail outlet gives goods to customers in carry bags made of paper,
jute or cloth only

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