UNIT 14 Careers in Fashion

14.0 Introduction
14.1 Objectives
14.2 Growth and Employment in Fashion Industry
14.3 Sourcing/Yarn
14.4 Fabric Manufacturer
14.5 Textile Design
14.6 Pattern maker
14.7 Fashion Designer
14.8 Fashion merchandising
14.9 Fashion Retail management
14.10 Fashion Forecasting
14.11 Self Entrepreneur
14.12 Fashion Journalism
14.13 Let Us Sum Up
14.14 Key to Check your Progress

14.0 INTRODUCTION

This is the last Unit of this programme as per layout of the programme structure, kept strategically

in the end so that by the time learner will acquire knowledge and skills required to perform certain

job as per need of the Fashion industry. It is pertinent that many of students who have joined this

programme may have thought of to join the world of work after completion of this programme;

some may go for further studies in Fashion Design or in allied discipline. One can choose their

pathway as per choice; there are lot of job opportunities available in this area.
From preceding units you may have understood different facets’ of fashion Design and agree to it

that it is a wide and dynamic sector starting from sourcing of yarn to the end user i.e. Consumer.

In this long journey, a piece of cloth passes through a different segment which are handled by a

professional and qualified people having technical skills and rich experiences to do the specified

job for making it a Garment or till it reaches to consumer. In this process to do certain job one

should have a set of Skill to finish the task as per laid down standard. Job refers to set of function

one is expected to perform in the given situation. This unit will attempt to answer questions

from three different perspectives. Firstly job opportunities available in Fashion design and allied

sector. Secondly job roles expected from candidate by Employer and lastly how to get you ready

for any Job.

14.1 OBJECTIVES

After studying this unit, you will be able to,

• Recognise various job opportunities available in fashion Design,

• Match your competencies with the job roles and

• Organise yourself as per need of employer.

14.2 Growth and Employment in Fashion Sector

Textile and Fashion Industry is one of the major employment manufacturing sectors in India. It

constitutes to one third of total manufacturing job in 2011-12. Women are more employed in

Textile and garment Industry in comparison to men. The pace of growth of employment has

however gradually shift from Textile to Garment industry across the India especially in six states

Gujarat, Maharashtra, Karnataka, Tamilnadu, West Bengal and Punjab. Indian Textile and

Garment Industry are yet to harness its resources to compete with its neighbouring countries like
China, Bangladesh and Vietnam in terms of manufacturing, export and engagement of manpower.

Investment, favourable work environment, compliance of labour laws especially of EPF

(Employees Provident Fund) for both type of workforce (Direct and Contractual) will leverage this

industry to reach to its potential height. Growth of this industry may further be augmented by

supply of talented skilled work force having required Technical skills, Cognitive Skills and Soft

Skills.

14.3 Sourcing/ Yarn

The Apparels we get as a finished product in a store passes through numerous stages in

development process and at each stage many people play different role in shaping and adding value

to it. In the supply chain of apparels, Designer is in centre whose creative ideas are transformed

into reality with the help of different people who extends technical and financial support.

Individuals engaged for sourcing the raw material should have fair knowledge about cotton its

breed and quality.

Fashion/ garment supply chain can be shown in a simpler form as below:

Raw
material
suppliers

Retailers Fabric
manufacturer
s

Garment Textile
construction manufacturer
s s
Fig 1: Supply chain of Apparels
A raw material supplier procures cotton or yarn from farm and supplies it to the Fabric

manufacturers. The strength and quality of yarn depends upon the quality of cotton and

consequently its affect to the Fabric therefore raw material suppliers should have knowledge about

cotton as well as Fabric standards. In India Cottons are mainly grown in western part of the country

consequently Fabric and yarn mills are also located in same area. Yarn or Fabric manufacturers

may engaged good number of qualified individuals for procurement of raw materials as a Sourcing

Assistant or Sourcing Manager and supply of cotton and yarn to the respective manufacturers.

14.3.1 Role and responsibilities of Sourcing Manager:

• Knowhow of cotton

• Checking the quality of cotton or yarn

• Analyzing the market demand and supply

• Familiar with current trend and price of raw material

• Procurement of cotton or yarn as per requirement of fabric

14.3.2 Career path

Initially individual can be engaged as a trainee in the sourcing firm and later on promoted as

Sourcing assistant. S/He after acquiring certain year of experiences on procurement of raw material

with good communication abilities and analyzing skills can be promoted as a Sourcing manager.

Check your Progress 1

I State whether following statements are True (T) or False (F).

 1. Fashion industry is a static sector.

2. Women are more employed in Fashion and Textile Industry.

3. Pace of growth in employment has shift from Textile to Garment.

4. Sourcing manager should have knowledge of breed of cotton.

5. Cotton is mainly grown in eastern part of India.

II Fill in the Blanks with the appropriate word.

1. Job refers to set of........................One is expected to perform in a given situation.

2. The strength of yarn depends upon quality of...................

3. EPF stands for..................................................................

4. Sourcing manager procures .................... From farm.

14.4 Fabric Manufacturer

You are aware that fabric can either be sourced from natural resources (Plant) for e.g. Cotton,

(Animal) Silk or artificial resources for e.g. Nylon. Fabrics are further woven or knitted as per

demand of Fashion retailer or Designer. Fabric manufacturers basically produce sample fabric for

their customer as per fashion forecasting. Sample of Fabrics are displayed in their retail showroom

or through exhibition or through trade fair, once the sample is accepted it is sold to retail customer

or Textile industries depending upon the arrangements. Process of Fabric manufacturing is

explained here briefly to make you realise the job opportunities available at each level i.e. at the

time of sourcing the raw material of fabric then at the stage of weaving or knitting, colouring and

in the end fabric retailing. Fabric Technician plays a key role in Fabric manufacturing unit as

testing the Fabric in terms of its colour fastness and strength. They also ensure that sample fabric

matches with the standard required by retailers.

14.4.1 Role and responsibilities of Fabric Technician:

 • Liaising between designer and fabric sourcing unit

• Testing of Fabric strength and colour

• Matching the standard of fabric as per requirement

• Creating new fabric ideas

Similarly fabric weaving and knitting personnel are engaged in development of fabric and

colouring/ dying of fabric.

14.4.2 Career path

Fabric technician can begin his/ her career as a trainee or fabric assistant and later on progress as

a fabric technician who can spearhead in development of fabric. The next level in this career ladder

is Senior Fabric Technician or manager who generally manages a team of staff and supervises the

fabric development.

14.5 Textile design

Textile design sector is a huge conglomerate of employment encompasses different type of job

like printing, knitting, embroidery, designing, colouring, forecasting etc. Textile designers are

unlike fashion designers as they won’t get much attention among public but they are employed by

companies which manufactured ready to wear garments, knitted wear like jersey.The designer

main job is to design as per requirement made by customer or by applying his/her own imagination.

One can take help of designing software like computer aided design (CAD) for designing purpose

or else on graph paper but primarily individual’s imagination and creativity pays. Once it is

accepted then it is passed on to card punchers. Similarly other technical personnel like weaver,

knitter, loom operator, checker, and machine operator, printing machine operator, fitter and many

more are engaged in textile manufacturing.

14.5.1 Role and responsibilities of Textile designer:

• Prepare different types of design

• Liaising with clients and other team member

• Creating new collections of design

• Editing and putting design on repeat

14.5.2 Career path

A career route typically in Textile design begins with assistant designer followed by Textile

designer. With two to three years of experience designers become manager of a team or S/he can

become Director depending upon the organisational structure of the firm. Textile designers are

hired by big companies on good package; however one can also go as freelancer.

14.6 Pattern maker

The Pattern maker develops pattern for cutting fabric into various components as per requirement

of customer and size of the garment. Pattern maker plays a very important role in garment

development because fitness of garment very much depends upon measurement and making

pattern accordingly. Pattern maker should have fair knowledge about fabric, measurement and

above all drawing. In garment construction process Pattern maker is the person who transforms

Fashion designer’s ideas into reality by cutting clothes in two dimensional forms and finally we

get finished product of apparel in 3D form.

Fig.2 Pattern making and cutting

Brief Job Description: Pattern Master uses ordinary and basic hand operated equipment and tools

for measuring, marking and cutting to create pattern non textile cheaper substrate (usually hard

paper board) for each size within given range of apparel and/or garment design, made –ups and

home furnishing articles. A complete pattern consists of various components cut to size and thus

a full pattern for a particular garment, made –ups and home furnishing article comprises various

shapes and sizes of paper boards cut and preserved as set. Personal Attributes: He/she should have

flair for art and drawings and should have basic mathematical skills, particularly making

calculations and measuring. He/she should possess good written and oral communication skills.

He/she should be patient and tenacious for long hours of standing work in a calm atmosphere. S/he

should posses imaginative, creative and analytic skills.

14.6.1 Role and responsibilities of Pattern maker:

• Familiar with measuring tools

• Drawing pattern on given clothes

• Cutting clothes as per design

• Maintaining quality standard

• Liaising with garment manufacturer

14.6.2 Career path

Pattern maker is skilled person who earn his credibility and progression on the basis of his technical

skills. They generally start their career as a helper or assistant to Pattern master later on gaining

certain years of experience in measuring and cutting become Pattern maker. Experienced pattern

maker are very much in demand by garment manufacturers as per their specialization for e.g.

Menswear, Women swear pattern maker. After certain year of experience in industry one can be

promoted as a Supervisor and later on he can perform managerial role, however option for

freelancing job is always there.

Check your Progress 2

I State whether following statements are True (T) or False (F).

1. Nylon is a source of Natural fabric.

2. Silk is a source of artificial fabric.

3. Testing of Fabric strength and colour is the role of fabric Technician.

4. Editing and putting design on repeat is the responsibility of Pattern maker.

5. Colouring/ Dyeing of fabric are done before it is sent for further processing.

II Fill in the Blanks with the appropriate word.

1. Pattern maker develops …………… for cutting fabric into various ……………...
 2. Fitness of garment very much depends upon …………………..

3. CAD stands for..................................................................

4. Pattern maker should have fair knowledge about fabric and…………...

III Write short notes on following:

(a) Role and responsibilities of Textile Designer

(b) Career path of Pattern maker

14.7 Fashion Designer

Career as a Fashion Designer, is most of us dream to but in reality very few reaches to this

level, similarly in film industry, everyone who joins want to be a actor or actress. Can you

think why it is so? We can understand it if we know the job performed by Fashion Designer

as well as attributes one poses to be a designer. There can be many personal attributes to

become a good Designer like presentation skill, communication skill, liaising, marketing,

Researching, physically active, patient, extrovert, computer savvy as well as needs to

organize and coordinate the allied areas significantly.

Have an eye for detail, firm drawing hand, alert mind and good aesthetic sense. The

designer also needs to understand the psychology of the end user etc but above all is

creativity. Creativity in fashion design plays a significant role, let the creativity won’t die

whatever and whenever it comes in your mind put it down on paper, work on it and finalise

it as per fashion trend.

14.7.1 Role and responsibilities of Fashion Designer:

• Knowledge of Principle and Theory of design

• Creating new ideas and Design

• Drawing and developing a Design

• Analyzing needs and market trend

• Sourcing raw materials and other products

• Familiar with Design Tools and Software like CAD

• Pattern making and making fit garments

• Coordination with Design team and Peer groups

• Liaising with Supervisor and Marketing people

• Keeping update with latest trend in the Fashion Industry

• Visit and participate in the fashion Show and Trade fair

14.7.2 Career path

Fashion designer plays versatile role in Fashion industry depending upon type of company s/he is

engaged. If it is a small company viz. retailer then one has to perform multiple role right from

shopping of fabrics to development of products, whereas Branded companies engage different

level of personnel for specified job like Assistant Designer, Designer, Managing Director, and

Director and so on. Big firms have exclusive Design Team headed by Managing Director, Designer

and assistant Designer. Costume Designer designs costume exclusively for TV/ Cinema Actors.

The no of Designer as a whole in Fashion and Textile industry is lean but there job is very important

to run the industry successfully.

14.8 Fashion merchandising

Supply of range of Fashion merchandise from manufacturer to retailers is known as Fashion

merchandising. Fashion merchandiser ensures supply of full range of products from manufacturer

to Retailers by assessing the requirement of customers/ Retailers on the basis of last year trend and

also confirms maximum profitability to retailers by arranging supply of Fashion merchandise on

time. Basically fashion merchandiser acts as a change agent between Textile manufacturers and

Retailers and ensures volume of range and timely supply of products at the store. Merchandiser

assessment skill put the supply chain into action to deliver the products on time to the consumer.

14.8.1Role and responsibilities of Fashion merchandiser:

• Fundamental knowledge of fashion merchandise and textile industry

• Assessing the requirements of product

• Placing the order with suppliers

• Liaising with buyers, manufacturers, other personnel in supply chain and retailers

• Reviewing the progress and supply of products

• Ensuring regular supply of products during season

14.8.2 Career path

Any graduate having mastery in communication, numeric and computing skills with certain

exposure in Business acumen can perform this job successfully. Initially one can join as trainee or

Assistant Merchandiser and after getting exposure of certain years in merchandising one can

become full fledge Fashion Merchandiser. Accurate assessment and coordination activity

performed by merchandiser play an important role in ensuring maximum profitability and regular

supply of products to Retailers.

 14.9 Fashion Retail management

Once the product is delivered to Retail store its responsibility of retail manager to display the

products as per their category and sizes of the product. A team led by Retail manager comprises

of Stock managers, Sales individuals, executives and Billing/ cashier personnel. Main

responsibility of this team is to arrange and display the products on designated place and also

handle the customers. Fashion retail store play a very significant role in making any product

successful by showcasing the product as per market demand. Sale of any product brand can further

be augmented by advertisement and marketing skill. There are some exclusive Retail stores for a

particular brand whereas some Retail store houses all famous brand.

14.9.1 Role and responsibilities of Fashion retail Manager:

• Managing the Retail store

• Supervising and motivating sales executives

• Coordination with stock manager, Head office and Warehouse

• Ensuring Display of Products

• Reviewing stocks and sales information

• Handling Customers queries

• Maintaining Safety and welfares of Staff and customers

14.9.2 Career path

A person who joins as a sales executives or sales man can gradually move on the ladder by

performing their role by meeting the sales target satisfactorily. Plus two students with basic

communication and soft skills can be employed as sales executives provided one should have

fundamental knowledge of sales and Fashion industry.

 14.10 Fashion Forecasting

Fashion style, colours and fabric of Garments are decided much ahead of season by a professional

called Fashion Forecaster. Fashion forecasting is an important activity in fashion industry as it

predicts the particular style, colour etc. a year ago so that it reaches to market on right time

according to a season. On the basis of fashion forecasting all related activities viz. sourcing,

procurement and development of Garments started well on time so that end user get the product as

per seasons and weather conditions. Fashion forecasting is done on the basis of job performed by

Illustrator and visit made by professional to the Fashion show. On the basis of analysis of trend

and by using colour Palette colour and style for particular season is forecasted. Fashion forecaster

spends lot of time on understanding the art and creative work done by Illustrator or by visiting

Fashion show, Craft fare and then forecast a style or trend for a season. Fashion forecasting is a

professional activity which one possesses on the basis of long experience in the industry as well

as one should have analytical and imaginary skill. Fashion forecasters are very much in demand

by the industry as their accuracy in forecasting will make the product profitable.

14.10.1 Role and responsibilities of Fashion Forecaster:

• Forecasting of colour for a particular season

• Forecasting of style

• Forecasting of fabric and its texture

• Visiting to Fashion show and craft fare

• Illustrating art work

• Liaising with illustrator and Garment manufacturer

14.10.2 Career path

Big garment manufacturers engage Fashion forecaster exclusively else they work independently

as a freelancer. Fashion forecasters are professional people and they are highly paid for their job.

Fashion forecasting requires a team of Illustrator, craft man, Colour analyst and Designer, which

is headed by Fashion forecaster.

Check your Progress 3

I. List out the major role and responsibilities of fashion Designer and Compare your answer with the

one at the end of the Unit

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II. What do you mean by Fashion Forecasting?

………………………………………………………………………………………………………………

………………………………………………………………………………………………………………

………………………………………………………………………………………………………………

………………………………………………………………………………………………………………

………………………………………………………………………………………………………………

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 14.0 Self-Entrepreneur

Fashion and Textile industry is a multifaceted sector covering different activities; fashion

designing is one of them apart of it sourcing of Fabric, pattern making, cutting, garment

construction, retailing etc. are equally important. Big Fashion firms take care of whole segment of

industry and produce the Garments and accessories on their own or take the services of Freelancer

and small firms. As stated above Fashion and Textile industry is huge and dynamic sector involve

many activities which gives ample opportunities for self employment as a Entrepreneur.

Experienced person can venture into it and can take up one or two jobs in the area of Fashion and

Textile sector as per their capability and competency. One can choose for manufacturing or service

sector as per need of the market and their expertise in the area.

To start any Business firm one should have thorough knowledge about its technical and legal

aspect particularly with reference to Proprietorship of the firm viz. Sole, Partnership or Limited

Company. Learners may have gone through in detail about entrepreneurship in fourth course of

this programme “Communication and Entrepreneurship”.

Possible areas for Self Entrepreneur in Fashion and Textile Sector:

Freelance Designer

Pattern Maker

Boutique and Embroidery

Screen Printing

Illustrator

Fashion Forecaster

Freelance Photographer for Fashion Magazine

One can select any one area and set up own enterprise after following due processes for setting

of an enterprise. Any Business idea need to be plan in original with due diligence and to be

executed in a professional manner. If one is able to prepare a Bankable Project Report there is

possibility to
 get finance from the Funding agencies. There are several Govt. agencies that support Startup and

Self Entrepreneur in Project formulation, funding and execution for e.g. Niti Aayog, MSME

(Ministry of Micro, Small &Medium Enterprise), SIDBI (Small Industries Development Bank)

MUDRA Bank, Incubation centre, NRDC (National Research and Development Corporation) etc.

Advantage and Disadvantage of Self Entrepreneur

Advantage

• To pursue and sustain own creativity

• Feeling of ownership, accomplishment and recognition

• To work at own pace and convenience

• Have a team of professional and other people as per choice

• To create employment opportunities

• Gradually scale up productivity and income as per demand

• Mentoring to other Entrepreneur

• Support from Central and State Govt at initial stage

Disadvantage

• Fear of loss

• Difficult to maintain Quality and Standard in case of increase in Demand

• Difficulty in Cash flow

• Sustainability of motivational factor or driving force

• Difficulty in Research and Development

• Small customer base

List of some Successful Entrepreneur in the area of Fashion and Textile

Shilpa Sharma, Jaypore

Ruma Devi, GVCS, Barmer

Anita Dongre

Monica Gupta Craft Vila

Visakha Singh, Red Polka

There are long list of successful entrepreneur in this area, better one should find out successful

entrepreneur in their locality and write down their success story and challenges faced by them in

setting up enterprise.

14.1 Fashion Journalism

Career as a Journalist in Fashion Industry is most eye catching profession among youth. Broadly

there are two type of Journalism in Fashion Industry i.e. Print and Electronic and main purpose of

Journalism is to communicate the information of Fashion industry among public. It plays very

important role in sharing information and publicity of Fashion Design the celebrities and important

events. It’s very competitive sector of Fashion industry, to join it one should have a good

communication skills both oral and written. Merely acquiring educational qualification in relevant

area is not sufficient to get into it; one should have work as intern in media house under supervision

of experienced journalist.

14.12.1 Job roles of Fashion Journalist

• Editing of article and News item

• Covering of Event News

• Interview of Celebrities and other Fashion Professionals

• Coverage of Photographs

• Expression of Opinion on Fashion

14.12.2 Career Path

Many people attract to this profession because of Glamour in this field but very few succeed to

make their career in Fashion Journalism. People with sound knowledge of journalism, Fashion and

good in editing skill can make their way in this profession. To start with one join as Assistant

Editor or Correspondent to the News item and later on move to Editor Post after certain year of

experience. As a trainee they are less paid or they work even without payment to gain experience

but afterward they are paid suitably. Reputed Editors are much in demand sometime they work

simultaneously for different Publishing Firms.

Check your Progress 4

I. What do you mean by Self Entrepreneur and find out the success story of Ms. Ruma Devi.

……………………………………………………………………………………………………………

……………………………………………………………………………………………………………

……………………………………………………………………………………………………………

……………………………………………………………………………………………………………

……………………………………………………………………………………………………

II. List out Job roles of Fashion Journalist

……………………………………………………………………………………………………………

……………………………………………………………………………………………………………

……………………………………………………………………………………………………………

……………………………………………………………………………………………………………
List of Additional job opportunities in Fashion Design and allied area:

1. Boutique designer 16. Personal Stylist

2. Appliqué craft maker 17. Machine maintenance mechanic

3. Colour / Dye Supervisor 18. Teaching in Educational and Training n

4. Sewing machine Operator Institution.

5. Power loom Operator 19. Fashion Programme Producer

6. Embroidery machine Operator 20. Fashion Consultant

7. Garment cutter

8. Quality control supervisor

9. Garment Export manager

10. Fashion coordinator

11. Apparel Production Manager

12. Fabric Buyer

13. Floor Manager

14. Department Manager

15. Fashion Show Organise

14.2 LET US SUM UP
The purpose of this unit was to give an overview of the Career in Fashion Design Sector. Available

Job opportunities in Fashion and Textile Industry required different person equipped with required

skills to perform their job. Apparel Industry is a big sector to employ many people of different

profession and skilled work force. India is at sixth position globally in terms of manufacturing and

Exports of Garments and accessories. To compete with other country in the area of Fashion and

Textile Industry India needs to have more trained people in Designing, Pattern maker, Fashion

merchandiser, Retailer, Fashion forecaster and Fashion Journalist. Different jobs related to Fashion

Industry are performed by Freelancer or Independent worker.

To begin career in Fashion industry one should possess required knowledge, competencies and

soft skills to perform the assigned job. As Fashion industry is vivid and dynamic sector people

working in it should be committed to their job and keep himself abreast with latest development

in that profession. Some people after working few years in this industry venture into own set up

to per sue their dream or innovative idea as a self-Entrepreneur and contribute significantly to the

industry. There are many successful entrepreneurs who in spite of social, cultural issues and

financial challenges make their own path in this industry and setting example for others. Ms Ruma

Devi is one of them belongs to a lower strata of the society from Rajasthan but with her

commitment she established herself a successful entrepreneur in Appliqué art and gave

employment and livelihood to other thousands of women.

Terminal Questions
Q1. Explain growth and Employment scenario of fashion and Textile industry.

Q2. What are the job role and responsibilities of Fashion designer?

Q3. Discuss Fashion merchandising and its role in Fashion industry.

Q4. What do you mean by Self Entrepreneur, enlist the name of successful entrepreneur?

Q5. As an Entrepreneur which area you will select in fashion industry to start your Business give

brief account of it.

Q6. Give a brief account of Fashion forecasting and fashion Journalism.

Q7. Prepare a list of personnel working in an Apparel store near to your home and enlist the job

role of Store manager.

Q8. Enumerate the Job role and responsibilities of Textile Designer.

Q9. Differentiate the job role of Fashion Designer and Textile Designer.

Q10. Who is Pattern maker, what are his role and responsibilities in fashion industry.
14.13 Key to Check your Progress
Check your Progress 1

I. (1) F, (2) T (3) F (4) T (5) F

II. (1) Function

(2) Cotton

(3) Employee Provident Fund

(4) Cotton

Check your Progress 2

I. (1) F, (2) F (3) T (4) F (5) T

II. (1) Pattern, Component

(2) Measurement

(3) Computer Aided Design

(4) Measurement

• III. (a) Role of Textile Designer

• Prepare different types of design

• Liaising with clients and other team member

• Creating new collections of design

• Editing and putting design on repeat

(b) Career Path of Pattern maker: Pattern maker is skilled person who earn his

credibility and progression on the basis of his technical skills. They generally

start their career as a helper or assistant to Pattern master later on gaining certain

years of experience in measuring and cutting become Pattern maker. Experienced

pattern maker are very much in demand by garment manufacturers as per their

specialization for e.g. Menswear, Women swear pattern maker. After certain year
 of experience in industry one can be promoted as a Supervisor and later on he can

perform managerial role, however option for freelancing job is always there.

Check your Progress 3

I. Job role of Fashion designer

• Knowledge of Principle and Theory of design

• Creating new ideas and Design

• Drawing and developing a Design

• Analyzing needs and market trend

• Sourcing raw materials and other products

• Familiar with Design Tools and Software like CAD

• Pattern making and making fit garments

• Coordination with Design team and Peer groups

• Liaising with Supervisor and Marketing people

• Keeping update with latest trend in the Fashion Industry

• Visit and participate in the fashion Show and Trade fair

II. Fashion Forecasting: Fashion style, colours and fabric of Garments are

decided much ahead of season by a professional called Fashion Forecaster.

Fashion forecasting is an important activity in fashion industry as it predicts

the particular style, colour etc. a year ago so that it reaches to market on

right time according to a season. On the basis of fashion forecasting all

related activities viz. sourcing, procurement and development of Garments

started well on time so that end user get the product as per seasons

and weather
 conditions. Fashion forecasting is done on the basis of job performed by

Illustrator and visit made by professional to the Fashion show. On the basis

of analysis of trend and by using colour Palette colour and style for particular

season is forecasted. Fashion forecaster spends lot of time on understanding

the art and creative work done by Illustrator or by visiting Fashion show,

Craft fare and then forecast a style or trend for a season.

Check your Progress 4

I. Self Entrepreneur :Fashion and Textile industry is a multifaceted sector

covering different activities; fashion designing is one of them apart of it sourcing

of Fabric, pattern making, cutting, garment construction, retailing etc. are

equally important. Big Fashion firms take care of whole segment of industry and

produce the Garments and accessories on their own or take the services of

Freelancer and small firms. As stated above Fashion and Textile industry is

huge and dynamic sector involve many activities which gives ample

opportunities for self employment as a Entrepreneur. Experienced person can

venture into it and can take up one or two jobs in the area of Fashion and

Textile sector as per their capability and competency. One can choose for

manufacturing or service sector as per need of the market and their expertise

in the area.

II. Role of fashion Journalist:

• Editing of article and News item

• Covering of Event News

• Interview of Celebrities and other Fashion Professionals

• Coverage of Photographs

• Expression of Opinion on Fashion