MCQ Rural Marketing

Q1) The demand for goods in India and services in India depends largely on ?

o Agriculture
o Rainfall
o Inflation
o Income

( ans- agriculture)

Q2)___________media have a greater effect than the impersonal ones in the rural marketing context?

o Personal
o Impersonal
o Direct
o Indirect

(ans-personal)

Q3) India is a land of agriculture and most of the population resides in :-

o Villages
o Cities
o Urban area
o Towns

(ans-Villages)

Q4) Marketing has been recognized as a profession in :-

o 1980
o 1960
o 1970
o 1950

(Ans-1950)

Q5) the government is motivation students who are raduates in :-

o Rural Marketing
o Rural development
o Marketing Education
o All of the above

(Ans- all of the above)

Q6) The rural population is moving towards urban sector for:-

o Business
o Employment
o Education
o Selling agricultural and rural products
o All of the above

Ans- all of the above

Q7) which is the most important tool for developing the rural market:-

o Infrastructure
o Transportation
o Communication
o All of the above

Ans- ( all of the above )

Q8) __________ developments in agriculture results in overall rural development

o Technological
o Cultural
o Social
o Structural

Ans- Technological

Q9) Marketing Committee system and cooperative marketing are the two __________framed for the
purpose of rural marketing:-

o parallel institutions
o horizontal
o diagonal
o vertical

Ans- parallel agriculture

Q10) The national Commission on agriculture is the ___ commission to suggest measures for
development of agriculture

o First
o Second
o Thirds
o Fourth
Ans- First