Dear Candidate,

First, thank for applying digital content creation position. Here some question for us to
understand your experience toward the position you applied. This will divide into three (3)
section: (A) skillset & knowledge, (B) style, exposure and (C) Copywriting Style

Keep the answer short, simple, and sweet. =) Use your own words based on your own
understanding, so we can work out together to improve your writing style.

Candidate Name: _______________________________

Nasra Patahuddin

Freelance Writer
(Ex)Current Position: ____________________________

Section A: Your Skillset & Knowledge

1. What is/are the content writing you currently know about and which content writing you
want to explore?

I know this type of writing and have experienced

1 Website content done it **but still need to learn & explore more.
2 Copywriter I know this type of writing, but haven't done it yet as freelance
writer. Would like to learn & explore all of them.
3 Digital marketing aka SEO content
4 Blogging & Article
5 Branding content
6 Technical content
7 Social media writing
8 Email writing
9 Business writing
10 Advertising and promo writer
11 Influencer writing
12 Storytelling / Infographic

2. What do you know about EAT & YMYL? (If yes, pls explain in your own understanding, don’t
copy, and paste! Be honest if you don’t know is okay)

3. What your priority come first (tone, voice, or style) on your writing style?

4. Do you know what purpose of content and a copy?

5. Do you know what the difference between an article and a blog?

6. Do you know, when to use content & audience centric?

3. Ans: To deliver information & "sells".

1. Ans: It is related to SEO.
"Factors" that helps to rank
the website at Google page.
2. Ans: Depends on the
writing
purpose/topic/etc.
5. Ans: When we want them to know
4. Ans: Blog post: A writing to deliver about our product, to sell, to promote.
information/facts but commonly from our
personal perspectives to the audience and
publish within the blog site.
Article: Deliver facts/information/news for
the targeted audience with unbiased
opinion etc.
Section B: You Interest & Exposure

7. Rank your writing style from (1) I love it, (2) I crash on you, (3) I think we remain as normal,
(4) I hate your or (5) as I am trying my best, (6) sorry, you are not my cup of tea.

5 Narrative style writing

2 Persuasive style writing
3 Descriptive style writing
1 Expository style writing
4 Freestyle writing

8. Can you produce a short (<500 words) content based on this URL
( https://mishu.my/services/business-licenses/ )
Tone, voice, style! You decide

9. Same as Question 8, but using those keywords provided, produce us (<400 words). If you no
experience about it, just give us your best shot. Don’t forget the tittle as well =)

Tone: Businesslike
Style: Informal
Voice: Audience Centric

40% business license malaysia

Priority 20% business premise licenses Malaysia
8% Business license
8% Apply online business license
7% Malaysia business license
5% Business premise license malaysia
Neutral fee
5% Where to apply business license in
KL?
3% Malaysia business license price
2% Local authority license registration
Low 1% Signboard license Malaysia renew
1% Renewal license Malaysia signboard

10. How many blog/ articles (KPI) you can write comfortably per week? Ans: Around 3 - 4 articles

11. How to you examine the performance of content? (If previous job, there no one deliver your
performance, then just answer No)
Ans: via total views, no of shares, client's comment, sales
Section C: Copywriting Style

12. Based on your judgement copywriting, delivery us your best caption based on the image
below

You need to delivery us 4 different caption which met the objective

Objective Language (English)
Awareness

Interest

Desire

Action

Objective Language (Malay or/and Mandarin)

Awareness

Interest

Desire

Action

You can delivery to us on Words, PowerPoint, or anything you think suitable