Professional Documents
Culture Documents
CONTENTS
Page
Business Overview 2
Company Background 3
Office & Store Address 3
Warehouses & Processing Plants 5
Warehouse No. 1 5
Warehouse No. 2 6
Warehouse No. 3 7
Warehouse No. 4 8
Wood Kiln Dry & Processing Plant 9
Kiln Drying Wood Processing 12
Sister Companies & Affiliates 13
Li Chang Wood Processing 13
Machineries & Equipment 15
Marketing – Business Strategies 17
Organizational Chart – Key Officers 18
Stockholders 21
Directors & Officers 21
Notable Clients – Top 20 22
Government Accounts – Top 3 24
Page 1 of 24
BUSINESS| OVERVIEW
Name of business
747 Lumber & Construction Supply, Inc.
Business address
Caruncho Avenue, Barangay San Nicolas,
Pasig City, Metro Manila
Philippines
Phone number
(02) 506 0416 / (02) 641 6478 / (02) 641 5692
Fax number
(02) 746 3734
E-mail address
josefa_747@yahoo.com
Number of employees
Over 150 employees
Legal registration
SEC Registration No. A199904142
BIR Registration (TIN) 221-225-292-000
Nature of business
Trading of goods such as lumber and construction materials on wholesale and retail basis,
including importation and processing of wood products.
Sister Companies
Li Chiang Corporation
1977 Development Corp.
Page 2 of 24
COMPANY | BACKGROUND
747 Lumber & Construction Supply was founded by Mr. Vicente Y. Josefa as single
proprietorship in 1987, primarily to engage in the business of trading of lumber and
construction materials on wholesale, as well as retail basis.
In March 1999, after several years of profitable growth through hardwork, good business
practice and high customer trust, Mr. Josefa invited his family members and incorporated the
business into a corporation, to further sustain its growing business and to effectively be able
serve the increasing number of customers.
747 Lumber & Construction Supply, Inc. office & store address is located at Caruncho Avenue,
San Nicolas, Pasig City, Metro Manila, Philippines.
Page 3 of 24
Being in a highly commercial and easily accessible location, 747 Lumber & Construction
Supply’s office and store has been very convenient to customers, such as businessmen,
entrepreneurs, contractors and even individual home builders. It is just across the Pasig City’s
cental government offices and agencies and a few steps away from “Mutya ng Pasig”, one of
Metro Manila’s largest public market.
Page 4 of 24
WAREHOUSES|PROCESSING PLANTS
To keep pace with the strong market demand and to sustain its growth in revenues, 747
Lumber & Construction Supply, Inc. maintains and utilizes several warehouses and processing
plants in Pasig City and also in Antipolo City.
Warehouse No. 1
Located within the 4,000-square meter 747 Lumber & Construction Supply, Inc. compound,
the warehouse is situated at the back of office and store at Caruncho Avenue, San Nicolas,
Pasig City, Metro Manila.
Page 5 of 24
Warehouse No. 2
Page 6 of 24
Warehouse No. 3
A spacious industrial compound with lofty warehouse building structure, utilized as storage
area of lumber products, located at No. 596 F. Manalo Street, Barangay Sto. Tomas, Pasig
City, Metro Manila.
Page 7 of 24
Warehouse No. 4
A spacious industrial compound, consisting of lofty warehouse building and two-storey semi-
concrete residential building structures, utilized as storage area of lumber products, located at
No. 207 Dr. A. Pilapil Street, Barangay San Miguel, Pasig City, Metro Manila.
Page 8 of 24
Wood Kiln Dry & Processing Plant
A spacious industrial compound, consisting of lofty warehouses, kiln drying structure and
administration building, utilized as wood kiln dry and processing plant of lumber products,
located at Sumulong Highway corner Gertrudes Street, Mambugan, Antipolo City, Province of
Rizal.
Page 9 of 24
View of the plant’s gate along Sumulong Highway and some more representative photographs
inside the property.
Page 10 of 24
Aerial view of the wood kiln dry & processing plant, location and general vicinity map.
Page 11 of 24
KILN DRYING|WOOD P ROCESSING
The process of kiln drying consists basically of introducing heat. In the process, deliberate
control of temperature, relative humidity and air circulation is provided to give conditions at
various stages (moisture contents or times) of drying the timber to achieve effective drying.
For this purpose, the timber is stacked in chambers, called wood drying kilns, which are fitted
with equipment for manipulation and control of the temperature and the relative humidity of
the drying air and its circulation rate through the timber stack.
Kiln drying provides a means of overcoming the limitations imposed by erratic weather
conditions. In kiln drying as in air drying, unsaturated air is used as the drying medium.
Almost all commercial timbers of the world are dried in industrial kilns.
The temperature and time the wood is in the kiln depends upon the species being dried. The
denser woods need more time and can be in the kiln in excess of a month; whereas the less
dense species may only be in the kiln a few weeks. Some species require even more special
handling. So much is at stake when drying lumber. Taking the process too fast will destroy
the lumber.
Page 12 of 24
SISTER COMPANIES| AFFILIATES
To further expand its interest in the construction business, 747 Lumber & Construction Supply
also has investments in the following:
Li Chiang Corporation, which handles the importation and wood processing for plywood
boards, was incorporated on 25 March 1988 with SEC Registration No. 149775 to engage in
the manufacture, marketing, exporting and importing of general merchandise.
1977 Development Corp. was incorporated on 22 May 1998 with SEC Registration No.
A199807629, a company engaged in general construction business, including the constructing,
enlarging, developing or engaging in any work upon buildings, houses and condominium,
roads, plants, bridges, airfields, piers, waterworks, railroads and other structures.
Page 13 of 24
The workflow of plywood processing starts from receiving lumber or wood materials from the
supplier down to cutting, drying, glue spreading, pressing by way of heat press machine, then
taken to conveyor for cutting and finally to finishing of plywood products. The plant operates
for 12 hours from 8:00 AM to 8:00 PM Monday to Saturday.
Aerial view of Li Chang Corp. wood processing plant location and general vicinity map.
Page 14 of 24
MACHINERIES | EQUIPMENT
Page 15 of 24
Wood processing machineries and equipment at the plant in Li Chiang Corp.
Page 16 of 24
MARKETING|BUSINESS STRATEGIES
Economic Outlook
The prevailing stable political situation has been a significant contributor to positive sentiment
and outlook for the local economy. It brought a strong confidence amongst businesses in
almost all industries. With this economic uptrend and the recent increase in real estate
investments and construction activities have resulted in strong demand for construction
materials. Accordingly, 747 Lumber & Construction Supply expects a strengthening economy
and increased disposable income shall provide a steady growth of number of customers and
profits.
Customer Segments
Customers for construction supply may be broken into residential customers, commercial
customers, and institutional customers. Residential customers can be divided into people
building new homes and people making improvements to their homes, like additions or
remodelling jobs.
Target Customers
747 Lumber & Construction Supply targets the wider-based customers group – people that
make improvements to their homes. This customer segment pays instant cash and carries a
lower overhead costs to deliver the materials and services.
Positioning
747 Lumber & Construction Supply appeals to customers’ desire for “lowest-priced lumber and
wood products in the market”.
Pricing
Customers enjoy up to 20% price differential versus competitor prices range. 747 Lumber &
Construction Supply is able to drop such competitive prices because of it owns a processing
plants and has low office and warehousing costs.
Promotion
747 Lumber & Construction Supply promotes its business through ‘word of mouth’ passing on
the big savings message from customer to customer.
In the near future, 747 Lumber & Construction Supply will also promote itself through:
Internet by developing its own website
Weekly advertisements in major newspaper
Participating in key tradeshows for construction industry
Accredited sales agents/representatives
Page 17 of 24
ORGANIZATION CHART | KEY OFFICERS
Page 18 of 24
VICENTE Y. JOSEFA
Personal Information
Date of Birth: February 21, 1955
Place of Birth: Pasig, Metro Manila
Education: B.S. Mechanical Engineering
School Graduated: Mapua Institute of Technology
Civic Affiliation
Awards Received
Page 19 of 24
Page 20 of 24
STOCKHOLDERS
DIRECTOR S | OFFICERS
Page 21 of 24
NOTABLE CLIENTS|TOP 20
BELLE CORPORATION
5/F Tower A, Two E-Com Center
Mall of Asia Complex, CBP 1-A, Pasay City 1300
Page 22 of 24
NOTABLE CLIENTS|TOP 20
MEGAWORLD CORPORATION
28/F The World Centre
330 Sen. Gil Puyat Avenue, Makati City
RS CONCEPTS, INC.
1806-B East Tower PSE Centre, Exchange Road
Ortigas Center, Pasig City
Page 23 of 24
NOTABLE CLIENTS|TOP 20
GOVERNMENT A CCOUNTS|TOP 3
Page 24 of 24