SMALL TALK BUSINESS

Group Names 1, 2, 3:
Fery Wahyu Situmeang ( 7213220042 )
Erika Laora Sirait ( 7213220020 )
Abdurrahman ( 7213220016 )
Hoza Trianingsih ( 7213520018 )
Krista Bntang (7212520006)
Humaira (7213520034 )
Melani Napitupulu (7213520028)
Dila Anjiani ( 7213520054)
Fhilvino Sidabutar (7213220028)

Meeting Dialog

CORPORATE TURNOVER AND STRATEGIES TO INCREASE PRODUCT SALES

DURING THE COVID-19 PANDEMIC

Secretary : Krista

Leader : Abdurahman

Marketing manager : hoza

Assistant marketing manager : humaira

Finance manager : Melani

Production manager : erika

M. Personnel : fery

M. Security : dila

admin & warehouse manager : fhilvino

Secretary : “Good morning, and greetings to all of us. First of all, let us say thanksgiving to
Allah SWT. Because of Him we can all gather at the meeting this
morning in good health. I respect Mr. Abdurrahman as the leader,
and I respect Mr. / Mrs. Head of Division who has attended this
meeting. Well, I will read the agenda for our meeting today,
namely the opening, briefing from Mr. Abdurrahman , reports
from each division manager, followed by discussion of the core
of the meeting and questions and answers, and finally closing.
Immediately, we invite Mr. Abdurrahman to give directions."

Leader: "Thank you for the opportunity, good morning ladies and gentlemen, as is well
known, that the company's turnover over the past year has
decreased significantly due to the COVID-19 pandemic. For thatI
want to know how it performs at a time like this.”

Marketing Manager(hoza): “Thank you sir for your time. I feel, the level of sales has
decreased from the previous year. We have tried our best to
increase market turnover, but the demand for our products is
decreasing day by day.”

Leader: "Oh yeah?? what is the cause?”

Marketing Manager(hoza): “After I researched the field, the demand for our products
decreased due to a lack of interest from buyers to buy products.
In addition, fewer and fewer people are currently going out of
their homes since the government recommended doing all
activities from home. So this has an impact on business
continuity, namely that people only spend what they need.”

Leader: "Okay, thank you for the explanation, we will accommodate the problem first. Next I
want to know the performance report from the finance
department. To Mother Melani, I invite."

Finance Manager(Melani): “Okay, thank you for your time. Based on the data we have, the
company's financial condition this year is still in a stable
condition, although as stated by the marketing manager that sales
are experiencing a decline during the covid 19 pandemic. After
 analyzing why this could happen, it turns out that the cause was
our sales level last year. greatly exceeded the target, that's why
our company's finances are currently still being saved.”

Leader: "Thank God then, thank you for the explanation. Furthermore,
from the production department, are there any complaints?”

Production Manager : “First of all, thank you for the opportunity you have given me. The
production process is still going well, it's just that due to covid
19, consumer demand has decreased so that recently some
machines are not operating because the amount of production we
produce is reduced.

Leader: “Thank you for the explanation. Furthermore, from the personnel
department as well as the security department, are there any
problems?”

Personnel Manager (fery) : “Thank you for the opportunity to speak that you gave. After I
analyzed, there were no major problems from the employees.
Everyone works according to their respective responsibilities.”

Security Manager: “Thank you, sir, for the security department, there were no signs that
threatened the company either from employees, company
information, and so on.

Leader: “Thank you for the explanation. Thankfully there were no

complaints from employees and company security. Lastly, from
the administration and warehouse department, do you have any
complaints?”

Adm & Warehouse Manager (vino): “Thank you for your time. All products in the warehouse
are well stored and maintained. Likewise with administrative
activities that run as they should. The only problem from our
department is that the warehouse is starting to narrow because
product sales have been experiencing a decline since the Covid-
19 attack, while the production department continues to produce
products as usual. This is what is feared that if we continue to do
 so, our warehouse will no longer be able to accommodate all the
goods that have been produced.”

Leader: "Thank you, Mr. Vino, for the explanation. Alright, because
everyone has submitted their respective complaints, and we
already know some of the factors that caused the company's
turnover to decline, for that, does anyone want to convey ideas to
increase product sales again and overcome some of the obstacles
that occur from each section?"

Secretary : “Permission to have an opinion, sir, regarding the declining level

of sales of our products, I think what we should do is to update
the way we promote our products. Because it can be said that
from year to year our company always uses the same method and
tends to be monotonous.”

Leader: “Good idea. In your opinion, what are the most effective ways to
increase sales of our products again?”

Secretary : “Actually there are several ways that can be done. But in my
opinion the most important thing is to do promotions using social
media such as Instagram, Facebook and so on. Apart from that,
we also have to start selling products online in several e-
commerce applications such as Shopee, Lazada, Tokopedia, and
so on.”

Personnel Manager (fery): “Sorry sir to interrupt, I totally agree with Mrs. Krista . This
really needs to be done considering that nowadays online
shopping is more in demand because it is more practical and can
save time.”

Leader: "How do the others agree?"

(everyone nods in agreement)

Production Manager(erika): “If I may add suggestions, I think to overcome the problem of
declining sales caused by the pandemic, we can plan to produce
 more minimalist products at prices that are of course more
affordable so that consumers can still buy.

Finance Manager (Melani): “Sorry, I don't agree with Fery's opinion, because as stated by
Mr. Fhilvino, the condition of the warehouse is getting smaller
day by day because the amount of production is not proportional
to the sales. For that we should reduce the amount of production
for a while and focus on selling existing products. We can give
10-25% discount especially for distributors, repeat customers,
and buyers who buy in bulk.”

Production Manager (erika): "Perhaps Mrs. Melani's suggestion is more appropriate, but
won't giving a big discount will make the profit less?"

Finance Manager: “Yes, that's right, the profit we get will indeed be less. But under
the current circumstances, I think it's better to make a little profit
than not sell anything at all and the company will certainly lose
more.”

Leader: "Okay, we will use the advice of Melani's mother. The

production process will be reduced and temporarily suspended
for products that are still available in large quantities. We will
focus more on selling products that are already available and give
a discount of 10-25%. This decision was chosen not only as a
strategy to increase sales, but also to overcome problems that
occur in the warehouse. Isn't that right, Fhilvino's father ?"

Adm & Warehouse Manager : “That's right, sir. I think that's the best option to make at
the moment."

Leader: "Okay, then for Mrs. humaira, are all the suggestions given
enough? Or is there anything else you want to say?”

Assistant Marketing Manager (Humaira): “Thank you sir in advance, I think the
suggestions given will be very helpful. We will soon form a team
to take care of all matters relating to promotions on social media,
as well as other matters related to selling products online. We
will try to create attractive promotional content both visually and
 from the discounts provided. As for what I want to add, we will
expand the range of product promotions by submitting a
cooperation proposal as a supplier to companies that have not
used our products. In the proposal we will also focus on the price
discounts that have been discussed previously. Because I think
that with this, the quality of the product, and the credibility that
our company has, it will be easy to establish cooperation with
other companies .”

Leader: "Well the suggestion is approved, immediately take related

actions so that the goals can be achieved more quickly. As for the
problem of the funds needed, we can discuss it with Humaira's
mother after this."

Marketing manager : “Yes sir.”

Leader: "Lastly for Mr. Fery, is there anything else you want to convey?"

Personnel Manager (fery): "I would like to add a little advice, how to further increase the
morale of our employees by planning a year-end vacation if the
company's targets have been achieved?"

Leader: “Interesting suggestion. This will be considered and discussed

further when the target has been achieved. Well, thank you for all
the opinions that you have given. I will finish this meeting, I
hope that the strategy we have developed can run as expected and
can overcome all the existing problems. Then I will hand it over
to my secretary.”

Secretary : “Well, thank God the meeting went smoothly. Before ending this
meeting, I will read out the results of today's meeting, including:
1. Service and cleaning of production machines will soon be
carried out.
2. Doing production through social media.
3. Selling products online through e-commerce.
4. Reducing the production process and temporarily stopping
production of products that are still available in large
quantities.
5. Focus on selling products that are already available and
provide discounts of 10-25%.
6. Submit a cooperation proposal as a supplier to companies that
have not used the Company's products. By focusing on price
discounts, product quality, and the credibility that our
company has, thus attracting the interest of clients.
7. Year-end vacation plans for employees if company targets are
met.

Thus the meeting today, hopefully in the future our company will
be more advanced and developed. If there is a mistake from me,
please forgive me, have a good day, and have a good rest.

https://youtu.be/v2HG_J5T1fY