Design something useful and meaningful for your partner.

Your NEW
mission:

Start by gaining empathy.

oleh: Irdyna Syachira
1 Interview Dengan Zhafran Nabil Kartika (104119095)
2 Dig deeper
8min (2 sessions x 4 minutes each) 8min (2 sessions x 4 minutes each)
Notes from your first interview Notes from your second interview

Switch roles & repeat Interview Switch roles & repeat Interview
d.
Reframe the problem.

3 Capture findings 3min 4 Define problem statement 3min

needs: things they are trying to do*
*use verbs
Teman saya bernama Zhafran merupakan anak yang tidak terlalu suka
jajan makanan ringan dan suka makan di luar jam makan
name

membutuhkan ikan awetan dan bisa dimakan saat dia

merasa lapar dengan harga Rp. 30.000 dan ukuran
worth it, awet hingga 1 bulan karena membutuhkan lauk
needs a way to makan yang praktis
.
user’s need

insights: new learnings about your partner’s feelings/

worldview to leverage in your design*
*make inferences from what you heard Unexpectedly, in his/her world,

insight

d.
Ideate: generate alternatives to test.
5 Sketch 3-5 radical ways to meet your user’s needs. 5min
write your problem statement above
I

Isi Pounch " Suwiran Ikan

Gurame Sale Bumbu
asam Pedas"

6 Share your solutions & capture feedback. 10min (2 sessions x 5 minutes each)

Notes

Pounch tidak mau ada gambar ikan, rasa tidak terlalu pedas

d. Switch roles & repeat sharing.

Iterate based on feedback.

7 Reflect & generate a new solution. 3min

Sketch your big idea, note details if necessary!

d.