ABOUT US

We are a company for profit and social purpose, dedicated to generating jobs for
women who are at risk, single mothers, ex-convicts, peasant women, abandoned
elderly women, they have never worked, without the possibility of finding employment in
order to insert them to society, making women stand up for themselves, providing
employment equity and fostering the desire for self-improvement.

GENERAL OBJECTIVE
See the woman in her GREATNESS

Rescue people (Women, Children and the Elderly) at social risk in order to insert them
into society, making them stand up for themselves, providing employment equity and
fostering the desire to improve.

SPECIFIC OBJECTIVES
o Integrate women into society, making them an enterprising and productive
person.
o Restore the lifestyle for the woman by making her an example to her family and
to society.
o Create a network of franchises involving rehabilitated women with the support of
the government and national and international organizations
o To be a self-sustaining company in the medium term.

OUR HISTORY
BIG PIC Company was born in 2007 with the vision of being able to help each of the
women at social risk without the possibility of subsisting, in order to insert them into
society, making women stand up for themselves, providing labor equity and fostering
the desire to improve, in order to create a network of franchises that is dedicated to
generating jobs.

BACKGROUND
According to the latest report from the National Human Rights Commission of
Honduras, more than half a million households in Honduras are led and supported by
single mothers, however, when looking at the unemployment figures that the country
currently has, it should be noted that the highest unemployment rates correspond to the
female gender, especially going through the Covid -19 Pandemic; by not having
employment, women seek to carry out different activities within and outside the law and
morality, in order to meet the basic needs of their children, which also generates a
conflict for society since having to seek women tend to leave their children in the care of
third parties or alone, the above is a cause of neglect of minors and exposure to
different types of physical abuse,

MISSION
See the woman in her GREATNESS

Big Pic is a company dedicated to the breeding, production and distribution of top
quality sheep meat, generating profitability and impact for women without opportunities
and at social risk, reducing poverty and lack of opportunity for socio-economic
development of women, working as a clean and sustainable way to the environment,
promoting its active participation and introducing it in the development of the production
sector and society.

VIEW
To be a leading company in the market with wide coverage and constant innovation,
satisfying the needs of the consumer and becoming a business model that is echoed by
governments and organizations worldwide that wish to implement companies with a
purpose to rescue women at social risk.

VALUES
• Leadership: See the woman in her greatness
• Renewal: Restoring the woman's lifestyle, making her an example for her family
and society.
• Inclusion: Integrating women into society, making them enterprising, productive
and generating wealth and at the same time being reciprocated with the benefits
that society can offer.
• Solidarity: Promoting mutual collaboration and personal development among
women.

SCOPE
The Big Pic Project, in accordance with national and international criteria, prioritizes the
care of the urban and rural population in a condition of vulnerability, risk and social
exclusion.
The care will be made up of different establishments called houses, where girls and
women of different ages will reside.
See the woman in her GREATNESS

Casa Sol will serve a total of 50 girls between the ages of 0-10 at social risk, as well as
the children of the project beneficiaries.
Casa Águila will serve 50 older adults (person over 60 years old).
Casa Mariposa will serve 100 women at social risk or in a situation of precariousness,
marginalization or extreme need

Mujeres
Casa Áquila Emprendedoras
Young
Girls Elderly Woman
Big Pic
Home home and single
mothers
Casa Sol Casa Mariposa

PHASES OF THE PROJECT FOR WOMEN IN REHABILITATION

RETURN TO THE
REHABILITATION
COMUNITY

Phase Phase
Phase I Phase II
III IV
RESCUE SOCIAL INCLUSION

Big Pic will directly benefit 200 people from its inception and will have a total capacity of
350 people.

PHASE I: RESCUE
The objective of BIG PIC is to rescue people at social risk, single mothers, ex-convicts,
peasants, abandoned elderly women, in order to insert them into society, making
See the woman in her GREATNESS

women stand up for themselves, providing labor equity and fostering desire of
overcoming, it is there that Big Pic was born in order to create a network of franchises
with the support of governments and national and international organizations, achieving
alliances with NGOs or prisons to ensure that these women can rejoin society.

PHASE II: REHABILITATION

BIG PIC It will rehabilitate spiritually, psychologically and occupationally women at
social risk and women without job opportunities (prostitutes, women who have suffered
domestic violence, ex-convicts, etc.) and will work in meat production.
Factors determining availability for BIG PIC:
Economic factors:
 Need for work to support yourself.
 Existence of family supports
 They do not have or have not put their training into practice.
 Economic dependence of the couple.
 Geographic mobility.
 Lack of organization and information

PHASE III: SOCIAL INCLUSION

Indeed, job placement is a fundamental aspect in social intervention with women

without a job opportunity. To achieve economic autonomy and regain self-esteem, the
achievement of an ideal social insertion is essential.
In BIG PIC the necessary actions are developed for the labor insertion of the women
attended, through a personalized design of labor insertion itineraries.

PHASE IV: RETURN TO THE COMMUNITY

Once the woman is rehabilitated, she joins the company to establish her own BIG PIC
franchise store, being her only commercial supplier Industrias Turisticas Ovinas BIG
PIC.
 See the woman in her GREATNESS

The woman who owns a Franchised store will offer other women without job
opportunities the benefit of earning money by opening another BIG PIC store.

ENTREPRENEURING WOMEN

The Big Pic Project called Women Entrepreneurs allows identifying business initiatives
through access to it, where we offer training, technical advice and support in the
formalization process.
Phases
of the
Industrializati Networked
on Businesses project:

Phase I Phase II Phase III Phase IV

Cattle raising Big Pic stores

PHASE I: CATTLE RAISING

BIG PIC It begins with the peasant woman or housewife without job opportunities who
has an appropriate place for raising livestock.

PHASE II: INDUSTRIALIZATION

BIG PICIt will teach them the techniques to make industrialized products from sheep
meat in order to obtain a final product with added value, thus improving the quality of life
of the participants. With the application of these techniques, a greater use of the
products is expected with a minimum loss for the benefit of humanity.
See the woman in her GREATNESS

BIG PIG What it seeks is the Industrialization of agricultural products as an alternative

to seek commercial solutions in women without a job opportunity in the country, so it
seeks to generate a business unit through the processing of sheep meat and with this
promote the social inclusion.

PHASE III: BIG PIC STORES

Once the woman is rehabilitated, she joins the company to establish her own BIG PIC
franchise store, being her only commercial supplier Industrias Turisticas Ovinas BIG
PIC.
Business Concept
The BIG PIC stores are a retail point of sale, where the main sheep and processed
products can be found.
Objectives of the BIG PIC Store
• Brand exclusivity
• Image Presence according to defined Layout
• Strengthen the sales bond to the final consumer
• Support entrepreneurs in structuring their own business
• Employment generation.

PHASE IV: NETWORKED BUSINESSES

The woman who owns a BIG PIC Franchised store will offer other women without job
opportunities the benefit of earning money by opening another BIG PIC store

Strategic Partner Profile

For a person to be a strategic partner, they must have the following requirements:
o Entrepreneurial person with a desire for success
o With or without business experience
o Full-time availability for the business
o No obligation for other businesses
o Indistinct age
See the woman in her GREATNESS

o Preferably that resides in the municipality of the point of sale

PROJECT FORMATION
The Big Pic Project is a training strategy in which people take greater responsibility for
their own learning and where they apply, in real projects, the skills and knowledge
acquired in training. In this modality, the Apprentice is the main actor and first person in
charge of his process, we invite him to live and demonstrate the development of new
skills.

CONSTRUCTION OF Networked
THE PRODUCT Businesses big
PLANT pic
Phase I Phase III
Phase II Phase IV
AID FUND FOR
WOMEN Sale and
marketing

PHASE I: AID FUND FOR WOMEN

The training provided by BIG PIC equips these women with skills that allow them to
access new livelihoods and adapt technology to their needs. BIG PIC Company creates
a fund for people to obtain their seed capital to start their own business. This capital is
returned to BIG PIC to continue helping other people who need support.

PHASE II: CONSTRUCTION OF THE PRODUCTION PLANT

BIG PICIt will have a regional presence through growing, laying and fattening farms;
hatcheries and sheep meat processing plants in Honduras. With the aim of making
plants more efficient and competitive, it constantly invests in state-of-the-art technology
for the implementation and management of strict zoosanitary controls and strengthening
of quality processes.

PHASE III: SALE AND MARKETING

See the woman in her GREATNESS

The BIG PIC project is based on the effectiveness of commercialization and is

fundamentally supported by the management of the establishment. The businesses that
thrive are those that cost less, are more efficient, and are able to offer quality products.
Those with high costs face competitiveness problems, making it difficult to adapt to
market changes and are often forced to withdraw from the activity

PHASE IV: NETWORK BUSINESSES BIG PIC FRANCHISES

When the woman is rehabilitated, she joins the company to establish her own BIG PIC
franchise store, being her only commercial supplier Industrias Turisticas Ovinas BIG
PIC. The woman who owns a BIG PIC Franchised store will offer other women without
job opportunities the benefit of earning money by opening another BIG PIC store. These
women have the same conditions that they had, BIG PIC gives them the necessary
tools so that they themselves are in charge of serving as support and being leaders for
others.

ACTION RATIO
The Big Pic project will start operations in the department of Olancho, km. 134 highway
to Olancho, Valle de Lepaguare with the projection of expanding nationwide, placing
one project per department throughout Honduras.