Table of content

No. Content Page

1. Definition of creative tourism 2

2. Involvement in creative tourism 3

3. Service or product in Digos City 4

4. Activities at Digos City 5

5. Ideas to grow creative tourism at Digos City 6

6. SWOT analysis 7

7. Suggestion 8

8. Conclusion 9

9. Reference 10

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Definition of creative tourism

The concept of Creative Tourism appeared in the 2000′s, and is defined as a: “Tourism
which offers visitors the opportunity to develop. their creative potential through active
participation in courses. and learning experiences, which are characteristic. of the holiday
destination where they are taken.”

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Involvement in creative tourism

Today, the strategies of creative tourism have been implemented in destinations that classified
as fully conventional tourism. Tourism creative approaches can be linked to several strategies,
which help tourism to create distinctive destinations by promoting for creative cities; creative
class and creative industries. Creativity can provide atmosphere, activity and content for
tourism, which in turn supports a number of creative activities. Increasing integration between
creativity and tourism is a significant indicator that tourism is a creative industry. Thus, creative
tourism involves ‘authentic’ experiences and co-creation of participative. More specific
creative tourism has been initiated in many places such as artistic havens in rural regions and
major cities. The conclusion, creative tourism can be considered as one of development tools in
tourism, it is also an alternative of conventional tourism and more specifically mass tourism.
Creative tourism consists of a number of creative practices including place, production and
consumption. Thus, creative tourism involves the creative interactions of policy makers,
producers, landscapes and consumers in order to build creativity in tourism experiences

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Service or product in Digos City

• Camp sabros is an outdoor adventure camp. The camp located at an elevation of 1,213
meters and the main features is the three zipline that start at the staggering height of 54
meters. Its about the height of a five story building and the first zipline is 380 meters, the other
one is 400 meters and the longest one is 820 meters. When we go down, we will be seeing all
the lush greenary around us, including seeing a stunning view of Mountain Apo. They also offer
us accommodation, inside the cottage it is fully furnished and can house 2 to 12 people.

• Kublai's art garden is a art garden that made by an artist. The name of the artist is Kublai
Millan, he hails from Davao and made the hill his muse for his gigantic sculptures. His art garden
is a place where we can stroll on the grass freely and see the sculpture in a close distance.
Kublai called the land of peace and we can enjoy a day for appreciating art amidst nature.

• Tibolo culture village located from another town, Sta. Cruz. but still accessible when go to the
Kapatagan. When we go there, Camp Sabros and Campt@gan Hillside can arrange the trip to
the village. At there, the culture of local indigenous group called bagobos. They offers a cultural
tours through arts, dance, and food. Its called School of Living Tradition, where the Bagobo
Tribe teach the younger generation about their culture from loom weaving, dancing and ritual
perfomance.

• In Digos City, the local people produce the sweetest mangoes in the country. The main source
of the mangoes is from the village of San Roque, becauce it is where most of the mango
orchard are found. You can arrange transportation to go to the San Roque, to see the mango
plantation and how do they produce the mangoes to the market. Other than that, We can also
can buy mangoes at local market. Mangoes usually available from march to may because they
are seasonal fruits and will be cheaper during those time.

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Activities at Digos City ( Attractions Place )

Type of tourism that relies on creative resources and creative cluster and deliver creative
experience A tourism that gives the possibility to develop the own creative potential through
experience linked to the culture of the places in many fields, such as cookery, painting,
photography, crafts, and arts holidays.

1. Camp Sabros
 At there people can get experince play the zipline with a fresh air and full of nature.
Camp Sabros had a few type of zipline which is round trip cable lift, tandem zipline
ride and solo zipline ride
2. Kublai's Art Garden
 People who love to get some ideas can go at there to gain knowladge. They also can
take pictures at there. People also can see the art of creativity and understand the
culture.
3. Digos Public Market
 Tourist can tasted the local food such as sweet mangoes, balut , abodo and the
others. Local people and also tourist can shopping at there.
4. Tibolo Culture Village
 This culture village had provide some service that tourist can learning about making
the tradisional craft, taste the traditional food and also learn their culture.

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Ideas to grow creative tourism at Digos City

1. Ideas of making vlog was popular among the nitizen. This idea can make by local people or
the tourist who was have visited this city. When the video is already edited, they can share at
social media, such as Youtube, Instagram and more. The vlog can the activities at the
destination or story about their experince after done the activities. Next is video about
attraction place that can include the facilities , fee or the things want make the destination is
special.

2. Next , this idea was called as Book of Guide because this idea is using material like papers.
Owner of place attraction or the responsible person can create a flyres about thier service or
product. Not just a flyres, mini notebook also useful for tourist when they want to know more
about the city. Why this is idea call as "book of guide" ? It simple, some of the tourist will not
geta tour guide because they want to minimize their budget while traveling. So this idea was
useful for tourist as their guide or can be a reading material without or within tour guide.
Moreover, it easy to find even at smartphone. Tourist can read it through their own
smartphone or directly buy at airport shop or any bookshop that have sell it.

3. Last idea is using the trend among the people community which is by social media. Difference
from the first because this kind of idea is more about posting. Some attraction place have their
own account to post or share about service and product their have provided. So make an
official account of the city or destination is such a best idea. At the account, there can post
everythings that make the place was unique and repost again when have some tourist tag their
account for make it as a feedback or story. Social media is the easier way to make the place
more expose to the world.

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SWOT analysis

1. STRENGHTS

One of a city at Phillipines that called Digos City also knows as 'City Of Sweet Mangoes'. It
because, local people grow the mangoes and sell it at public market. Every tourist who arrived
at there will taste the sweet mangoes and the tourist also get the cheaper price. Next is, Digos
City already make improvement with their signal of telecommunication. Tourist do not have to
worry about the signal because Digos City have a good connection wifi in everywhere.
Moreover, tourist also can use their own telecommunication with roaming internet. Third, at
the place destination for example, Camp Sabros, Sunrise Hill Scape Resort and more their staff
very friendly and provibe a good service and product. Last strenght is many facilities such as
Digos Doctos Hospital and etc .

2. WEAKNESS

Digos City had their own weakness such as no banks , no ATMs , no shopping mall and no large
establishment. Even there was have facilities of hospital, public market and others , but the city
also do have done their improvement of facilities. Any tourist will get advice from the tour
guide or the flyres they have, which is they should take some cash at thevother city before go
to the Digos City. Last weakness is bust not on time.

3. OPPORTUNITIES

Digos City will improve their city to make some good place for investment in the business such
as housing project , hotels , resort , amusement , food establishment & processing , clothing &
fashion accessories , financial services & electronic related business . Moreover, the city also
will make more facilities for tourist and local people to use it.

4. THREATS

As we know, Phillipines is exposed to natural disaster.

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Suggestion

Digos City should create a service hierarchy for public use or tourist.

More that than minister also can promoting pro-poor planning and budgeting at the national
and local levels. Local people will get opportunity to have their own job in any sector. It can
help the country to gain more profit and more workers.

Next Digos City also can build social capital and resilience in rural communities. The rural areas
can be some destination with any theme of tourism for example creative tourism or
communities based tourism. It can be more popular and get more tourist come to the city.

Last suggestion is build resilience of rural communities to cover with a recover from natural
disasters. If be the event of a natural disaster, damage to the city will also occur. Therefore,
workers from rural areas will assist in repairing the damage that has occurred

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Conclusion

Can be concluded, Phillipines have a chance to increase their economy sistem because of rhis
country has a lot main attraction that as use the theme of creative tourism. Moreover, local
people also will get the job opportunities if they have creative power that can be used in
destination that involve creative tourism. Other than that, more activities can be include in
each attraction for make it more creative. For example cooking academic, learn the dance
tradisional and more. Last, creativity can gain more profit to get more income to the country
through the sector of tourism.

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Reference

1. https://psa.gov.ph/classification/psgc/?q=psgc/citimuni/112400000
2. https://archive.org/download/PhilippinesCensusofPopulationLGUs19032007
3. https://www.meteoblue.com/en/weather/historyclimate/climatemodelled/digos_philippines
_1714956
4. https://en.m.wikipedia.org/wiki/Digos
5. https://www.google.com/search?client=ms-opera-mini-android&oq=&aqs=mobile-gws-
lite..&source=hp&q=Who%27s+involved+Creative+Tourism+at+Digos+City+%3F
6. http://www.creativetourismnetwork.org/about/
7. https://trip101.com/article/10-best-things-to-do-in-digos-city-sweet-mangoes-and-more
8. https://www.google.com/url?sa=t&source=web&rct=j&url=http://davaocitybybattad.blogspo
t.com/2012/05/tibolo-
village.html%3Fm%3D1&ved=2ahUKEwiln_Waqr3oAhVLILcAHQDoBb8QFjAAegQIARAB&usg=
AOvVaw1ZAsb0auxdTQNQQ0DkvXGX
9. https://www.google.com/url?sa=t&source=web&rct=j&url=https://m.facebook.com/campsa
bros/photos/a.10152024020434004/10152024022084004/%3Ftype%3D3&ved=2ahUKEwionc
3vqr3oAhUu7HMBHeVPDEcQFjAAegQIAhAB&usg=AOvVaw3vtNisdAOHQaOOkVUpu97J
10. https://meanttogo.com/kublai-art-garden-agong-house-surreal-place-ever-seen/
11. https://www.google.com/search?q=digos+city+public+market&source=lmns&bih=630&biw=3
60&client=ms-android-
vivo&prmd=minv&hl=en&ved=2ahUKEwie5Yerq73oAhU5CrcAHZxnBlkQ_AUoAHoECAAQAw

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