SELF-LEARNING HOME TASK (SLHT)

Paksa: Tourim Promotion Antas: 12 Quarter: 1 Week : 3

MELC: OPERATE AN AUTOMATED INFORMATION SYSTEM (AI)- TLE_HETP9- 12AI-Ia-e-1

Name: ________________________________ Section _____________ Date________

School ________________________________ District __________________________

Pre test
Deternine which type of tourism is referred to in the following statements. Write your answer on the space provided.
______1. Tourism that involves attending classes in the university
______2. Tourism that involves beach combing and sum bathing.
______3. Tourism that involves attending a business meeting.
______4. Tourism that involves going to museum.
______5. Tourism that involves watching sporting events such as the Olympics.
______6. Tourism that may involve whale watching.
______7. Tourism that involves buying souvenirs and gifts.
______8. Tourism that involves looking for ghosts.
______9. Tourism that involves catching up with friends and relatives in another country.
______10. Tourism that involves taking part in a pilgrimage.
CONTENT
The Tourist Experience
Tourism is one of the worlds largest industries. More and more, countries are looking at the value
of tourism as an economic driver. As such, development of tourism products and services are also on
the rise. The development of countries as tourism destinatins are now being carefully planned. With
tourism development comes the questions- why do people travel? What products and services do they
really consume?
As discussed in the earlier lessons, a tourist consumes an experience. He does not just
consume food, ride airplanes, buy souvenir products, stay in the hotel, nor go sightseeing. The tourist
consumes a holistic experience. The tourism marketer does not just sell hotel rooms, food choices in
menu, or seats in a bus. The tourism marketer sells an entire package. He sells an entire experience.
When the tourist goes back home, he brings with him memories of his experience made up of
the food he ate, the transportation he used, the hotel he slept in, the sites that he saw, and the
souvenirs that he bought, he cannot separate one spect of his trip from the other; hence the tourist
brings home his travel expeirnce.
There are different ways of classifying tourism types. There are emerging trends that eventually
become another category while some trends dies down after initial type. The types and based on the
activities the tourist that will be discussed in this book will be based on the purpose by which a tourists
travels and based on the activities that tourist prefer to engage in

Tyes of tourism
Types of tourism are categories by which tourist travel, their preferences, and their activities.
These have been indentified based on prevailing trends on the purpose for travel and the various
activities the tourists do when they are in the destination.

Types of tourism based on purpose of travel

The different types of tourism based on tourists purpose for travel include:
1. Leisure – a huge percentage of tourist travel for leisure. Leisure is when a prson moves away from his usual
task and daily activities to engage in rest, recreation, and pleasure. Sightseeing foodtrips, and shopping are
included in activities done by leisure tourists.
2. Business- when a person travels for business purposes, the tourist engages and seminars, meeting with
clients, business partners, an potential envestors. The business tourist usually stays for a short period of
time but is high spending.
3. Education- tourist who travel for educational purpose wish to enrich themselves academically. Some pursue
regular education, diploma courses, or graduate degrees in another country. Students tourist usually stay for
a long period of time n=but have limited spending capacities sinc3e most have no or limited current
employment. Educational tourism also covers those who travel for organized learning such as field trips and
participation in short-term courses. This may also include visits to museums, historical places, and
educational institutions.
4. Special internet tourism- special interest tourists are those who travel for specific and unique purposes. Such
interests may not necessarily be mainstream but be emerging types of tourism. Special interests may include
dark tourism, space tourism, and volunteer tourism.
Types of tourism based on activities engaged in
Tourists engage in different activities while on trip. These activities vary depending on the interest of tourists.
 A destination should be able to offer a wide variety of activities for tourists to enjoy. Types of tourism based
on activities engaged in clude:
1. Visiting friends and relatives- a lot of leisure tourist engage in visiting friends and relatives as their
primary activity. With Filipinos all over the world, it would be easy to locate friends and relatives in places
we want to visit. Culturally, Filipinos prefer to stay in the homes of their friends and relatives as a way of
catching up with them. Also it saves on accommodation cost of renting a place to stay.
2. Religious-some tourist travel to take part in a pilgrimage or religious event. Tourist travel to visit
churches or mosquies, participate in religious activities, or just to simply pray for special eintentions.
A pilgrimage is a journey to sacred places such us churches, eligious sites, and apparition sites
to find oneself, meditate, and pray for enlightenment. Participation in religious activities such as feast
day of patron saints, commemoration of Lenten season, and /or thanksgiving devotions are oftn activities
that religious tourists engage in.
3. Culture and heritage- different countries have different cultural practices and traditions. Traveling to a
new place gives the tourist a different perspective of life. Visiting museums and heritage houses,
examining historical asrtifacts, immersion with indigenous people, and interation with locals are just
activities tourist who have interest on culture and heritage engaged in.
4. Adventures- adventure tourism may be defined as travel associated with high levels of physical activities
in exotic, unexplored locations. It is a form of leisure tourism for the physically charged and daring
individuals who want to experience something beyond the ordinary. There are ativities that are
considered soft adventure and hard adventure. Soft adventure activities are low impact activities with low
levels of danger attached to it. Hard adventure refers to high impact activities that pumps up the climbing
in some of our maountain peaks to rise.
5. Nature- based- nature –based tourism activities involve travel to places with vast natural resources. This
type of travel allows tourist to engage in activities closets to its natural setting. Mountain resorts,
beaches, waterfalls, rainforest, and mangroves are places that nature-based tourists want to see and
visit.
6. Eco-tourism- refers to responsible travel to nature areas that benefits the areas environmentally,
culturally, and economically. Tourist and destination alike are now becoming aware of the sustainability
aspect of destination should be developed in such a way that future generations will continue to benefits
from them. Eco- tourism usually undisturbed by urban development and have maintained their natural
environment.
7. Shopping- shopping has become a major tourism activity in some destinations. Tourist who engage in
shopping , purchase products that may not be available in their hometowns or products that may actually
be cheaper in their visited destination. Pasalubong (souvenir) shopping involves buying products for the
purpose of giving them away a s gifts to friends or relatives.
8. Sports- tourist who engage primarily in sports activities in the places they visit are called sports tourist.
This is particularly true for tourist who participate in regional, national, or international sporting events
such as the Olympics games.
9. Gaming- gaming tourists are those who engage in playing at the casino. Gaming is a term used to
describe people to describe people who gamble.
Proposed class activity
1. Read through some travel blogs and assess the kind of activities that people in.
Classify these activities based on the categories that have set in this lesson.
2. Interview a friend or neighbor who has recently travelled. Ask him.her about the reasons for his/her travel.
Classify it based on the purpose of travel as discussed in this lesson.
Post-test

Matching type: match column A with column B. write the letters of your answer in the first column.
Answer Column A Column B
1. City of dreams a. Adventures
2. White river rafting b. Nature-
3. SM MALL OF Asia c. religious
4. palarong pambansa d. gaming
5. Whale watching e. Shopping
6. Pilgrimage f. Sports tourism
7. Vigan city g. UNESCO worlds heritage site
8. Rice terraces h. Eco-tourism
9. Marine protected areas i. Education
10. museums j. cultural and heritage

References: Cooper, Chris et al (2008). Tourism principles and practice 4th ed. England: Pearson Education Limited.

Prepared by: BLESSILA C. LOPEZ

Subject Teacher