DRIVING

GROWTH
THROUGH
INNOVATION
Thrive in the new normal
History shows that crises and economic downturns are fertile grounds
for creativity, innovation, and entrepreneurship. This programme will
help leaders redouble their innovation efforts to drive sustainable
competitive advantage.

Lead yourself and your organisation through global economic

downturns and other crises. Empower your teams to adopt a growth
mindset. Go beyond conventional thinking to drive breakthrough
change. Identify opportunities for disruption with clarity. Nurture a
culture of experimentation to evolve an agile organization. Rebuild
organisational capabilities for continual innovation. Plan for future
black swan events.
A Catalyst for
Transforming Your
Business
Over the years, the Centre for Executive
WHO
Education (CEE) at ISB has evolved
into a hub for meaningful interactions
between business leaders and
SHOULD
academia. CEE attracts world-class
faculty from across the globe and
its programmes are backed by their
ATTEND?
cutting-edge thought leadership,
especially on emerging economies, and
rich engagement with complex business
challenges that confront industry.
Participants learn from both innovative The programme is best suited for:
classroom content as well as from
CXOs responsible for growth and
the experience and perspectives of a
diverse group of peers. profitability

Enterprise leaders responsible for

innovation
#1
India Ranking Senior leaders running high-growth
projects and processes that drive
scale
#5
Asia Ranking Current and future business owners

600+
Programmes delivered
WHAT YOU WILL LEARN

1 2
Re-energise, engage, and enable Enhance your entrepreneurial
your teams with a growth mindset leadership skills

3 4
Imbibe a culture of innovation Learn to confidently navigate
within your organisation downturns and other crises.

5
Understand the dynamics
of companies that embrace
innovation to thrive in a rapidly
changing world.
PROGRAMME CURRICULUM

MODULE 1
May 17, 2022 | 5.00 PM – 7.00 PM

CRISES FUEL CREATIVITY AND INNOVATION:

MANAGING INNOVATION IN GOOD TIMES AND BAD
This module will teach you how accomplished entrepreneurs and enterprises use a
unique,age-old technique to get more innovative and more creative, during both good
times and bad.

A striking case study will demonstrate how a UK Charity, Save the Children, was able
to solve the complex crisis of widespread malnutrition among children in Vietnam. You
will learn:

• How creativity flourishes under clearly defined constraints

• Understand innovation, application, associative thinking, and positive deviance
• Learn why innovation suffers during good times

MODULE 2
May 19, 2022 | 5.00 PM – 7.00 PM

GORILLAS VS CHIMPS VS MONKEYS: INNOVATION

DYNAMICS AND DISRUPTION
This module will help you discover how to transcend the nature of the competitive
environment following the Gorillas, Chimps and Monkeys model. We will look at the
classic example of the Steel Industry to understand and analyse the very common
phenomenon of disruption. Learn how to get the fundamentals of changing the
competitive game with greater probability of success.

• Understand the core concepts behind the phenomenon of disruption

• How can Monkeys (small firms) with fewer resources disrupt Gorillas (large firms)?
• How can Chimps (medium size firms) survive in between the Monkeys and the
Gorillas?
MODULE 3
May 24, 2022 | 5.00 PM – 7.00 PM

NAVIGATING INDUSTRY TURMOIL: REINVENTING THE

‘CORE’ BUSINESS
Learn how to understand and overcome the uncertainties a business faces during
intergenerational change from the remarkable transformation of Apple - the most
valuable company in the world. This case study will highlight the spectacular
results of the entrepreneurial leadership of Steve Jobs. You will learn how his vision
singlehandedly reinvented the core of the business, creating some of the most iconic
and successful products the world has ever seen.

• What is inter-generational change and how can it make businesses go extinct?

• What are the mythologies surrounding radical innovation?
• How do you know if the core of the enterprise needs to change?

MODULE 4
May 26, 2022 | 5.00 PM – 7.00 PM

AVOIDING DIGITAL DISRUPTION: CUSTOMER

EXPERIENCE AND BUSINESS MODEL INNOVATION
This module uses the transformation of The Washington Post into a digital powerhouse
as the background to dissect transformation. You will understand how to lead a
revolution in how you do business by asking the following key questions:

• How can customer experience be used in enterprise transformation?

• How can digital transformation help in business model innovation?
• How can businesses use speed as a strategy to get a firm out of a crisis?
MODULE 5
May 31, 2022 | 5.00 PM – 7.00 PM

ENTREPRENEURIAL LEADERSHIP: JUMPSTARTING

GROWTH AND CHANGING CULTURE
This module discusses the question on the minds of every leader around the world,
what does the road to recovery look like and how do we achieve it? You will learn from
the case of a 14-year-old software firm – Black Duck that had stagnated in the face of
multiple challenges. You will understand the major shifts and the key steps their new
incoming CEO took after being tasked with jumpstarting growth. You will learn:

• What are the key tasks of a new incoming CEO?

• Who do you listen to? Which executives do you retain? Who do you need to hire?
• What is the right pace of change to set the firm back on a growth trajectory?

MODULE 6
June 3, 2022 | 5.00 PM – 7.00 PM

ENTREPRENEURIAL LEADERSHIP:
NAVIGATING IN A CRISIS
Learn critical lessons in entrepreneurial leadership, innovation, teamwork,
communications, and problem-solving at a time of crisis full of risks, uncertainty,
and ambiguity. This modulewill discuss the harrowing case of how 33 miners were
trapped in Chilean mine and the entrepreneurial leadership, innovation, teamwork,
communications and problem-solving that helped rescue them.

• Map the innovation journey of an organisation during a crisis

• Take charge during a time of crisis and bring order to the chaos
• Learn how leaders perform during extreme stress
PROGRAMME FACULTY
ISB Executive Education programmes are conceptualised and taught
by world-class faculty who are leading academicians, researchers, and
accomplished industry practitioners. Through their advanced research
and industry consulting experience, you will learn real-world skills that
will help you solve complex business challenges in your organisation.

Dr. Jay Rao

Visiting Professor, Strategy and Innovation, ISB;
MS, Operations Research, University of Kentucky, USA;
PhD, Management, UCLA, USA.
ISB ADVANTAGE
Our programmes blend the best of world-class on-campus experiences with advanced online,
and live virtual learning, taught by the best minds in executive education. Gain skills to advance
your leadership goals and map your career for future success.
World-Class Faculty
Learn from world-class resident and
visiting faculty from leading schools
worldwide
Real-world application
Apply your new learnings and real-
world skills between modules and
emerge as a confident leader.
ISB Executive Network
As a part of the ISB Executive
Network, you will gain access to a
vast community of executives from
across the globe.
Research-Based Teaching
Learn at India’s most research
productive business school. Gain
from the cutting-edge thought
leadership created by world-
renowned faculty at ISB.
Live Virtual Classrooms
Experience a new way of immersive
learning that allows you to engage
live with faculty and peers from
anywhere in the world.
ISB Certificate
After successful completion
of this programme, you will
be awarded an ISB Executive
Education Certificate, an Official
recognition of your professional
development.
 This programme does not have any
formal education requirements. However,
we admit candidates based on their
professional experience and organisational
responsibilities. We encourage you to apply
as early as possible to secure your seat in the
ADMISSIONS programme.

Programme Dates
May 17, 2022

Duration
3 weeks

Fee
`75,000 + GST @ 18%
 How to apply
Click below to apply to the programme. For more information,
write to us at execed@isb.edu or call us at +9140 2300 7041/42.

Apply Now

Indian School of Business

Hyderabad | Mohali
Marketing Services, Centre for Executive Education
Hyderabad Campus: Gachibowli, Hyderabad - 500 111.
Mohali Campus: Knowledge City, Sector 81, SAS Nagar, Mohali - 140 306.
execed.isb.edu | execed@isb.edu | Toll Free: 18003090410

Corporate Identity Number: U80100TG1997NPL036631

ISB CEE reserves the right to make changes in the programme without prior notice.
Please check with marketing services for the final schedule.

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