Professional Documents
Culture Documents
ANTON L. SAMBULAWAN
May 2022
Chapter 1
INTRODUCTION
The absence of businesses of exactly the same nature Centrala , Surallah south Cotabato is one
of the opportunities Wais Laundry on the Go is expecting to seize. Yes, there are general merchandise
stores existing but none of them offer the products at the form and price this business offers. It must be
emphasized that the products to be sold might be inferior in packaging compared to the one’s already
existing in the market but the quality is surely not sacrifice. And the necessities of practical living are
expected to lead to a choice of sacrificing packaging for the same product quality at a lesser price. In
addition, the credit system to be established is expected to be taken advantage by the customers who
have the intention of reselling the products. The business will be situated in a commercial area of
Centrala ,surallah south Cotabato exposed enough to create a market for its laundry services. Some
people may perceive seeking of a laundry service as an extravagance but it could be a great help to
individuals and businesses that are busy enough to do this with themselves and to those who seek a
better cleaning process for their clothes. Its presence at the center of the town is expected to create an
extensive demand for both the products and laundry services. Standing on the main base which is the
products and services’ nature itself being a necessity makes its great opportunity to sell on individual
household, and businesses. As the location and size of the business suggests, Wais Laundry on the go
conserve as a wholesaler to those who want to earn through reselling. You earn from them as they earn
with you. This is an encouragement which will open opportunities for an increasing number of
patronizes. Given the loose competition in the market, necessary nature of the products and
This study aimed to determine the viability Wais Laundry on the Go Centrala Surallah ,
South Cotabato.
2. Present the major player existing in the market in the following aspects.
a. Organizational
b. Operational /Technical
c. Marketing
d. Financial
a. Organizational
b. Operational /Technical
c. Financial
a. Organizational
b. Operational /Technical
c. Financial
South Cotabato. The study will mainly identify the marketing, management,
industry.
To the Researchers. The researcher can also gain significance in this study.
They could improve their skills, strategy, and knowledge in engaging this study.
To the Future Researchers. This study will serve as a reference material and a
guide for future researchers who wish to conduct the same study or any study related to
resort.
Definition of terms
This section presents the definition of terms wherein the terms related to the
washing machine, laundry dryer and other useful machines or devices for
laundry.
Clothes - Something to wear on, like dress, shirts, pants, underwear’s. It also
includes textiles, like curtains, table cloth, beddings, bed sheets and etc.
manual. It has a spinner inside that spins the clothes to remove water.
Laundry Dryer - A machine that exacts or absorbs water of the laundry to dry it.
Van with a built-in Washing Machine - A van that has a total package to wash
laundry. It has washing machine, dryer, iron, and even generator inside.
Ironing Board- A small, portable, foldable table with a heat resistant surface,
Detergent Soap - Powder soap used in washing that makes clothes cleans.
Fabric Conditioner - Liquid used to soften clothes when it washed, it also give
fragrant to clothes
Chapter 2
INDUSTRY ANALYSIS
In this chapter it includes about the Rivalry Industry, the business strength and
Centrala Surallah, South Cotabato because this is the first business who offer this kind
housekeepers or maid.
The table below is the strengths and weaknesses of Master touch home cleaning
services.
The suppliers of Wais Laundry on the Go came from KCC Mall of Marble and
Mall of Ace were the supplies needed of the said business can buy. Therefore, the
business has more options to buy from different suppliers which put the business in a
dominant position. Having more option as a source of cleaning materials has significant
negotiating power over suppliers because it can easily switch to other suppliers this will
Wais Laundry on the Go is unique and can’t be gain easily from other
suppliers since there is no direct competitors in the said area, hence customer has less
bargaining power over the services. The initial customers of this business are those
people who are busy in their work that doesn’t have time to wash their clothes. The
bargaining power is significantly high since Wais Laundry on the Go offers a good
Government Policies
The following are the basic requirements to start the business in the Philippines:
Mayor’s business permit for getting the license to operate in the city or municipality
BIR registration for getting TIN, official receipts and invoices, registering the books of
accounts, and paying the national internal revenue taxes (Income tax, VAT Percentage
Bureau of Fire and Protection (BFP) is an agency of the Department of the Interior
and Local Government (DILG) responsible for implementing national policies related to
firefighting and fire prevention as well as implementation of the Philippines Fire Code
(PD1185).
Aside from the above-mentioned requirements, the business should also obtain
Barangay Clearance where the business is located. Other requirements to obtain are
Total P8,200
Chapter 3
MANAGEMENT FEASIBILITY
proprietorship: “it is an unincorporated business owned and run by one individual with
no distinction between the business and the owner. You are entitled to all profits and
are responsible for all your business's debts, losses and liabilities.”. The owner is
planning to manage Wais Laundry on the Go so that in the long run, they can
generate profits out of their investments and at the same time satisfy the needs of the
Organizational Structure
personnel/employees are not present. In an organization, the people behind are the key
for the improvement of the business. They are needed to attain the projected goals of
the organization and to satisfy the market’s necessities. The organizational structure is
very important because the operation of the business is in their hand. That is why the
firm must choose carefully the most qualified individual for every position to be able to
The organization chart or structure is based on direct flow of authority from the
Manager/Owner
Laundry Shop
Store Custodian Liaison Employee
Operator
exercised by a person over his direct subordinates. The manager /owner has the power
of supervision, direction and evaluation on the work of his subordinates. The store
custodian and laundry shop operator will share authority over the liaison employee.
Employee’s Profile
The management would hire individuals with near proximity in the Region XII
because the management believes that familiarity of the area is a plus for convenient
company to the target market. The management would choose the most qualified
company would possess the following qualification in line with their respective job
description.
Table 3.1: Job Description, Job Specification
Position Job Description Job Specification
Responsible for the profitability and Female
growth of the business At least 25-30 years
Establish and maintain an integrated plan old
consistent with both short and long term Must have Time
goals and objectives management skills.
Manager
Design, establish and maintain an Attention to detail.
effective accounting system for financial Communication
transactions of both division skills.
Interpersonal skills.
Flexibility.
Customer service.
.
Store Entertaining of customers on products Male/ Female, 20-35
custodian offered. years of age
Maintaining enough stocks for the store. At least high school
Setting of reorder point for inventories graduate, preferably
Providing periodic reports on the college level.
financial position and performance of the Excellent in oral and
division. written communication.
Taking care of assets within the division. Has an excellent
interpersonal skill.
Laundry Shop Handling the actual cleaning of laundries. Male/ Female, 20-35
Operator Scheduling of accepting and returning of years of age
laundries to customers. At least high school
Procurement and maintaining of stocks of graduate
supplies to be used in service. Knows how to operate a
Maintaining books in accounting for washing machine
financial transactions.
Providing periodic reports on the financial
position and performance of the division.
6. Taking care of the assets within the
division.
The manager shall personally choose and hire the employees for the business.
The specifications required for each job should be met by the chosen applicant. A
weight on trustworthiness should be considered for they will be entrusted with the
assets of the business, so it would be better if the manager personally know them. In
addition, the requirements for the oral and written communication skills and ability to
operate a washing machine should be given an emphasis for these are vital in carrying
The figure below will show the process of how applicants will be recruited to be
JOB POSTING
EVALUATION HIRE
Announcements
Accepted Hired interview
for job opening
candidates will will now
will be posted
be scheduled undergo seven
outside the main
and undergo an (7) days of
office premises
interview with training before
and social media
the Manager. going through
accounts, also in
job-posting the business
websites. operations.
.
Figure 2. Steps in Recruitment Process and Job Hiring Process of Wais Laundry
on the Go
of skills and proper work attitude. Training of employees is a means Wais Laundry on
the Go to ensure job security which is necessary in giving quality services. The store
custodian must be oriented by the manager/ owner.on his line of duties and
responsibilities, particularly on dealing with sales, credit system and customer relation.
A training which will be given by the company from which the laundry shop equipments
will be purchased should be undergone by the laundry shop operator. The liaison
employee should as well be trained and oriented on his role in the business. Many new
employees are very uncomfortable in a new job, and the new orientation program of
Wais Laundry on the Go should serve, among other things, as gradual introduction to
the organization as well as the job. The new staff member will be given the following:
4. Dress code.
The management of the proposed business shall comply with the Department of
Labor and Employment (DOLE) compensation law for the regular employee. Every
employee will enjoy the basic mandatory benefits of SSS, PHILHEALTH, PAG-IBIG.
accordance to the mandates of Labor Code of the Philippines for an eight-hour working
days for six (6) days a week. They will also entitle to have a vacation, sick and other
mandatory leaves.
Attendance and Time-off Policies- Attendance policies define how employees may
schedule time off or notify superiors of an absence or late arrival. This policy also sets
forth the consequences for failing to adhere to a schedule, for example, employers may
allow only a certain number of absences within a specified time frame. The attendance
policy discusses the disciplinary action employees face if they miss more days than the
company allows.
Absenteeism
scheduled and such time off was not scheduled approved in advance as required
Tardiness
Employees are required to follow established guidelines for recording their actual hours
Failure to clock in/out on their designated time clock at the beginning and/or end
Failure to clock in/out on their designated time clock for the meal break
Failure to accurately and timely report time worked
Clocking in/out early (or late) of assigned shift without prior approval
Dress Code Policy-Employees of Wais laundry on the Go must always present a clean
and professional appearance to our beloved customers as they also reflect the
company’s identity.
Code of Conduct- These are rules, principles, values, and employee expectations,
behavior and relationships that an organization considers significant and believes are
fundamental to their successful operation. Each employee should do their roles with an
workers to perform efficiently and effectively with every given circumstance they are
engaged into,
Compensation packages which include bonus, high salary rates and extra
appraisal. Also, employees are given the chance to be promoted for being efficient at
employee. And consequences are established in order not to tolerate those violations
and will not go out of hand to the extent that termination is the only left solution.
Chapter 4
MARKETING FEASIBILITY
This chapter discusses the services description, company name, company logo,
positioning, target market, projected market share, location, and pricing scheme,
Services Description
Wais laundry on the Go offers a service that involves costumers pay by weight for their
laundry, with the service washing, drying, and folding the laundry. Additional services
like stain treatment, dry cleaning, and ironing are also offer on Wais laundry on the Go
services.
Company Name
The name of the business is Wais laundry on the Go because Wais means wisely
decision in having your laundry with no hassle , convenient and time saving. The
business wants to make sure that the services provide and offer is the best. Wais
laundry on the Go is providing a proper acceptable and satisfactory to the needs of the
consumer.
Company Logo
Figure 3. Logo
The business came up with this logo because we believed that it can reflect and
represent the main business essence thoroughly. Owner chose to put an image of
washing machine and hanger which is the primary equipment we use in Wais Laundry
on the Go is also put in the logo to recognize the name of the business.
Positioning
Wais Laundry on the Go will create a legacy as the leading home cleaning services
within Barangay Centrala Surallah South Cotabato in the next 5 years. The business will
that the business will offer a good quality of services. Additionally, the owner wants to
ensure that customers will surely enjoy the services of the said business. The business
would carry the company name Wais Laundry on the Go. Its purpose is to provide a
Target Market
The target markets of proper acceptable and satisfactory to the needs of the
consumer.are those people who’s busy in working that doesn’t have time to clean and
The figure below is the projected market share of Wais laundry on the Go, based
Sales
10% supplies and equipments
25%
20% Laundry Shops
employees
45% others
Place Location
Wais laundry on the Go, will be located at Barangay Centrala, South Cotabato.
This proposed location will be a great and advantage because the researcher found
out that no one tries to have a business-like laundry services in the area.
Pricing Scheme
The pricing scheme will be used in the business is value-based pricing because
the business believes that a strategy of setting prices primarily based on a consumer's
pricing, meaning companies base their pricing on how much the customer believes a
product is worth.
Marketing Strategy
Since it is a new business, the owner will utilize way to promote the business,
Promotion
In promoting the sales of the proposed business, strong customer service would
word about our product by giving them a discount if ever they can bring as a customer
Internet Marketing
internet users is rapidly increasing. People visit the internet nowadays to look for
internet marketing is also cheaper and more effective. It could be implemented quicker
than others, where it would hit a target audience in less than an hour or a couple of
days. Wais laundry on the Go would have a Facebook web page where customers can
see all the shop details such as price, services available and the customer's
Projected Sales
Table 4.2 shows the analysis of sale Wais laundry on the Go for the five years of
its operation and table 4.3 for the projected sales performance of the business. It
indicates that for the first year of operation it notably generates a gross income of
P1,648,920.00. For the secondary year and succeeding years the business assumes a
This chapter discusses and show about the technical viability of proposed
business which comprise the layout of the business, suppliers, raw materials and
The space will undergo some sort of renovation just to maximize the
space intended for the business since the space is not that large enough to
settle all the equipments or other furniture. The rent will be 2 months
deposit and one month advance total 30,000.00 on first month and cost
contract for minimum of 1 year and renewable. Below shows the innovation
Estimated
Description of Jobs
Cost
Fabrication and Installation of the
following:
Cabinets 5,500.00
Counter tables 6,100.00
Divisions 5,200.00
Ironing Board 4,000.00
Total Cost for Furniture’s and
20,800.00
Fixtures
Leasehold Improvements
Electrical works for the lights and connections
to the machines including 3,000.00
the materials and labor
Painting including materials and
3,500.00
labor
Plumbing works for the installation of water
connections to the machines and drainage 12,000.00
system (septic tank)
TOTAL 18,500.00
Space layout
Figure 2. Layout
Operational Process
2. Sorting - After tagging the clothes are arranged in different sets. Some
6.Packing - Once pressed, the clothes are properly hanged and covered in the plastic
Our customers are always our priority. We would like to give them a one
hundred percent satisfaction and the maintenance of cleanliness in all areas of our
encourages all the members of the organization especially we are in the cleaning
services industry to strictly comply with the set of standards in cleanliness specifically
proper label for segregation will be observed to assure the safety on the preparation of
our products. There will be one small trash bin in the counter area. The accumulated
garbage per day will be collected by the garbage collectors of the city. This kind of
FINANCIAL FEASIBILITY
assumption, balance sheet, income statement, projected cash flow statement, payback
Source of Funding
funding source will be drown in a sea of debt. The source of funds of the proposed
business is from the personal savings of the owner amounting two million pesos
(P2,000,000).
Investment Cost
machine and equipment, furniture and fixtures and working capital needed for the
13th
Monthly
No. of Month Year 1 Year 2 Year 3 Year 4 Year 5
Position Salary
employee Pay
Rate (₱)
Financial Assumption
Advertising and
Fixture
Expense
Total Operating
1,051,393
Expenses 1,176,554.45 1,188,270.61 1,200,572.6 1,213,489.69
INVESTING:
Building
Construction (402,350)
Equipment & (37,456)
Machineries
Furniture & (38,500)
Fixtures
Financing
Activities:
Initial Capital of
Owner 2,000,000
Cash from
financing
activities 2,000,000 - - - -
Net Change in
Cash Flow 932,929 378,356.75 443,626.59 512,159.9 584,119.91
Add: Beginning
cash balance - 932,929 1,311,285.75 1,754,912.34 2,267,072.24
Ending Cash
Balance P932,929 P1,311,285.75 P1,754,912.34 P2,267,072.24 P2,851,192.15
ASSETS
LIABILITIES
SSS/PHIC/HDMF P95,040 P95,040 P95,040 P95,040 P95,040
Payable
Total
Liabilities P95,040 P95,040 P95,040 P95,040 P95,040
OWNER’S
EQUITY
P2,301,003.8 P2,664,169.35 P3,092,604.74 P3,589,573.44 P4,158.502.15
Owner’s Equity
Total P2,301,003.8 P2,664,169.35 P3,092,604.74 P3,589,573.44 P4,158.502.15
Owner’s
Equity
TOTAL
LIABILITIES
AND
EQUITY P2,396,043.8 P2,759,209.35 P3,187,644.74 P3,684,613.44 P4,253,542.15
Add: Net
Income P301,003.8 P363,165.55 P428,435.39 P496,968.7 P568,928.71
Return on Investment
Probability is arguably one of the principal financial objectives of the project the
source. Capital is a scares resource and must be used efficiently. ROI will be
determined by using the formula given on the page the higher the rate of return the
more profitable is the project. The following shows the ROI schedule of Veggie Ice
Cream Parlor.
The payback period is the length of time necessary to recover the entire cost of
an investment from the resulting annual cash flow. The program shall take 0.35 years to
fully recoup its initial investment in the form of investment net cash inflow. The payback
Financial Ratio
statistical values taken from the financial statements of a business enterprise. These
financial ratios can be expressed in decimal as well as percentage values. The main
sources used to calculate financial ratio include balance sheet, cash flow statement and
income statement.
Debt Ratio
The debt ratio is the ratio between the liabilities and assets of the company. A low
debt ratio implies a conservative company. The table below shows the debt ratio of the
Return on Asset
utilizing its assets. It can be viewed as the centavo amount of net income generated per
peso value of the total assets of the company. The table below shows the return on
Internal CSR
Training
The Master Touch Home Cleaning Services would choose to have training for
the employee for them to learn about their skills that are needed for their job and
profession. The knowledge, teaching, and experiences that they learn from the training
Seminar
Having seminar in an is a great help for the employee. Master Touch Home
Cleaning Services would intend to have a seminar so that employees can learn more
Seminar is a good idea for the employees to exchange information and holding
discussion.
Seminar
employees in order for them to learn the methods and skills to be used in the business.
Employees learn to focus especially by techniques and skills in their particular field.
External CSR
Feeding Program
children and families in the community to give them the nourishment they
need to make it through another day. The company targets social safety
needs that provide both educational and health benefits to the most
Gift giving
Community Service
Master Touch Home Cleaning Services would actively participate the
29th June yearly and other programs that could contribute to the
CHAPTER 8
the business. This will tackle the benefits that can be rendered to the customers, the
owners and staff and how to evaluate the safety of environment from the chemicals
Findings
This chapter presents the summary of the findings of the feasibility study, the
delimitations, significance, definition of terms. The scope of the study was only limited to
Koronadal City, South Cotabato. The location of the business is accessible enough to
meet a wider range of possible customers. The business will have competitive
advantage in terms of the prices because Master Touch Home Cleaning Services offer
its services in an affordable way to meet customer’s purchasing power at the same time
Chapter II, it shows the review of the industry was discussed. The major
proprietorship. Manage by the owner who will supervise the employees within their
authority. The business will be manned by the total of 4 people holding the position of
Chapter IV, it discussed about the service description, target market, current
market trend and opportunities, price and pricing strategy, promotional strategy, and
projected sales. As a promotional activity, the business advertises its product through
posting tarpaulins in the major streets in the City of Koronadal. The target markets of
this business are those people who have no time in cleaning their house.
service schedule supplies, furniture and fixture, equipment, location, building, utilities,
The name of the business is Master Touch Home Cleaning Services, it will operate nine
o’clock in the morning (8am) to four o’clock in the evening (4pm) Daily.
Chapter VI, showed the Income Statement, Statement of Cash Flow, Balance
Sheet, Financial Analysis, Balance Sheet ratio in five years prospective. It will also show
different schedules such as, Projected Annual Operating Expense, Projected Furniture
and Fixture, Cash Outflow, and Depreciation Expense. The initial capital requirement is
Php 2,000,000.00. The majority initial capital is used for the purchase of supplies,
furniture and fixture, equipment, building construction, land and for operational
expenses.
The projected income for the first-year operation is Php 301,003.8, for the second year,
Php 363,165.55, Php 428,435.39, for the third year, Php 428,435.39 for the fourth year
and Php 428,435.39for the fifth year with a payback period of 0.61 years.
Conclusion
1. The proposed project is feasible because the results of the study are in
conformity with the specific objectives of the project which is to provide the best
services in the market while providing a good place to work for its employees and
reasonable return for the investment by its owners and undertake a detailed
investigation of the market bearing in mind the size of the target market (potential
customer) the existing competition, project location and also the need of
doing the business. The business was able to identify its competitors, the
strength and its weaknesses. It has also a strong bargaining power both in
positivity. The business will be easily managed and supervised since there are
only few workers to be hired to help the daily operation of the business.
4. In marketing aspect, the business located in a proper place and it was able to
identify the target market and was able to determine its market share. Also, the
obtained. The business will used modernized machineries and equipment. The
6. The financial aspect also shows positive result, the second year of operation is
expected to generate enough revenue to cover all the expenses incurred and at
the same time generates profit. The proposed business will be able to fully return
7. In the corporate social responsibility, the hired workers of the business will
beneficial because the business will help improve their standard of living through
Recommendation
1. The staff should maintain of being respectful and joyful in order to be gain the
coming from different person in order to have a solution about customer service,
3. To the future researcher, we are hoping that this will help you to conduct related
4. To the customers, who are the mouth of business, this study will help the