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Student Name: A.N.M.

Khaleqdad Khan |Student ID: 21274015


Course: MGT 701 | EMBA, Spring 2022, Brac University

Daylight Case Study


Q1. According to their expressed management skills, at which vertical management levels would
Homer, Elaine, and Bob each be best placed?  Why?

Employee
Homer Bob Elaine
Name
Management Top
First Line Manager Middle Manager
Level Manager
Reason Homer needs to be placed Founder and Elaine needs to be placed as middle
as the first line manager. CEO Bob manager. She has bachelor degree in
As he has high technical needs to be management and has technical skills
skills. His lack of placed as a required to perform. Her concern
conceptual skills caused top regarding something is missing is
high turnover in his manager. He reflecting her ability to analyze and
department since he took has less diagnose a situation but as a new
over. Motivating the technical employee, she can't distinguish
manufacturing team & skills but has between cause and effect. Elaine has
handling conflicts between great become a good connector between the
manufacturing staff and conceptual accounting department and Daylight’s
negotiations with labour skills and other departments and she is well-liked
unions reflecting his Human Skills. across the departments, thus it reflects
human skills. her human skills.

Q2. Where are Fayol’s Four Functions seen in the case?

Fayol’s Four Functions


Planning Organizing Leading Controlling
Bob: Strategic Elaine: Allocating money Bob: Motivating Not enough strong
planning, setting best into departments. employees by footprint of
goals and outline Homer: influential talks. controlling function.
how to achieve them. Homer: First-hand-
man responsible
with motivating the
manufacturing
team.

Q3. Using Mintzberg’s 10 Management Roles, list which ones are represented in the case, by whom,
and why.

Management Role By Whom Why


1. Entrepreneur Bob Due to his strategic planning ability and brilliant ideas.
2. Disturbance Handler Homer Due to his conflict management ability.
3. Resource Allocator Eline Due to her job role of allocating money into departments
according to the annual budget.
Student Name: A.N.M. Khaleqdad Khan |Student ID: 21274015
Course: MGT 701 | EMBA, Spring 2022, Brac University

4. Negotiator Homer Due to his ability to negotiate with labour union.


5. Monitor Elaine Due to her ability to express concerns about the plan versus
result.
6. Disseminator Elaine Due to her ability to explain the big pictures of why the budget is
at it is.
7. Spokesperson Bob Due to his ability to give motivational talks to the employees and
also to the public.
8. Figurehead Bob Due to his establishment as a good, principled man.
9. Leader Homer Due to his ability to motivate manufacturing team.
10. Liaison Elaine Due to her ability as a connector between accounting and other
departments.

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