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COURSE FOCUS

THE STAR, TUESDAY 19 JULY 2022

The necessity for healthcare


THE Master of Business Administration in
Healthcare Management (MBAHM) by
International Medical University (IMU)
assists in the development of skills in
business analysis, managing health

management leadership
organisations, financial planning and
strategic thinking in healthcare services.
The course educates students in
understanding the management,
strategising and application of concepts in
matters related to health, be in healthcare
or non-healthcare organisations.
It covers topics on cost cutting, employee
motivation, strategic management,
marketing strategy, predicting market
trends, clinical governance, health laws,
business analysis, conducting research
and improving overall performance
focusing on effectiveness and efficacy.
These skills equip the graduate with the
ability to ascertain that their organisations
are operationally, financially and clinically
capable of serving the needs of patients
or customers.
Working adults can enjoy the flexibility
of IMU’s triple offerings of postgraduate
certificate, postgraduate diploma and
MBAHM. This allows graduates to possess
the academic knowledge and competencies
required to progress at different phases of
their career pathways.
The management project component of Ooi (second from left) and Dr Nitiyanantam (right) at their convocation ceremony on June 25.
this course involves writing a proposal,
data collection, analysis and interpretation As we emerge from the Covid-19 and the MBAHM is open to both local and
which prepares graduates for research. The pandemic, IMU is moving out of fully online international students. The course runs for
course covers the development of strategies classes to a hybrid mode of face-to-face and one year and three months for full-time “One tangible
outcome after
in disease prevention, intersectoral online classes. IMU is well prepared to go to students and between two and three years
collaboration with other healthcare a fully online mode if the need arises. for part-time students.
agencies and financial management. Students can enrol full-time or part-time “For someone with no healthcare
background, I gained a lot of new completing this
knowledge from a team of knowledgeable,
experienced and dedicated lecturers. I programme was
learned and gained a lot of important skills
that are important to my working life: my professional
teamwork, time management, presentation
skills, confidence, taking initiative, advancement, which
leadership, stress management and most of
all, the friendships with my cohort mates.
has put me at the
“Learning from other students with
diverse backgrounds has provided me with
forefront of the next
a lot of new and fresh perspectives, as well
as different approaches to problem-solving
top management
and ways of thinking. I have formed many level within my
organisation. I credit
personal and professional relationships
that I value highly and that will serve me

this to my experience
well in the years to come,” says Ooi Su Yin,
a Postgraduate Diploma of Business
Administration in Healthcare Management
and MBAHM graduate. with the MBAHM.”
Another MBAHM graduate, Dr Benjamin
Loo Tat Meng, says, “The MBAHM gave Dr Nitiyanantam Perremal
me the opportunity to explore and learn
a different field compared to my
undergraduate studies. With a
comprehensive variety of classes and a diverse faculty with industry experts that
team of knowledgeable and experienced have empowered students.
faculty, it made studying interesting, “This programme connected me to many
informative, and challenging. Having brilliant and ambitious individuals within
students from different backgrounds the healthcare fraternity, some of whom are
created an atmosphere with a wealth of now my dear friends with whom I continue
experience and culture, which vastly to trade quality improvement ideas. One
increased learning opportunities and built tangible outcome after completing this
inter-professional collaborations. programme was my professional
“The knowledge obtained from this advancement, which has put me at the
programme will be directly applicable in forefront of the next top management level
my career. The foresight to make distance within my organisation. I credit this to my
learning tools available early made the experience with the MBAHM.”
transition during the pandemic painless and The MBAHM is focused on providing a
undisruptive. I am truly grateful to have comprehensive systematic curriculum for
been given the opportunity to be part of this students, with a variety of teaching methods
learning journey as the foundation towards employed including tutorials, interactive
something greater in the future.” videos, field visits, seminar presentations,
For another MBAHM graduate, Dr role-play, case discussions, flipped
Nitiyanantam Perremal says, “I am proud classroom, mini workshops, simulations and
to be an alumnus of IMU MBAHM. My lectures. This content is delivered by
experience has been nothing less than experienced faculty, who have specialised
remarkable as it has enabled such management experience in the government
personal and professional growth. I was and private sectors.
able to learn fundamental business and
management skills necessary to think n For more information about this or IMU’s
critically and act judiciously. More other postgraduate programmes, email
importantly, I am privileged to have been postgraduate@imu.edu.my, call 03-2731
surrounded with knowledgeable and 7272 or visit www.imu.edu.my.
2 Course Focus: Business, Accounting & Finance THE STAR, TUESDAY 19 JULY 2022

Learning the right fundamentals


RECOGNISING the importance of successful completion of their Upon completing AMU’s MBA in the university’s degree effectively in a global community.
business and accounting as the three years of studies, students programme, students will have programme. Aside from that, Students
backbone to almost any industry, will receive a degree certificate developed skills necessary to pursue students are also privy to a are encouraged to explore their
Asia Metropolitan University from AMU and an equivalent professional careers in their chosen Bursary Award of up to 30% for interests and talents in various
(AMU) offers programmes in degree from Dublin Business field or industry; they may also the Diploma in Business and activities that will help them
business and accounting ranging School. choose to advance their education Bachelor of Business develop academically,
from foundation to doctorate “I chose to study the Bachelor further by earning a PhD or DBA Administration programme. professionally, personally and
levels. Its graduates are highly of Business Administration before entering academia as There are also Loan Assistance socially. These include involvement
sought after by employers who because it is relevant to a field of teachers or researchers. schemes affiliated with the in community service, participation
appreciate their diverse set of high demand. I was also attracted The university also caters to this university that students may in research projects, leadership skill
skills and knowledge as a result to this field because of its demand with programmes such as apply for a truly seamless enhancement programmes,
of the university’s high-quality competitive earning potential,” Doctor of Business Administration study experience. international exchange
teaching and curriculum. says student Abdul Qaiyum and Doctor of Philosophy in Prior to graduating, students programmes, and international
“Our faculty members teach Abdul Hamid. Management. While the former may choose from a wide array of conferences.
the best practices from the Accounting and finance on equips graduates with business and internship programmes offered This year’s intake is now open for
industry. We emphasise how the other hand teach students management theories, the latter by the university which will help applications. Attend the university’s
technology can help enhance specialist knowledge of provides knowledge to enhance them gain practical skills in real- Open Day on July 23 and 24 for
business opportunities, so accountancy practices, relevant management skills to time environments. These more information.
students are prepared to land commerce, industry and finance. advance expertise in research and internships are also open for
successful careers in various The Diploma in Accounting practice. graduates to improve their n For more information on AMU’s
business industries,” says programme at AMU provides AMU also offers various chances of getting hired by programmes and scholarships,
Paramjeet Singh Shutar Singh, students a wide spectrum of government and private financial established companies or message the education counsellors
deputy dean of the Faculty of knowledge and skills necessary assistance. Students who wish to start-up ventures. through WhatsApp at 012-237 0925,
Business, Management and for a career at the semi- join the Foundation programme are AMU strives to develop holistic email info@amu.edu.my or visit
Information Technology. professional level. This entitled to 100% scholarships should students who have the ability to amu.edu.my/businessadmin or amu.
At AMU, a one-year Foundation programme provides a solid they decide to further their studies communicate and work edu.my/accounting.
in Business Studies aims at foundation for those interested in
providing students a clear furthering their education and
understanding of the training to become qualified
fundamental concepts, theories professional accountants.
and practices of business Students may continue with
administration practice. It serves a Bachelor of Accountancy
as the quickest path to enter a programme at AMU which
business-related degree. produces holistic graduates
Students can also opt to that prepares them to become
enrol for a Diploma in leading practitioners that
Business Administration, a can support business and
two-and-a-half-year programme commercial ventures.
that provides the basics of Bachelor of Accountancy
business administration, student Kishern Arumugam says,
including accounting, finance “The field of accountancy is
and management. highly flexible. I get to choose
Upon completing a Diploma or many different industries to
Foundation in Business, students work in upon graduating. I look
can then proceed forward to working in strategic
to a Bachelor of Business and diverse roles to apply the
Administration degree which skills and knowledge that I’ve
is a two- to three-year gained at AMU.”
programme that focuses on AMU also offers students a
the fundamental elements of direct pathway into postgraduate
business administration. Students studies in Business. The Master of
in a Bachelor of Business Business Administration (MBA)
Administration programme learn programme at AMU offers
in-depth knowledge of business extensive training in business
administration, including human management. It is also a
resource management and professional degree, as it
accounting. This programme prepares graduates for careers
hones the skills of students to in various fields within the
help them become successful business world.
managers of businesses. The MBA programme has been
In addition, AMU also offers an designed to provide students with
amazing opportunity for students an understanding of both
to earn a second degree under theoretical and practical aspects
the outbound programme where of management, as well as an
students can complete the final appreciation for ethical issues
year subjects at Dublin Business related to business
School in Ireland. Upon administration.

AMU is committed to preparing graduates with the right skills and


knowledge to enter the competitive and challenging workforce.
THE STAR, TUESDAY 19 JULY 2022 Course Focus: Business, Accounting & Finance 3

Transforming students Datuk Seri

to be globally sought after


David Sew.

FOR nearly 40 years, Binary IPs we have developed over the last knowledge and skills.
Business School (BBS) and the 30 years,” adds Huang, who is “Possessing an entrepreneurial
Binary Graduate School (BGS) have himself a chartered accountant with mindset coupled with industry-
been producing highly employable over 25 years of experience. specific skills helps employers considering an accounting BA Hons in Marketing (BIM)
accounting and business graduates. “The ISP Certified Talent harness the power of creativity and degree to choose Binary’s BA which all offer graduates the
“Our Business and Accounting Transformation programme is innovation among our graduates. (Hons) in Accounting as very opportunity to specialise in
graduates enjoy outstanding conducted over a three-year period This is why Binary University has few qualifications enjoy a triple industries that students have
graduate employability because we and runs parallel with our degrees. invested millions to create an accreditation of CPA (Australia), a passion to work in. Similarly,
equip them with extensive industry- Testimony of the power of the ISP is ecosystem-based education model MQA and exemptions from BABM provides students the
specific skills, transforming them to in the outstanding graduate to bring out the latent talents of eight papers of the ACCA (UK).” option to specialise in 23
become Industry Specialist employability rate which is one of youths. Graduates who lack the Huang explains, “Unlike industries including Logistics
Professional (ISP) talents,” says the highest in the country, as entrepreneurial mindset and many accounting courses which & Supply Chain, Tourism, and
senior lecturer of the School of evidenced by the Tracer Study industry-specific skills will be are taught by academics, our Telecommunication,” adds BBS
Accounting and Finance S.F. Huang. conducted by the Ministry of Higher handicapped in a business world accounting degrees are taught dean Prof Bipin.
“The ISP Centre of Excellence at Education,” he adds. that has now become fast-paced by practising accountants. More BGS offers the PhD, DBA,
Binary University is supported by Founder and chairman of Binary and globalised,” he elaborates. than 70% of our teaching staff MBA, MSc Education
over 1280 Faculty of Industry University Tan Sri Datuk Prof Joseph Datuk Seri David Sew, founder are practioners.” Management and a suite of
Professionals (FIPs) who are Adaikalam says, “Driven by the BEE and chief executive officer of Senior lecturer in Accounting MSc by Research in areas
industry experts. They groom our Centre of Excellence, all business, IT SpecTruck Sdn Bhd and an industry S.K. Chee says, “While many such as Public Administration,
graduates to walk and talk the and accounting students acquire partner of Binary University, says, degrees in accounting are of a International Marketing,
language of the industry using the extensive entrepreneurial “I highly recommend anyone four-year duration, ours take Healthcare Management and
only three years to complete Tourism Management.
after STPM. Moreover, ours is “Binary’s PhD is unique in that
an honours degree. Our fees are over 90% of candidates are from
very reasonable and value for academia. Another unique
money with the highest quality.” feature is that it is a milestone-
Dean of BGS Prof Dr Asif based PhD, thus enabling
Mahbub Karim who has worked candidates to graduate on time,”
in some of the world’s top five explains vice-chancellor Prof
accounting firms shares, “As an Dr Sulo.
accountant, you are trained to “The Binary DBA is popular
be very versatile. Hence, there among chief executive officers
is a myriad of jobs one can fit and senior managers whereas
into easily. Accountants around the Binary MBA is pursued by
the globe today work as those who aim to create a mark
certified public accountants, in their chosen industry. The
financial controllers, company Binary MBA is the only Industry
secretaries, tax consultants, Specialist MBA in the region,
auditors, chief financial thus giving its graduates a
officers, and finance directors distinctive advantage over many
among others. Many MBAs offered locally,” she adds.
accountants are highly
successful entrepreneurs.” n For more information, attend
“BBS also offers the BA Hons the university’s Open Day on July
in Business Management 23 (10am to 5pm) or visit binary.
(BABM), BA (Hons) in edu.my. The next intake is on
Entrepreneurship (BET) and the July 26.

Studying risk management


WITH an increasing number stockbroking, banking,
of universities offering risk financial planning, insurance
management courses, students management, investing and
interested in entering the fund management.
business sector find themselves The unstable economy affects
with even more options. many organisations around the
Risk management, or risk world. While corporate finance
assessment as it is sometimes experts used to depend on
known, is the process of forecasts and projections to
forecasting and evaluating help them determine active and
potential risks that a business passive operation periods,
may face, thus minimising the many seek a new focus now,
likelihood of avoidable problems which is to manage risk before
and coming up with contingency problems arise.
plans to manage inevitable ones. As a risk manager, you will
Students should carefully play an important role in
weigh their options for financial maintaining the financial health
risk management courses, as they of the company you work for.
need a study pathway that will You may be assigned to roles
help them develop professional that range from legal processes
and personal attributes as to frontline operations.
well as the necessary technical Corporations now boast
skills to become a successful dedicated departments for risk
risk manager. management, which means that
Those who want to study people with your skills will be
overseas will be pleased to note in-demand upon graduation.
that there are twinning options You can expect to work closely
available for many risk with accountants, financial
management courses. If you planners, top management
would prefer studying at home, and legal advisors in your line
there are options for you as well. of work.
A good risk management While finance degrees will
course should provide you with usually cover risk management
sound business knowledge and in varying degrees of depth, it
the skills needed to manage a is advisable to get a specialised
range of banking, financial and degree if you are sure of the
risk management activities. career path you want, because
Upon graduating, you can it can increase your chances
expect to face prospects of being of landing a position in this
hired into positions that involve unique area.
4 Course Focus: Business, Accounting & Finance THE STAR, TUESDAY 19 JULY 2022

Accountants leading
ESG standards
THE accounting profession is bringing
global environment, social and corporate
governance (ESG) concerns to the forefront. “The knowledge of
the financial and non-
It is taking the lead in setting and
developing ESG standards, measuring and Dr Shyamala shares
reporting ESG targets and matrices to
investors and stakeholders. financial reporting that the focus of
auditing is to ensure
A symposium organised by the Malaysian
Institute of Accountants themed “Corporate ecosystems supports the effectiveness
and reliability of an
Board Leadership Symposium 2022:
Mastering Governance in the Era of ESG”, organisations in organisation’s internal
control systems in
has shown how the accounting profession
contributes to ESG and climate action to developing their ESG collecting financial
achieve the United Nations Sustainable
Development Goals.
road maps and setting and non-financial
data.
Accountants can add value through their
analytical skills, knowledge of the financial
their ESG targets and
reporting chain, understanding of and
application of reporting standards, and the
matrices.”
use of their professional judgement, which
cannot be replaced by automation or
emerging technologies. reliability of the organisation’s internal
The knowledge of the financial and control systems in collecting financial and
non-financial reporting ecosystems non-financial data,” states Dr Shyamala
supports organisations in developing their Dhoraisingam from the School of Business,
ESG road maps and setting their ESG targets Monash University Malaysia.
and matrices. Management accounting aids in an
ESG reporting plays a vital role in organisation’s strategic planning and
accounting, recording and reporting the monitoring of its ESG activities and
organisation’s environmental, social and initiatives. Management accounting tools
governance activities and those activities’ such as strategic risk assessment, life cycle
impact. The reporting allows an organisation analysis and performance measurement
to guide and present its ESG activities to systems, integrated with the financial
build its brand name. It also mitigates any reporting chain, help provide the ESG data
negative ESG controversies that could harm for setting targets and matrices.
the organisation. ESG audits involve identifying and
“Human judgement is required when managing risks arising from an
deciding which of the numerous ESG organisation’s environmental, social and
methodologies, frameworks and metrics governance matters. Accountants participate
to follow. Even after deciding on the in the strategic planning and monitoring of
ESG methodology and framework, the ESG activities and initiatives.
accountant has to judge how to follow the The outcome of an ESG audit is to issue
ESG methodology and framework. These assurance reports on sustainability metrics
judgments and responsibilities cannot be which form the basis for reporting financial
technically nor legally pushed to the new and non-financial information that is
emerging IT automation technologies,” says accurate, transparent, reliable, and complies
Dr Siew Eu-Gene from the School of with laws and regulations. The use of
Business, Monash University Malaysia. technology enables ESG data to be captured
This leads to another important issue: how and analysed but human judgement is still
does one know whether the ESG reporting is essential to creating the matrices.
fair, accurate, reliable and complies with the To conclude, human judgements, as
chosen ESG methodology and framework? opposed to computer algorithms, are needed
Therefore, the auditing and assurance in many ESG reporting processes and
services unit provides the competencies valuations. These cannot, at present, be
and skills to give assurance reports on the simplified into programming codes. Given
credibility of ESG targets and matrices for the growing ESG reporting, accountants can
ESG reporting. rest assured that they will play an important
“Providing assurance reports on role in the foreseeable future.
sustainability metrics forms the basis for
reporting financial and non-financial n For more information about the courses
information that is accurate, transparent offered at the School of Business, Monash
and reliable for ESG reporting. The focus of University Malaysia, visit www.monash.edu.
auditing is to ensure the effectiveness and my/business.

Dr Siew reiterates that


human judgement is still
required when deciding
which of the numerous
ESG methodologies,
frameworks and
metrics to implement
and adhere to.
THE STAR, TUESDAY 19 JULY 2022 Course Focus: Business, Accounting & Finance 5

Starting your business


THERE are plenty of pathways
that SPM or STPM leavers can
take upon receiving their results.
However, this is also heavily reliant

and accounting journey


on their grades.
Director of the Centre for
Foundation Languages and General
Studies, Asst Prof Eric Tang Cher
Hing says, “Students need not
worry about entry requirements
for Foundation in Art programmes
at University of Cyberjaya (UoC). options available for them to study taught academic theories and are field can open up many
They will only need to have a after completing their Foundation expected to apply them in real- opportunities within the
credit in any five subjects to fulfil in Arts or Certificate in Business world situations. Studying business business arena. You’ll learn the
its entry requirements.” Studies, the dynamic and administration or management basics of business including
“Even if students do not meet growing field of Business and moulds students into razor-sharp operations, finance, marketing,
those criteria, they can also enter Accounting remains to be a top decision makers and professionals human resources Dean for the Faculty of
into the tertiary education system choice for students. who are able to face uncertainty, and management. Just as
Business and Technology Prof
through the university’s certificate “Business and Accounting are the risk and change on-the-go because importantly, you’ll learn how
Dr Mudiarasan has embarked
programmes. The low barrier to backbone to almost any industry, that’s going to be the future of work to communicate successfully,
entry of only one credit in any SPM as it is needed in order to ensure for everybody. think critically and lead and on various industrial and
subject ensures that anyone who sustainability of economies that will Subjects taught in business motivate people.” academic consultancy works
has the desire to learn is able to do create jobs and ensure that societies include the principles of Studying business also and is a member of Malaysia’s
so at the university, and eventually can thrive. In any environment or management, microeconomics, creates networking 5G Task Force.
enter into the university’s diploma economic climate, both Business brand management, investment, opportunities for students be it
and later the undergraduate and Accounting graduates are and problem-solving skills. within their curriculum or in
programmes offered,” he adds. needed. The only difference with Accounting subjects include extracurricular activities.
At UoC, students are entitled to
100% scholarships for certificate or
time is that the technology around it
changes, requiring adaptation and
business mathematics, financial
reporting, business statistics,
Needless to say, students who
have good communication
“Business and
foundation programmes should
they continue their studies with the
flexibility,” says Prof Dr Mudiarasan
Kuppusamy, dean of the Faculty of
corporate finance, and auditing.
Khalid Kabiru Inuwa, a Year Two
skills and thrive in working as
a team will fair with ease in a
Accounting are
university’s degree programmes. Business and Technology at UoC. Bachelor in Business Administration business programme. the backbone
to almost any
Though there are plenty of At business school, students are student, says, “A qualification in this “UoC’s Foundation in Arts
programme can lead to a
number of degree programmes
including Bachelor in Business industry, as it
Administration (Hons) and
Bachelor in International is needed in
Business Management (Hons).
As such, we actively involve order to ensure
students in events where they
are polished in their
sustainability of
presentation and public speaking
skills. This is demonstrated in
economies that
events organised which require
students to communicate or
will create jobs
liaise with other prospective
students, parents, staff and
and ensure that
external parties,” Asst Prof societies can
thrive.”
Tang adds.
Accounting and finance on
the other hand teaches students
specialist knowledge of Prof Dr Mudiarasan
accountancy practices, Kuppusamy
commerce, industry and finance.
An accounting degree equips
graduates with commercial law,
financial statement preparation, ACCA and CIMA. With these
internal controls and audit, cost accreditations, our Diploma in
management and more. These Accounting programme exempts
hard skills make accounting students from sitting for certain
and finance graduates highly ACCA exams, which means the
competent to employers level of knowledge gained
seeking for account managers, during the programme is
financial advisors and auditors equivalent to students who have
among others. completed the exams by ACCA.
“One of the reasons I chose to The same applies to our Diploma
study accounting is because this in Business Administration
is a field that is always high in programme which is accredited
demand in the job market. I can by CIMA,” says programme
work anywhere around the coordinator for diploma
country or the world with my programmes at UoC, Noor Adila
qualifications. I truly believe that Abdul Raub.
the skills that I’ve learnt in Start your journey in business
accounting will help me in any and accounting with a
career path I choose to pursue foundation, diploma, degree or
in the future,” says Jeremy Ng master’s programme.
Pey Yuan, a Year Two Bachelor
in Accounting and Finance n For more information about
(Hons) student. UoC’s Business and Accounting
Students who are sure about programmes, WhatsApp
their chosen field and prefer a education counsellors at 011-
more in-depth knowledge on 1112 3344, email studywithus@
accounting are encouraged to cyberjaya.edu.my or visit
study the Diploma in Accounting. cyberjaya.edu.my/studybusiness
“Students should look out for or cyberjaya.edu.my/
programmes accredited by studyaccounting.

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